Luxury Beauty Market Report 2026

The luxury beauty market size has grown strongly in recent years. It will grow from $78.71 billion in 2025 to $86.09 billion in 2026 at a compound annual growth rate (CAGR) of 9.4%. The growth in the historic period can be attributed to brand driven consumer demand, rising disposable incomes, premiumization of beauty products, retail expansion, celebrity and influencer marketing.

The luxury beauty market size is expected to see strong growth in the next few years. It will grow to $121.94 billion in 2030 at a compound annual growth rate (CAGR) of 9.1%. The growth in the forecast period can be attributed to digital luxury shopping growth, sustainable ingredient adoption, biotechnology based formulations, personalization technologies, emerging market luxury demand. Major trends in the forecast period include rising demand for premium skincare products, growing preference for clean and sustainable beauty, expansion of online and digital luxury retail, increased focus on advanced formulations, personalization and custom beauty experiences.

The increasing e-commerce sales are expected to drive the growth of the luxury beauty market going forward. E-commerce sales refer to the buying and selling of goods or services conducted online through digital platforms, where payments and transactions are completed electronically. The growth in e-commerce sales is being fueled by expanding internet access and increasing smartphone usage, which make online shopping more convenient and accessible to a broader population. E-commerce enables luxury beauty brands to reach a larger customer base, deliver personalized shopping experiences, and showcase exclusive product offerings, thereby enhancing engagement and boosting potential sales. For instance, in February 2025, according to the Census Bureau, a US-based government agency, total e-commerce sales in 2024 were estimated at $1.19 trillion, representing an 8.1% increase (±1.1) compared to 2023. Furthermore, e-commerce accounted for 16.1% of total retail sales in 2024, up from 15.3% in 2023, underscoring the growing importance of online channels in retail. Therefore, the increasing e-commerce sales are driving the growth of the luxury beauty market.

Key companies operating in the luxury beauty market are focusing on developing innovative solutions such as premium haircare and skincare brands to cater to the rising demand for high-performance, science-backed beauty products. Premium haircare and skincare brands are high-end beauty lines that incorporate advanced formulations, high-quality ingredients, and cutting-edge technologies to deliver superior results and a luxurious experience. For instance, in October 2024, Reliance Retail Limited, an India-based retail company, through its beauty platform Tira, introduced the global luxury skincare and haircare brand Augustinus Bader in India. The brand is known for its patented TFC8 technology, a proprietary blend of natural amino acids, high-grade vitamins, and peptides developed through over 30 years of regenerative medicine research. This technology supports cellular renewal and skin healing, helping to minimize fine lines, wrinkles, redness, hyperpigmentation, stretch marks, and environmental damage, resulting in healthier, firmer, and more balanced skin. The formulations are designed to adapt to individual skin requirements across all genders, ages, and ethnicities, making them suitable for a wide range of users.

In April 2023, The Estée Lauder Companies Inc., a US-based cosmetics company, acquired Tom Ford for $2.25 billion. This acquisition aims to create new opportunities and strengthen The Estée Lauder Companies Inc.’s growth strategy for Tom Ford Beauty while expanding its presence in the luxury beauty and fashion market to enhance competitiveness among global luxury conglomerates. Tom Ford SA is a US-based company that offers luxury beauty products.

Major companies operating in the luxury beauty market are Christian Dior, L'Oréal, Kering Group, Chanel, Estée Lauder, Gucci, Shiseido, Coty, Puig, Burberry, Amorepacific, Clarins, La Colline Skincare, La Prairie, La Mer, Decorté, POLA Orbis, Sisley Paris, Helena Rubinstein, SK‑II, Giorgio Armani Beauty, Tom Ford Beauty, Dolce & Gabbana Beauty, Valentino Beauty, Givenchy Beauty, Yves Saint Laurent Beauté, Lancôme, Hermès Parfums, Prada Beauty, Bvlgari Parfums, Creed Fragrance & Beauty, Maison Francis Kurkdjian, Diptyque, Byredo.

North America was the largest region in the luxury beauty market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the luxury beauty market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the luxury beauty market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The luxury beauty market consists of sales of face masks, serums, body oils, hair serums and oils and luxury bath and shower products. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.