Digitally Connected Gym Equipment Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2021-2031

The Global Digitally Connected Gym Equipment Market is projected to experience substantial growth, rising from USD 1.41 Billion in 2025 to USD 3.09 Billion by 2031, reflecting a CAGR of 13.97%. This market sector encompasses fitness hardware such as stationary cycles, treadmills, and strength training machines that are equipped with internet connectivity and advanced sensors for real-time performance monitoring. The expansion is primarily fueled by a global shift toward preventative healthcare and the adoption of hybrid fitness models, which demand seamless data synchronization between home workouts and commercial facilities, thereby creating sustained demand for equipment that provides personalized training feedback and remote digital engagement.

Data from the Health & Fitness Association reveals that fitness industry revenue increased by an average of 8 percent across major global markets in 2025, suggesting a favorable environment for capital investment in high-tech infrastructure. Despite this positive financial momentum, a significant obstacle to broader market expansion is the intensifying concern regarding data privacy and security. As these connected devices collect sensitive biometric information, the requirement for strict compliance with international regulatory standards presents a challenge that complicates widespread adoption.

Market Drivers

The incorporation of Artificial Intelligence (AI) and Machine Learning (ML) is fundamentally transforming the industry by converting static machinery into dynamic, hyper-personalized health coaching stations. Modern equipment now employs AI algorithms to process user biometrics instantaneously, automatically adjusting parameters such as resistance, speed, and incline to enhance performance and minimize injury risks. This technological advancement is driving major capital investment as manufacturers shift their focus toward preventative care ecosystems that deliver precise, data-backed training regimens, a trend evidenced by Technogym S.p.A.’s report in October 2024 of a 10 percent year-over-year revenue increase to €621.6 million, largely supported by its AI-driven digital ecosystem.

Concurrent with these advancements, seamless interoperability with smart devices and wearable technology has become a decisive factor in consumer adoption. Contemporary gym equipment is expected to function as a central hub that consolidates data from external trackers, thereby unifying the user’s health profile across both indoor facilities and outdoor activities.

This connectivity generates robust demand for devices that bridge the gap between different fitness environments, as highlighted by Garmin Ltd. in October 2024, which saw a 31 percent increase in fitness segment revenue due to demand for integrated wearables. Furthermore, economic value is increasingly tied to long-term digital retention, illustrated by Peloton Interactive, Inc. generating over $1.7 billion in annualized connected fitness subscription revenue in its First Quarter Fiscal 2025 results.

Market Challenges

The growth of the Global Digitally Connected Gym Equipment Market is significantly constrained by escalating concerns regarding cybersecurity and data privacy. Because fitness machinery increasingly depends on cloud integration and continuous biometric tracking, the accumulation of sensitive personal health information presents a substantial liability. Both commercial facility operators and individual consumers are expressing growing anxiety over potential identity theft, data breaches, and unauthorized surveillance. This hesitation establishes a barrier to market entry, as stakeholders fear that insufficient safeguards could result in severe legal and reputational repercussions, effectively stalling the procurement of advanced "smart" infrastructure.

This scrutiny has a measurable impact on industry adoption trends. According to the Consumer Technology Association in 2025, 30 percent of surveyed providers indicated that demonstrable evidence of enhanced user data security is necessary to drive better adoption of digital health technologies. This statistic underscores a critical deficit in market confidence, revealing that a significant portion of prospective buyers is withholding investment specifically due to security apprehensions. Consequently, the market’s growth potential is restricted, as the desire for seamless data integration is counterbalanced by the imperative for rigorous, proven privacy protection that many platforms have yet to fully guarantee.

Market Trends

Connected gym equipment is increasingly penetrating the corporate sector, where companies are investing in smart fitness solutions that provide employees with data-driven health programs and remote wellness challenges as key benefits. This trend is driven by employers recognizing the direct correlation between workforce vitality, retention, and productivity, leading to a transition from traditional gym subsidies to integrated digital wellness ecosystems. According to the 'State of Work-Life Wellness 2024' report by Wellhub in October 2024, 93 percent of employees globally now view their wellbeing as equal in importance to their salary, emphasizing the critical demand for employer-sponsored connected health platforms.

Simultaneously, traditional physical weights are being replaced by digital electromagnetic resistance systems in strength training equipment, allowing for precise weight adjustments and advanced modes like eccentric overloading without the need for bulky hardware. The adoption of digital resistance technology facilitates the creation of compact, motor-driven machines that deliver commercial-grade biomechanics in space-limited environments, appealing to both modern fitness facilities and high-end home users. The market viability of this innovation is clear, as Technogym S.p.A. reported in March 2025 that its commercial segment revenue grew by 11.6 percent in FY 2024, a rise attributed significantly to strong sales of its advanced, technology-integrated strength lines.

Key Players Profiled in the Digitally Connected Gym Equipment Market

• EGYM Inc.
• KPS Capital Partners
• Technogym S.p.A
• Precor Incorporated
• Cybex International, Inc.
• Johnson Health Tech
• Nautilus, Inc.
• Treadfit Technologies Pvt Ltd.
• TRUE Fitness Technology, Inc.
• Tonal Systems, Inc.

Report Scope

In this report, the Global Digitally Connected Gym Equipment Market has been segmented into the following categories:

Digitally Connected Gym Equipment Market, by Type:

• Treadmills
• Exercise Bikes
• Strength Training Equipment
• Others (Cross Trainers
• ellipticals
• etc.)

Digitally Connected Gym Equipment Market, by End Use:

• Home
• Health Club/ Gym
• Office
• Hotel
• Others

Digitally Connected Gym Equipment Market, by Distribution Channel:

• Supermarket & Hypermarkets
• Specialty Stores
• Online

Digitally Connected Gym Equipment Market, by Region:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Digitally Connected Gym Equipment Market.

Available Customization

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