Singapore B2C Ecommerce Market Size & Forecast by Value and Volume Across 80+ KPIs

The ecommerce market in Singapore is expected to grow by 10.3% annually, reaching US$18.08 billion by 2025.

The ecommerce market in the country has experienced robust growth during 2020-2024, achieving a CAGR of 7.6%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 9% from 2025 to 2029. By the end of 2029, the ecommerce market is projected to expand from its 2024 value of US$16.39 billion to approximately US$25.50 billion.

This report provides a detailed data-centric analysis of the ecommerce industry in Singapore offering comprehensive coverage of both overall and ecommerce markets. It includes more than 80+ KPIs, covering gross merchandise value, gross merchandise volume, and average value per transaction.

The report provides a detailed assessment of the ecommerce market across all major segments, including retail shopping, travel, food service, media, healthcare, and technology categories. It analyzes sales channels, engagement models, device and operating system usage, as well as domestic versus cross-border flows and city-tier contributions. The study also covers payment instruments and consumer demographics by age, income, and gender to map evolving purchasing behavior. Together, these datasets offer a comprehensive view of ecommerce market size, customer behavior, and digital channel performance.

The publisher’s research methodology is based on industry best practices. It's unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

Report Scope

This report provides a detailed data-driven analysis of the B2C ecommerce market in Singapore, focusing on the overall digital retail ecosystem and its growth trajectory. It examines key ecommerce segments, sales channels, and consumer behavior shaping the evolution of online purchasing in the country.

Singapore B2C Ecommerce Market Size and Growth Dynamics

Gross Merchandise Value
Gross Merchandise Volume
Average Value per Transaction

Singapore Social Commerce Market Size and Growth Dynamics

Gross Merchandise Value
Gross Merchandise Volume
Average Value per Transaction

Singapore Quick Commerce Market Size and Growth Dynamics

Gross Merchandise Value
Gross Merchandise Volume
Average Value per Transaction

Singapore B2C Ecommerce Market Segmentation by Ecommerce Vertical

Retail Shopping
Travel & Hospitality
Online Food Service
Media & Entertainment
Healthcare & Wellness
Technology Products & Services
Other

Singapore B2C Ecommerce Market Segmentation by Retail Shopping Category

Clothing, Footwear & Accessories
Health, Beauty & Personal Care
Food & Beverage
Appliances & Electronics
Home Improvement
Books, Music & Video
Toys & Hobby
Auto Parts & Accessories
Other

Singapore B2C Ecommerce Market Segmentation by Retail Shopping Sales Channel

Platform-to-Consumer
Direct-to-Consumer
Consumer-to-Consumer

Singapore B2C Ecommerce Market Segmentation by Travel & Hospitality Category

Air Travel
Train & Bus
Taxi & Ride-Hailing
Hotels & Resorts
Other

Singapore B2C Ecommerce Market Segmentation by Travel and Hospitality Sales Channel

Air Travel- Aggregator App
Air Travel- Direct-to-Consumer
Train & Bus- Aggregator App
Train & Bus- Direct-to-Consumer
Taxi & Ride-Hailing- Aggregator App
Taxi & Ride-Hailing- Direct-to-Consumer
Hotels & Resorts- Aggregator App
Hotels & Resorts- Direct-to-Consumer
Other- Aggregator App
Other- Direct-to-Consumer

Singapore B2C Ecommerce Market Segmentation by Online Food Service Sales Channel

Aggregator App
Direct-to-Consumer

Singapore B2C Ecommerce Market Segmentation by Media & Entertainment Sales Channel

Streaming Services
Movies & Events
Theme Parks & Gaming
Other

Singapore B2C Ecommerce Market Segmentation by Engagement Model

Website-Based
Live Streaming

Singapore B2C Ecommerce Market Segmentation by Location

Cross-Border
Domestic

Singapore B2C Ecommerce Market Segmentation by Device

Mobile
Desktop

Singapore B2C Ecommerce Market Segmentation by Operating System

iOS / macOS
Android
Other Operating Systems

Singapore B2C Ecommerce Market Segmentation by City Tier

Tier 1
Tier 2
Tier 3

Singapore B2C Ecommerce Market Segmentation by Payment Instrument

Credit Card
Debit Card
Bank Transfer
Prepaid Card
Digital & Mobile Wallet
Other Digital Payment
Cash

Singapore B2C Ecommerce Consumer Demographics & Behaviour

Market Share by Age Group
Market Share by Income Level
Market Share by Gender

Singapore B2C Ecommerce User Statistics & Ratios

Internet Users
Ecommerce Users
Social Media Users
Smartphone Penetration
Banked Population
Ecommerce Per Capita
GDP Per Capita
Ecommerce as % of GDP
Cart Abandonment Rate
Product Retun Rate

Singapore B2C Ecommerce Operational Metrics by Ecommerce Segment

Gross Merchandise Value by Segment

Singapore B2C Ecommerce Operational Metrics by Retail Shopping Category

Gross Merchandise Value by Category

Singapore B2C Ecommerce Operational Metrics by Sales Channel

Gross Merchandise Value by Channel

Singapore B2C Ecommerce Operational Metrics by Location

Gross Merchandise Value by Location

Singapore B2C Ecommerce Operational Metrics by Device

Gross Merchandise Value by Device

Singapore B2C Ecommerce Operational Metrics by Operating System

Gross Merchandise Value by Operating System

Singapore B2C Ecommerce Operational Metrics by City Tier

Gross Merchandise Value by City Tier

Singapore B2C Ecommerce Operational Metrics by Payment Instrument

Gross Merchandise Value by Payment Instrument

Reasons to Buy

Comprehensive Market Intelligence: Develop a complete understanding of the B2C ecommerce landscape in Singapore with fundamental ecommerce metrics such as gross merchandise value, gross merchandise volume, and average value per transaction across all major ecommerce segments.
Granular Segmentation and Cross-Analysis: Analyse the online retail ecosystem through detailed segmentation covering ecommerce segments, retail product categories, travel and hospitality verticals, media and entertainment services, sales channels, devices, operating systems, cities, and payment instruments, enabling deep insight into evolving consumer shopping patterns.
Operational and Performance Benchmarking: Benchmark marketplaces, direct-to-consumer platforms, aggregators, and category-focused players using KPIs such as GMV share, category-level performance, channel efficiency, device contribution, and payment mode penetration, supporting comparative assessment of platform strengths and competitive positioning.
Consumer Behavior and Ecosystem Readiness: Understand how demographics, income groups, gender mix, device usage, and payment preferences shape online purchasing decisions, influencing category demand, cart abandonment behavior, product return tendencies, and the shift toward digital-first commerce.
Data-Driven Forecasts and KPI Tracking: Access a structured dataset of 80+ ecommerce KPIs with historical and forecast values up to 2029, providing clarity on growth drivers, category expansion, sales-channel transitions, and payment-instrument evolution across the B2C ecommerce value chain.
Decision-Ready Databook Format: Delivered in a standardized, analytics-friendly databook format aligned with financial modeling requirements, enabling ecommerce companies, consumer brands, payment providers, technology firms, and investors to conduct evidence-based market assessment and strategic planning.

1. About this Report

1.1 Summary
1.2 Methodology
1.3 Definitions
1.4 Disclaimer

2. Singapore Ecommerce Market Size and Future Growth Dynamics

2.1 Singapore Ecommerce - Gross Merchandise Value Trend Analysis, 2020-2029
2.2 Singapore Ecommerce - Average Value Per Transaction Trend Analysis, 2020-2029
2.3 Singapore Ecommerce - Gross Merchandise Volume Trend Analysis, 2020-2029

3. Singapore Social Commerce Market Size and Forecast

3.1 Singapore Social Commerce - Gross Merchandise Value Trend Analysis 2020-2029
3.2 Singapore Social Commerce - Average Value Per Transaction Trend Analysis, 2020-2029
3.3 Singapore Social Commerce - Gross Merchandise Volume Trend Analysis, 2020-2029

4. Singapore Quick Commerce Market Size and Forecast

4.1 Singapore Quick Commerce - Gross Merchandise Value Trend Analysis 2020-2029
4.2 Singapore Quick Commerce - Average Value Per Transaction Trend Analysis, 2020-2029
4.3 Singapore Quick Commerce - Gross Merchandise Volume Trend Analysis, 2020-2029

5. Singapore User Statistics and Ratios Of Key Performance Indicators

5.1 Singapore User Statistics, 2024
5.2 Singapore User Statistics of Card Abandonment Rate and Product Return Rate, 2024
5.3 Singapore Ecommerce Per Capita and GDP Per Capita, 2024
5.4 Singapore GDP Per Capita Trend Analysis, 2020-2029

6. Singapore Ecommerce Market Size and Forecast by Ecommerce Segments

6.1 Singapore Ecommerce Market Share by Ecommerce Segments, 2020-2029
6.2 Singapore Ecommerce Retail Shopping - Gross Merchandise Value Trend Analysis, 2020-2029
6.3 Singapore Travel and Hospitality - Gross Merchandise Value Trend Analysis, 2020-2029
6.4 Singapore Online Food Service - Gross Merchandise Value Trend Analysis, 2020-2029
6.5 Singapore Media and Entertainment - Gross Merchandise Value Trend Analysis, 2020-2029
6.6 Singapore Healthcare and Wellness - Gross Merchandise Value Trend Analysis, 2020-2029
6.7 Singapore Technology Products and Services - Gross Merchandise Value Trend Analysis, 2020-2029
6.8 Singapore Other Segment - Gross Merchandise Value Trend Analysis, 2020-2029

7. Singapore Ecommerce Market Size and Forecast by Retail Shopping Categories

7.1 Singapore Ecommerce Market Share by Retail Shopping Categories, 2020-2029
7.2 Clothing, Footwear & Accessories - Gross Merchandise Value Trend Analysis, 2020-2029
7.3 Health, Beauty and Personal Care - Gross Merchandise Value Trend Analysis, 2020-2029
7.4 Food & Beverage - Gross Merchandise Value Trend Analysis, 2020-2029
7.5 Appliances and Electronics - Gross Merchandise Value Trend Analysis, 2020-2029
7.6 Home Improvement - Gross Merchandise Value Trend Analysis, 2020-2029
7.7 Books, Music & Video - Gross Merchandise Value Trend Analysis, 2020-2029
7.8 Toys & Hobby - Gross Merchandise Value Trend Analysis, 2020-2029
7.9 Auto - Gross Merchandise Value Trend Analysis, 2020-2029
7.10 Ecommerce Other - Gross Merchandise Value Trend Analysis, 2020-2029

8. Singapore Ecommerce Market Size and Forecast by Retail Shopping Sales Channel

8.1 Singapore Ecommerce Market Share by Retail Shopping Sales Channel, 2020-2029
8.2 Ecommerce Platform to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029
8.3 Ecommerce Direct to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029
8.4 Ecommerce Consumer to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029

9. Singapore Ecommerce Market Size and Forecast by Travel and Hospitality Categories

9.1 Singapore Ecommerce Market Share by Travel and Hospitality Categories (%), 2020-2029
9.2 Air Travel - Gross Merchandise Value Trend Analysis, 2020-2029
9.3 Train & Bus - Gross Merchandise Value Trend Analysis, 2020-2029
9.4 Taxi Service - Gross Merchandise Value Trend Analysis, 2020-2029
9.5 Hotels & Resorts - Gross Merchandise Value Trend Analysis, 2020-2029
9.6 Travel and Hospitality Other - Gross Merchandise Value Trend Analysis, 2020-2029

10. Singapore Ecommerce Market Share by Travel and Hospitality Sales Channel

10.1 Singapore Ecommerce Market Share by Travel and Hospitality Sales Channel
10.1.1 Singapore Ecommerce Market Share by Travel and Hospitality Sales Channel, 2020-2029
10.1.2 Aggregator App - Gross Merchandise Value Trend Analysis, 2020-2029
10.1.3 Direct to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029
10.2 Air Travel Market Share by Sales Channel
10.2.1 Singapore Air Travel Market Share by Sales Channel, 2020-2029
10.2.2 Air Travel - Aggregator App - Gross Merchandise Value Trend Analysis, 2020-2029
10.2.3 Air Travel - Direct to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029
10.3 Hotels & Resorts Market Share by Sales Channel
10.3.1 Singapore Hotels & Resorts Market Share by Sales Channel, 2020-2029
10.3.2 Hotels & Resorts - Aggregator App - Gross Merchandise Value Trend Analysis, 2020-2029
10.3.3 Hotels & Resorts - Direct to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029
10.4 Taxi Service Market Share by Sales Channel
10.4.1 Singapore Taxi Service Market Share by Sales Channel, 2020-2029
10.4.2 Taxi Service - Aggregator App - Gross Merchandise Value Trend Analysis, 2020-2029
10.4.3 Taxi Service - Direct to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029
10.5 Other Segment Market Share by Sales Channel
10.5.1 Singapore Other Segment Market Share by Sales Channel, 2020-2029
10.5.2 Other - Aggregator App - Gross Merchandise Value Trend Analysis, 2020-2029
10.5.3 Other - Direct to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029

11. Singapore Ecommerce Market Size and Forecast by Online Food Service Sales Channel

11.1 Singapore Market Share by Online Food Service Sales Channels, 2020-2029
11.2 Aggregator App - Gross Merchandise Value Trend Analysis, 2020-2029
11.3 Ecommerce Direct to Consumer - Gross Merchandise Value Trend Analysis, 2020-2029

12. Singapore Ecommerce Market Size and Forecast by Media and Entertainment Sales Channel

12.1 Singapore Market Share by Media and Entertainment Sales Channel, 2020-2029
12.2 Streaming Services - Gross Merchandise Value Trend Analysis, 2020-2029
12.3 Movies & Events - Gross Merchandise Value Trend Analysis, 2020-2029
12.4 Theme Parks & Gaming - Gross Merchandise Value Trend Analysis, 2020-2029
12.5 Media and Entertainment Other - Gross Merchandise Value Trend Analysis, 2020-2029

13. Singapore Ecommerce Market Size and Forecast by Engagement Model

13.1 Singapore Ecommerce Market Share by Engagement Model, 2020-2029
13.2 Ecommerce Website Based - Gross Merchandise Value Trend Analysis, 2020-2029
13.3 Ecommerce Live Streaming - Gross Merchandise Value Trend Analysis, 2020-2029

14. Singapore Ecommerce Market Size and Forecast by Location

14.1 Singapore Ecommerce Market Share by Location, 2020-2029
14.2 Ecommerce Cross Border - Gross Merchandise Value Trend Analysis, 2020-2029
14.3 Ecommerce Domestic - Gross Merchandise Value Trend Analysis, 2020-2029

15. Singapore Ecommerce Market Size and Forecast by Device

15.1 Singapore Ecommerce Market Share by Device, 2020-2029
15.2 Ecommerce Mobile - Gross Merchandise Value Trend Analysis, 2020-2029
15.3 Ecommerce Desktop - Gross Merchandise Value Trend Analysis, 2020-2029

16. Singapore Ecommerce Market Size and Forecast by Operating System

16.1 Singapore Ecommerce Market Share by Operating System, 2020-2029
16.2 Ecommerce iOS/macOS - Gross Merchandise Value Trend Analysis, 2020-2029
16.3 Ecommerce Android - Gross Merchandise Value Trend Analysis, 2020-2029
16.4 Ecommerce Other Operating Systems - Gross Merchandise Value Trend Analysis, 2020-2029

17. Singapore Ecommerce Market Size and Forecast by City

17.1 Singapore Ecommerce Market Share by City, 2020-2029
17.2 Ecommerce Tier 1 - Gross Merchandise Value Trend Analysis, 2020-2029
17.3 Ecommerce Tier 2 - Gross Merchandise Value Trend Analysis, 2020-2029
17.4 Ecommerce Tier 3 - Gross Merchandise Value Trend Analysis, 2020-2029

18. Singapore Ecommerce Market Size and Forecast by Payment Instrument

18.1 Singapore Ecommerce Market Share by Payment Instrument, 2020-2029
18.2 Ecommerce Credit Card - Gross Merchandise Value Trend Analysis, 2020-2029
18.3 Ecommerce Debit Card - Gross Merchandise Value Trend Analysis, 2020-2029
18.4 Ecommerce Bank Transfer - Gross Merchandise Value Trend Analysis, 2020-2029
18.5 Ecommerce Prepaid Card - Gross Merchandise Value Trend Analysis, 2020-2029
18.6 Ecommerce Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis, 2020-2029
18.7 Ecommerce Other Digital Payment - Gross Merchandise Value Trend Analysis, 2020-2029
18.8 Ecommerce Cash - Gross Merchandise Value Trend Analysis, 2020-2029

19. Singapore Ecommerce by Consumer Demographics

19.1 Singapore Ecommerce Market Share by Age Group, 2024
19.2 Singapore Ecommerce Market Share by Income Level, 2024
19.3 Singapore Ecommerce Market Share by Gender, 2024

20. Further Reading

20.1 About the Publisher
20.2 Related Research

List of Tables

Table 1: Singapore Ecommerce - Gross Merchandise Value (US$ Million), 2020-2029
Table 2: Singapore Ecommerce - Average Value Per Transaction (US$), 2020-2029
Table 3: Singapore Ecommerce - Gross Merchandise Volume (Million), 2020-2029
Table 4: Singapore Social Commerce - Gross Merchandise Value (US$ Million), 2020-2029
Table 5: Singapore Social Commerce - Average Value Per Transaction (US$), 2020-2029
Table 6: Singapore Social Commerce - Gross Merchandise Volume (Million), 2020-2029
Table 7: Singapore Quick Commerce - Gross Merchandise Value (US$ Million), 2020-2029
Table 8: Singapore Quick Commerce - Average Value Per Transaction (US$), 2020-2029
Table 9: Singapore Quick Commerce - Gross Merchandise Volume (Million), 2020-2029
Table 10: Singapore GDP Per Capita (US$), 2020-2029
Table 11: Singapore Ecommerce Retail Shopping - Gross Merchandise Value (US$ Million), 2020-2029
Table 12: Singapore Travel and Hospitality - Gross Merchandise Value (US$ Million), 2020-2029
Table 13: Singapore Online Food Service - Gross Merchandise Value (US$ Million), 2020-2029
Table 14: Singapore Media and Entertainment - Gross Merchandise Value (US$ Million), 2020-2029
Table 15: Singapore Healthcare and Wellness - Gross Merchandise Value (US$ Million), 2020-2029
Table 16: Singapore Technology Products and Services - Gross Merchandise Value (US$ Million), 2020-2029
Table 17: Singapore Other segment Gross Merchandise Value (US$ Million), 2020-2029
Table 18: Singapore Clothing, Footwear & Accessories - Gross Merchandise Value (US$ Million), 2020-2029
Table 19: Singapore Health, Beauty and Personal Care - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 20: Singapore Food & Beverage - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 21: Singapore Appliances and Electronics - Gross Merchandise Value (US$ Million), 2020-2029
Table 22: Singapore Home Improvement - Gross Merchandise Value (US$ Million), 2020-2029
Table 23: Singapore Books, Music & Video - Gross Merchandise Value (US$ Million), 2020-2029
Table 24: Singapore Toys & Hobby - Gross Merchandise Value (US$ Million), 2020-2029
Table 25: Singapore Auto - Gross Merchandise Value (US$ Million), 2020-2029
Table 26: Singapore Ecommerce Other - Gross Merchandise Value (US$ Million), 2020-2029
Table 27: Singapore Ecommerce Platform to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 28: Singapore Ecommerce Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 29: Singapore Ecommerce Consumer to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 30: Singapore Air Travel - Gross Merchandise Value (US$ Million), 2020-2029
Table 31: Singapore Train & Bus - Gross Merchandise Value (US$ Million), 2020-2029
Table 32: Singapore Taxi Service - Gross Merchandise Value (US$ Million), 2020-2029
Table 33: Singapore Hotels & Resorts - Gross Merchandise Value (US$ Million), 2020-2029
Table 34: Singapore Travel and Hospitality Other - Gross Merchandise Value (US$ Million), 2020-2029
Table 35: Singapore Ecommerce Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Table 36: Singapore Ecommerce Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 37: Singapore Air Travel- Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Table 38: Singapore Air Travel- Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 39: Singapore Hotels & Resorts - Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Table 40: Singapore Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 41: Singapore Taxi Service- Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Table 42: Taxi Service- Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 43: Singapore Other- Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Table 44: Singapore Other- Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Table 45: Singapore Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Table 46: Singapore Direct to Consumer- Gross Merchandise Value (US$ Million), 2020-2029
Table 47: Singapore Streaming Services - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 48: Singapore Movies & Events - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 49: Singapore Theme Parks & Gaming - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 50: Singapore Media and Entertainment Other - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 51: Singapore Ecommerce Website Based - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 52: Singapore Ecommerce Live Streaming - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 53: Singapore Ecommerce Cross Border - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 54: Singapore Ecommerce Domestic - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Table 55: Singapore Ecommerce Mobile - Gross Merchandise Value (US$ Million), 2020-2029
Table 56: Singapore Ecommerce Desktop - Gross Merchandise Value (US$ Million), 2020-2029
Table 57: Singapore Ecommerce iOS/macOS - Gross Merchandise Value (US$ Million), 2020-2029
Table 58: Singapore Ecommerce Android - Gross Merchandise Value (US$ Million), 2020-2029
Table 59: Singapore Ecommerce Other Operating Systems - Gross Merchandise Value (US$ Million), 2020-2029
Table 60: Singapore Ecommerce Tier 1 - Gross Merchandise Value (US$ Million), 2020-2029
Table 61: Singapore Ecommerce Tier 2 - Gross Merchandise Value (US$ Million), 2020-2029
Table 62: Singapore Ecommerce Tier 3 - Gross Merchandise Value (US$ Million), 2020-2029
Table 63: Singapore Ecommerce Credit Card - Gross Merchandise Value (US$ Million), 2020-2029
Table 64: Singapore Ecommerce Debit Card - Gross Merchandise Value (US$ Million), 2020-2029
Table 65: Singapore Ecommerce Bank Transfer - Gross Merchandise Value (US$ Million), 2020-2029
Table 66: Singapore Ecommerce Prepaid Card - Gross Merchandise Value (US$ Million), 2020-2029
Table 67: Singapore Ecommerce Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2020-2029
Table 68: Singapore Ecommerce Other Digital Payment - Gross Merchandise Value (US$ Million), 2020-2029
Table 69: Singapore Ecommerce Cash - Gross Merchandise Value (US$ Million), 2020-2029

List of Figures

Figure 1: Methodology Framework
Figure 2: Singapore Ecommerce - Gross Merchandise Value (US$ Million), 2020-2029
Figure 3: Singapore Ecommerce - Average Value Per Transaction (US$), 2020-2029
Figure 4: Singapore Ecommerce - Gross Merchandise Volume (Million), 2020-2029
Figure 5: Singapore Social Commerce - Gross Merchandise Value (US$ Million), 2020-2029
Figure 6: Singapore Social Commerce - Average Value Per Transaction (US$), 2020-2029
Figure 7: Singapore Social Commerce - Gross Merchandise Volume (Million), 2020-2029
Figure 8: Singapore Quick Commerce - Gross Merchandise Value (US$ Million), 2020-2029
Figure 9: Singapore Quick Commerce - Average Value Per Transaction (US$), 2020-2029
Figure 10: Singapore Quick Commerce - Gross Merchandise Volume (Million), 2020-2029
Figure 11: Singapore User Statistics (Million), 2024
Figure 12: Singapore User Statistics of Card Abandonment Rate and Product Return Rate
Figure 13: Singapore Ecommerce Per Capita and GDP Per Capita (US$), 2024
Figure 14: Singapore GDP Per Capita (US$), 2020-2029
Figure 18: Singapore Ecommerce Market Share by Ecommerce Segments (%), 2020-2029
Figure 19: Singapore Ecommerce Retail Shopping - Gross Merchandise Value (US$ Million), 2020-2029
Figure 20: Singapore Travel and Hospitality - Gross Merchandise Value (US$ Million), 2020-2029
Figure 21: Singapore Online Food Service - Gross Merchandise Value (US$ Million), 2020-2029
Figure 22: Singapore Media and Entertainment - Gross Merchandise Value (US$ Million), 2020-2029
Figure 23: Singapore Healthcare and Wellness - Gross Merchandise Value (US$ Million), 2020-2029
Figure 24: Singapore Technology Products and Services - Gross Merchandise Value (US$ Million), 2020-2029
Figure 25: Singapore Other segment Gross Merchandise Value (US$ Million), 2020-2029
Figure 26: Singapore Ecommerce Market Share by Retail Shopping Categories (%), 2020-2029
Figure 27: Singapore Clothing, Footwear & Accessories - Gross Merchandise Value (US$ Million), 2020-2029
Figure 28: Singapore Health, Beauty and Personal Care - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 29: Singapore Food & Beverage - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 30: Singapore Appliances and Electronics - Gross Merchandise Value (US$ Million), 2020-2029
Figure 31: Singapore Home Improvement - Gross Merchandise Value (US$ Million), 2020-2029
Figure 32: Singapore Books, Music & Video - Gross Merchandise Value (US$ Million), 2020-2029
Figure 33: Singapore Toys & Hobby - Gross Merchandise Value (US$ Million), 2020-2029
Figure 34: Singapore Auto - Gross Merchandise Value (US$ Million), 2020-2029
Figure 35: Singapore Ecommerce Other - Gross Merchandise Value (US$ Million), 2020-2029
Figure 36: Singapore Ecommerce Market Share by Retail Shopping Sales Channel (%), 2020-2029
Figure 37: Singapore Ecommerce Platform to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 38: Singapore Ecommerce Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 39: Singapore Ecommerce Consumer to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 40: Singapore Ecommerce Market Share by Travel and Hospitality Categories (%), 2020-2029
Figure 41: Singapore Air Travel - Gross Merchandise Value (US$ Million), 2020-2029
Figure 42: Singapore Train & Bus - Gross Merchandise Value (US$ Million), 2020-2029
Figure 43: Singapore Taxi Service - Gross Merchandise Value (US$ Million), 2020-2029
Figure 44: Singapore Hotels & Resorts - Gross Merchandise Value (US$ Million), 2020-2029
Figure 45: Singapore Travel and Hospitality Other - Gross Merchandise Value (US$ Million), 2020-2029
Figure 46: Singapore Ecommerce Market Share by Travel and Hospitality Sales Channel (%), 2020-2029
Figure 47: Singapore Ecommerce Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Figure 48: Singapore Ecommerce Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 49: Singapore Air Travel Market Share by Sales Channel (%), 2020-2029
Figure 50: Singapore Air Travel- Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Figure 51: Singapore Air Travel- Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 52: Singapore Hotels & Resorts Market Share by Sales Channel (%), 2020-2029
Figure 53: Singapore Hotels & Resorts - Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Figure 54: Singapore Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 55: Singapore Taxi Service Market Share by Sales Channel (%), 2020-2029
Figure 56: Singapore Taxi Service- Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Figure 57: Singapore Taxi Service - Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 58: Singapore Other Segment Market Share by Sales Channel (%), 2020-2029
Figure 59: Singapore Other- Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Figure 60: Singapore Other- Direct to Consumer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 61: Singapore Market Share by Online Food Service Sales Channels (%), 2020-2029
Figure 62: Singapore Aggregator App - Gross Merchandise Value (US$ Million), 2020-2029
Figure 63: Singapore Direct to Consumer- Gross Merchandise Value (US$ Million), 2020-2029
Figure 64: Singapore Market Share by Media and Entertainment Sales Channel (%), 2020-2029
Figure 65: Singapore Streaming Services - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 66: Singapore Movies & Events - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 67: Singapore Theme Parks & Gaming - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 68: Singapore Media and Entertainment Other - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 69: Singapore Ecommerce Market Share by Engagement Model (%), 2020-2029
Figure 70: Singapore Ecommerce Website Based - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 71: Singapore Ecommerce Live Streaming - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 72: Singapore Ecommerce Market Share by Location (%), 2020-2029
Figure 73: Singapore Ecommerce Cross Border - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 74: Singapore Ecommerce Domestic - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 75: Singapore Ecommerce Market Share by Device (%), 2020-2029
Figure 76: Singapore Ecommerce Mobile - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 77: Singapore Ecommerce Desktop - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 78: Singapore Ecommerce Market Share by Operating System (%), 2020-2029
Figure 79: Singapore Ecommerce iOS/macOS - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 80: Singapore Ecommerce Android - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 81: Singapore Ecommerce Other Operating Systems - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 82: Singapore Ecommerce Market Share by City (%), 2020-2029
Figure 83: Singapore Ecommerce Tier 1 - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 84: Singapore Ecommerce Tier 2 - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 85: Singapore Ecommerce Tier 3 - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 86: Singapore Ecommerce Market Share by Payment Instrument (%), 2020-2029
Figure 87: Singapore Ecommerce Credit Card - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 88: Singapore Ecommerce Debit Card - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 89: Singapore Ecommerce Bank Transfer - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 90: Singapore Ecommerce Prepaid Card - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 91: Singapore Ecommerce Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 92: Singapore Ecommerce Other Digital Payment - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 93: Singapore Ecommerce Cash - Gross Merchandise Value Trend Analysis (US$ Million), 2020-2029
Figure 94: Singapore Ecommerce Market Share by Age Group (%), 2024
Figure 95: Singapore Ecommerce Market Share by Income Level (%), 2024
Figure 96: Singapore Ecommerce Market Share by Gender (%), 2024

Table Information

Report Attribute	Details
No. of Pages	110
Published	November 2025
Forecast Period	2025 - 2029
Estimated Market Value ( USD ) in 2025	$ 18.08 Billion
Forecasted Market Value ( USD ) by 2029	$ 25.5 Billion
Compound Annual Growth Rate	9.0%
Regions Covered	Singapore

License	Format	Properties	Price
SINGLE USER LICENSE PDF	The product is a PDF.	This is a single user license, allowing one user access to the product.	€1687EUR$1,900USD£1,474GBP
SITE LICENSE PDF	The product is a PDF.	This is a site license, allowing all users within a given geographical location of your organization access to the product.	€1865EUR$2,100USD£1,629GBP
ENTERPRISE LICENSE PDF	The product is a PDF.	This is an enterprise license, allowing all employees within your organization access to the product.	€2131EUR$2,400USD£1,862GBP

Singapore B2C Ecommerce Market Size & Forecast by Value and Volume Across 80+ KPIs - Databook Q4 2025 Update

Report Scope

Singapore B2C Ecommerce Market Size and Growth Dynamics

Singapore Social Commerce Market Size and Growth Dynamics

Singapore Quick Commerce Market Size and Growth Dynamics

Singapore B2C Ecommerce Market Segmentation by Ecommerce Vertical

Singapore B2C Ecommerce Market Segmentation by Retail Shopping Category

Singapore B2C Ecommerce Market Segmentation by Retail Shopping Sales Channel

Singapore B2C Ecommerce Market Segmentation by Travel & Hospitality Category

Singapore B2C Ecommerce Market Segmentation by Travel and Hospitality Sales Channel

Singapore B2C Ecommerce Market Segmentation by Online Food Service Sales Channel

Singapore B2C Ecommerce Market Segmentation by Media & Entertainment Sales Channel

Singapore B2C Ecommerce Market Segmentation by Engagement Model

Singapore B2C Ecommerce Market Segmentation by Location

Singapore B2C Ecommerce Market Segmentation by Device

Singapore B2C Ecommerce Market Segmentation by Operating System

Singapore B2C Ecommerce Market Segmentation by City Tier

Singapore B2C Ecommerce Market Segmentation by Payment Instrument

Singapore B2C Ecommerce Consumer Demographics & Behaviour

Singapore B2C Ecommerce User Statistics & Ratios

Singapore B2C Ecommerce Operational Metrics by Ecommerce Segment

Singapore B2C Ecommerce Operational Metrics by Retail Shopping Category

Singapore B2C Ecommerce Operational Metrics by Sales Channel

Singapore B2C Ecommerce Operational Metrics by Location

Singapore B2C Ecommerce Operational Metrics by Device

Singapore B2C Ecommerce Operational Metrics by Operating System

Singapore B2C Ecommerce Operational Metrics by City Tier

Singapore B2C Ecommerce Operational Metrics by Payment Instrument

Reasons to Buy

Table of Contents

Table Information

Report Scope

Singapore B2C Ecommerce Market Size and Growth Dynamics

Singapore Social Commerce Market Size and Growth Dynamics

Singapore Quick Commerce Market Size and Growth Dynamics

Singapore B2C Ecommerce Market Segmentation by Ecommerce Vertical

Singapore B2C Ecommerce Market Segmentation by Retail Shopping Category

Singapore B2C Ecommerce Market Segmentation by Retail Shopping Sales Channel

Singapore B2C Ecommerce Market Segmentation by Travel & Hospitality Category

Singapore B2C Ecommerce Market Segmentation by Travel and Hospitality Sales Channel

Singapore B2C Ecommerce Market Segmentation by Online Food Service Sales Channel

Singapore B2C Ecommerce Market Segmentation by Media & Entertainment Sales Channel

Singapore B2C Ecommerce Market Segmentation by Engagement Model

Singapore B2C Ecommerce Market Segmentation by Location

Singapore B2C Ecommerce Market Segmentation by Device

Singapore B2C Ecommerce Market Segmentation by Operating System

Singapore B2C Ecommerce Market Segmentation by City Tier

Singapore B2C Ecommerce Market Segmentation by Payment Instrument

Singapore B2C Ecommerce Consumer Demographics & Behaviour

Singapore B2C Ecommerce User Statistics & Ratios

Singapore B2C Ecommerce Operational Metrics by Ecommerce Segment

Singapore B2C Ecommerce Operational Metrics by Retail Shopping Category

Singapore B2C Ecommerce Operational Metrics by Sales Channel

Singapore B2C Ecommerce Operational Metrics by Location

Singapore B2C Ecommerce Operational Metrics by Device

Singapore B2C Ecommerce Operational Metrics by Operating System

Singapore B2C Ecommerce Operational Metrics by City Tier

Singapore B2C Ecommerce Operational Metrics by Payment Instrument

Reasons to Buy

Table of Contents

Table Information

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