Shelf Image Recognition Artificial Intelligence Global Market Report 2025

The shelf image recognition artificial intelligence market size has grown exponentially in recent years. It will grow from $1.43 billion in 2024 to $1.82 billion in 2025 at a compound annual growth rate (CAGR) of 26.8%. The growth in the historic period can be attributed to increasing adoption of AI technologies across industries, rising demand for automation and operational efficiency, growing volumes of image data from mobile and internet sources, advancements in deep learning and machine learning algorithms, and the need for enhanced security and surveillance systems.

The shelf image recognition artificial intelligence market size is expected to see exponential growth in the next few years. It will grow to $4.64 billion in 2029 at a compound annual growth rate (CAGR) of 26.4%. Growth in the forecast period can be attributed to increasing adoption of retail automation, growing use of computer vision in inventory management, rising investment in AI-powered analytics, demand for real-time shelf monitoring, and the need to enhance customer experience through visual recognition. Key trends in the forecast period include advancement in real-time shelf monitoring and analytics, development of edge-based image recognition for in-store automation, innovation in multimodal AI combining vision and sales data, improvement in SKU-level accuracy through deep learning models, and development of seamless integration with retail execution and ERP platforms.

The increasing adoption of automation in retail operations is expected to drive the growth of the shelf image recognition artificial intelligence market. Automation in retail involves utilizing technology to perform tasks efficiently with minimal human intervention, reducing errors, enhancing inventory accuracy, and improving overall operational efficiency. Shelf image recognition AI enables this automation by capturing and analyzing shelf images to monitor product availability, detect stock discrepancies, and ensure planogram compliance in real time without manual input. For example, in February 2024, the US Census Bureau reported that e-commerce sales in the US reached $1.11 trillion in 2023, up 7.6% from 2022, reflecting growing digital retail activity and increasing pressure on retailers to adopt automation. Therefore, the demand for operational efficiency through automation is driving the growth of the shelf image recognition AI market.

Key companies in the shelf image recognition AI market are investing in advanced technologies such as machine learning algorithms, automated shelf audit systems, AI-powered retail execution platforms, and scalable cloud analytics to enhance accuracy, productivity, and in-store performance. Automated shelf audit systems use AI to analyze shelf images, providing real-time insights that reduce manual audits and improve stock visibility. For instance, in September 2023, Repsly Inc., a US-based retail execution software provider, announced enhanced AI image recognition capabilities in collaboration with ParallelDots, achieving over 95% accuracy and reducing audit time by up to 50%. These innovations optimize retail execution and drive sales performance for consumer goods companies globally.

In August 2024, Scandit, a Switzerland-based provider of smart data capture solutions, acquired Market Lab to strengthen its retail shelf intelligence capabilities. The acquisition combines Market Lab’s fixed camera-based shelf audit automation technology with Scandit’s existing Shelf View mobile capture solution. Market Lab, based in Poland, specializes in AI-driven image recognition solutions that automate shelf auditing processes, helping retailers improve operational efficiency, stock accuracy, and compliance across store networks.

Major players in the shelf image recognition artificial intelligence market are Microsoft Corporation, Amazon Web Services Inc., International Business Machines Corporation, Oracle Corporation, SAP SE, VusionGroup, Scandit AG, YOOBIC Ltd., Focal Systems Inc., Vispera Information Technologies, Pensa Systems Inc., eLeader Sp. z o.o., Infilect Technologies Pvt. Ltd., ParallelDots Inc., Repsly Inc., SeeChange Technologies Ltd., Ailet Inc., Snap2Insight Inc., Quant Retail s.r.o., and Neurolabs Ltd.

North America was the largest region in the shelf image recognition artificial intelligence market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in shelf image recognition artificial intelligence report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the shelf image recognition artificial intelligence market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the information technology sector, particularly in hardware manufacturing, data infrastructure, and software deployment. Higher duties on imported semiconductors, circuit boards, and networking equipment have raised production and operational costs for tech firms, cloud service providers, and data centers. Companies relying on globally sourced components for laptops, servers, and consumer electronics are facing longer lead times and increased pricing pressures. In parallel, tariffs on specialized software tools and retaliatory measures from key international markets have disrupted global IT supply chains and reduced overseas demand for U.S.-developed technologies. To navigate these challenges, the sector is accelerating investments in domestic chip fabrication, diversifying supplier bases, and adopting AI-driven automation to enhance operational resilience and cost efficiency.

The shelf image recognition artificial intelligence market research report is one of a series of new reports that provides shelf image recognition artificial intelligence market statistics, including the shelf image recognition artificial intelligence industry global market size, regional shares, competitors with the shelf image recognition artificial intelligence market share, detailed shelf image recognition artificial intelligence market segments, market trends, and opportunities, and any further data you may need to thrive in the shelf image recognition artificial intelligence industry. This shelf image recognition artificial intelligence market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

Shelf image recognition artificial intelligence (AI) is an advanced technology that leverages computer vision and machine learning to automatically analyze and interpret images of retail shelves. It detects product placement, stock levels, pricing, and planogram compliance by recognizing items and their positions in real time. This technology helps optimize inventory management, improve merchandising accuracy, and enhance overall retail execution efficiency.

The key components of the shelf image recognition AI market are software, hardware, and services. Software includes AI-powered platforms and applications designed to automatically capture, analyze, and interpret shelf images to identify product placement, stock levels, pricing accuracy, and promotional compliance in retail environments. Deployment modes include on-premises and cloud. Application areas include retail execution, inventory management, planogram compliance, pricing analysis, promotion tracking, and others. Primary end-users include supermarkets or hypermarkets, convenience stores, pharmacies, specialty stores, and others.

The shelf image recognition artificial intelligence market consists of revenues earned by entities by providing services such as data annotation and labeling services, image analytics services, and managed services. The market value includes the value of related goods sold by the service provider or included within the service offering. The shelf image recognition artificial intelligence market also includes sales of display monitors, retail robots, handheld devices, and point-of-sale terminals. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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