Saudi Arabia Liquid Packaging Cartons Market Report: Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025-2030

Saudi Arabia Liquid Packaging Cartons Market valued at USD 461 million, driven by sustainable packaging demand and food & beverage growth at 7% CAGR, focusing on eco-friendly solutions.

The Saudi Arabia Liquid Packaging Cartons Market is valued at USD 461 million, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for sustainable packaging solutions, coupled with the rising consumption of liquid products such as dairy, juices, and sauces. The market is also supported by advancements in packaging technology that enhance product shelf life and safety.

Key cities such as Riyadh, Jeddah, and Dammam dominate the market due to their significant industrial activities and high population density. These urban centers are home to major food and beverage manufacturers, which contribute to the demand for liquid packaging cartons. Additionally, the growing retail sector in these cities further fuels market growth.

In 2023, the Saudi government implemented regulations aimed at reducing plastic waste, promoting the use of recyclable materials in packaging. This initiative encourages manufacturers to adopt eco-friendly practices, thereby increasing the demand for liquid packaging cartons made from sustainable materials.

Saudi Arabia Liquid Packaging Cartons Market Segmentation

By Type:

The market is segmented into various types of liquid packaging cartons, including Brick Liquid Cartons, Gable Top Cartons, Shaped Liquid Cartons, Pillow Packs, and Others. Among these, Brick Liquid Cartons are the most dominant due to their versatility and widespread use in dairy and juice packaging. Gable Top Cartons also hold a significant share, particularly in the beverage sector, owing to their user-friendly design and effective sealing capabilities. The demand for Shaped Liquid Cartons is growing, driven by consumer preference for unique packaging designs that enhance product appeal.

By End-User:

The end-user segmentation includes Dairy Products, Juices and Beverages, Sauces and Condiments, Ready-to-Eat Meals, and Others. The Dairy Products segment is the largest, driven by the high consumption of milk and yogurt in the region. Juices and Beverages also represent a significant portion of the market, as consumers increasingly opt for packaged drinks. The Sauces and Condiments segment is witnessing growth due to the rising popularity of ready-to-use cooking products, while Ready-to-Eat Meals are gaining traction as busy lifestyles drive demand for convenient food options.

Saudi Arabia Liquid Packaging Cartons Market Competitive Landscape

The Saudi Arabia Liquid Packaging Cartons Market is characterized by a dynamic mix of regional and international players. Leading participants such as Tetra Pak International S.A., SIG Group AG, Elopak ASA, Mondi plc, Nippon Paper Industries Co., Ltd., Uflex Ltd., Greatview Aseptic Packaging Co., Ltd., WestRock Company, Parksons Packaging Ltd., International Paper Company, Stora Enso Oyj, Smurfit Kappa Group plc, DS Smith Plc, Huhtamaki Group, Amcor plc contribute to innovation, geographic expansion, and service delivery in this space.

Saudi Arabia Liquid Packaging Cartons Market Industry Analysis

Growth Drivers

Increasing Demand for Sustainable Packaging Solutions:

The Saudi Arabian liquid packaging cartons market is experiencing a surge in demand for sustainable packaging solutions, driven by a growing emphasis on environmental responsibility. In future, the market for sustainable packaging is projected to reach approximately SAR 1.6 billion, reflecting a significant increase from SAR 1.2 billion. This shift is largely influenced by consumers' preference for eco-friendly products, which is expected to continue as awareness of environmental issues rises.

Growth in the Food and Beverage Industry:

The food and beverage sector in Saudi Arabia is projected to grow at a rate of 7% annually, reaching a market value of SAR 220 billion. This growth is a key driver for the liquid packaging cartons market, as the demand for efficient and safe packaging solutions increases. The rise in disposable income and changing consumer lifestyles are contributing to this expansion, further boosting the need for innovative packaging solutions in the industry.

Rising Consumer Awareness Regarding Eco-Friendly Products:

Consumer awareness regarding eco-friendly products is significantly influencing the liquid packaging cartons market in Saudi Arabia. A recent survey indicated that 75% of consumers are willing to pay more for products with sustainable packaging. This trend is expected to drive the market value of eco-friendly liquid packaging cartons to SAR 1.1 billion, up from SAR 800 million, as manufacturers adapt to meet consumer preferences for environmentally responsible options.

Market Challenges

High Competition from Alternative Packaging Solutions:

The liquid packaging cartons market faces intense competition from alternative packaging solutions such as plastic and glass. In future, the market share of alternative packaging is expected to account for 50% of the total packaging market in Saudi Arabia, posing a significant challenge for liquid packaging carton manufacturers. This competition necessitates continuous innovation and differentiation to maintain market share and attract environmentally conscious consumers.

Fluctuating Raw Material Prices:

The liquid packaging cartons industry is significantly impacted by fluctuating raw material prices, particularly for paper and cardboard. In future, the cost of raw materials is projected to increase by 12%, driven by global supply chain disruptions and rising demand. This volatility can affect profit margins for manufacturers, making it essential for companies to implement effective cost management strategies to mitigate the impact of these fluctuations on their operations.

Saudi Arabia Liquid Packaging Cartons Market Future Outlook

The future outlook for the Saudi Arabia liquid packaging cartons market appears promising, driven by increasing consumer demand for sustainable and innovative packaging solutions. As the food and beverage industry continues to expand, manufacturers are likely to invest in advanced technologies and eco-friendly materials. Additionally, the integration of smart packaging technologies is expected to enhance product safety and consumer engagement. Overall, the market is poised for growth, with a focus on sustainability and innovation shaping its trajectory in the coming years.

Market Opportunities

Expansion of E-commerce and Online Food Delivery Services:

The rapid growth of e-commerce and online food delivery services presents a significant opportunity for the liquid packaging cartons market. With an estimated 35% increase in online food sales expected, there is a rising demand for efficient and secure packaging solutions that can withstand transportation challenges, thereby driving market growth.

Increasing Investments in Packaging Innovation:

The Saudi government is actively promoting investments in packaging innovation, with a projected SAR 600 million allocated for research and development in sustainable packaging technologies. This funding is expected to foster advancements in biodegradable materials and smart packaging solutions, creating new opportunities for manufacturers to differentiate their products and meet evolving consumer preferences.