Medical Device Subscription Global Market Report 2025

The medical device subscription market size has grown exponentially in recent years. It will grow from $7.33 billion in 2024 to $9.01 billion in 2025 at a compound annual growth rate (CAGR) of 22.9%. The growth during the historic period can be attributed to increasing government support for digital health initiatives, the rising prevalence of lifestyle-related diseases, growing adoption of wearable health devices, expanding patient engagement initiatives, and the rising trend of subscription-based wellness programs.

The medical device subscription market size is expected to see exponential growth in the next few years. It will grow to $20.34 billion in 2029 at a compound annual growth rate (CAGR) of 22.6%. The growth during the forecast period can be attributed to the increasing adoption of subscription-based healthcare models, greater focus on patient convenience and adherence, rising partnerships between healthcare providers and device manufacturers, expansion of home healthcare services, and increased use of wearable medical devices. Key trends in the forecast period include advancements in mobile health applications, development of advanced home-based diagnostic devices, innovations in minimally invasive devices, enhanced cloud-connected diagnostic platforms, and the emergence of AI-powered clinical decision support.

The growing emphasis on remote patient monitoring is expected to drive the growth of the medical device subscription market. Remote patient monitoring involves the use of digital technologies to collect and transmit patients’ health data from outside traditional healthcare settings to healthcare providers for assessment and guidance. The focus on remote patient monitoring is increasing due to the need for continuous healthcare management, real-time tracking of patient health, improved outcomes, and reduced hospital visits. Medical device subscriptions support remote patient monitoring by providing patients and healthcare providers with continuous access to advanced medical devices and digital tools through flexible subscription models, enabling real-time data collection, seamless health tracking, and proactive care management without high upfront costs. For example, in August 2023, a survey by Vivalink, a US-based healthcare technology company, reported that 84% of respondents using remote patient monitoring (RPM) plan to increase usage in 2024, 45% of providers use RPM for acute monitoring such as hospital-at-home programs, and 77% anticipate RPM-based care will surpass traditional in-patient hospital care within the next five years. This growing emphasis on remote patient monitoring is driving the medical device subscription market.

Leading companies in the medical device subscription market are focusing on developing advanced health wearables to enhance remote monitoring and personalized wellness management. Advanced health wearables are smart devices equipped with sensors that continuously track and analyze body functions, enabling users to monitor their health in real time, detect potential issues early, and make informed wellness decisions. For instance, in May 2025, WHOOP Inc., a US-based medical technology company, launched the Whoop 5 and Whoop MG, next-generation health wearables providing continuous, medical-grade monitoring. These devices offer on-demand ECGs, blood pressure tracking, hormonal insights, and advanced recovery analytics, all integrated within a tiered subscription model including Whoop One, Peak, and Life. The wearables track strain, sleep, and recovery metrics while leveraging AI-driven insights to provide personalized recommendations for optimizing performance and long-term wellness. This launch marks WHOOP’s entry into the medical-grade wearable market, bridging the gap between fitness tracking and clinical health assessment, and supporting early detection of potential health issues for informed decision-making by users and healthcare professionals.

In May 2024, Thomas H. Lee Partners L.P. (THL), a US-based private equity firm, acquired Agiliti Inc. for $2.5 billion. Through this acquisition, Agiliti aims to strengthen its capabilities in delivering efficient, safe, and sustainable medical technology management and service solutions, while partnering with THL to drive growth, enhance operational excellence, expand service offerings, and create long-term value for healthcare providers and patients nationwide. Agiliti Inc. is a US-based healthcare service company providing medical device subscription services.

Major players in the medical device subscription market are Thermo Fisher Scientific Inc., Medtronic plc, Siemens Healthineers AG, Fresenius Medical Care AG & Co. KGaA, Stryker Corporation, Koninklijke Philips N.V., GE HealthCare Technologies Inc., Zimmer Biomet Holdings Inc., Intuitive Surgical Inc., Olympus Corporation, Terumo Corporation, Illumina Inc., ResMed Inc., Hologic Inc., Varian Medical Systems Inc., Hill-Rom Holdings Inc., Canon Medical Systems Corporation, Masimo Corporation, Nihon Kohden Corporation, and WONACE Medical Supply Co. Ltd.

North America was the largest region in the medical device subscription market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in medical device subscription report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The fast surge in U.S. tariffs and the trade tensions that followed in spring 2025 are heavily affecting the medical equipment sector, particularly for imported imaging machine components, surgical-grade stainless steel, and plastic disposables. Hospitals and clinics resist price hikes, pressuring manufacturers’ margins. Regulatory hurdles compound the problem, as tariff-related supplier changes often require re-certification of devices, delaying time-to-market. Companies are mitigating risks by dual-sourcing critical parts, expanding domestic production of commoditized items, and accelerating R&D in cost-efficient materials.

The medical device subscription market research report is one of a series of new reports that provides medical device subscription market statistics, including medical device subscription industry global market size, regional shares, competitors with the medical device subscription market share, medical device subscription market segments, market trends, and opportunities, and any further data you may need to thrive in the medical device subscription industry. This medical device subscription market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

A medical device subscription is a service model in which healthcare providers access medical devices through recurring payments instead of purchasing them outright. The subscription often includes maintenance, software updates, and support as part of the package. It provides predictable costs and continuous access to the latest technology, ensuring reliable device performance, improved patient outcomes, and enhanced efficiency across healthcare operations.

The primary types of medical device subscriptions include diagnostic devices, therapeutic devices, monitoring devices, surgical devices, and other device categories. Diagnostic devices offered through a subscription model provide continuous access to the latest tools for accurate and timely disease detection, eliminating the need for large upfront costs. These devices are available through monthly, quarterly, annual, or customized subscription plans and are used in applications such as cardiology, orthopedics, neurology, respiratory care, and other medical fields. They are utilized by end-users including hospitals, clinics, homecare settings, ambulatory surgical centers, and others.

The countries covered in the medical device subscription market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The medical device subscription market includes revenues earned by entities by providing services such as training and education, clinical and operational support, data analytics and remote monitoring, regulatory compliance management, device upgrades and replacements, supply of consumables, logistics and installation. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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