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However, a major obstacle hindering market growth is the significant cost associated with sensor integration and maintenance. Because key AEB components are often mounted in exposed exterior areas, they are prone to damage, leading to high replacement and recalibration costs even after minor accidents. This financial strain, combined with potential performance issues in adverse weather, creates a barrier to universal implementation, particularly within cost-sensitive vehicle segments.
Market Drivers
The enforcement of rigorous government mandates requiring AEB installation acts as the primary catalyst for the Global Autonomous Emergency Braking System (AEB) Market. Regulatory authorities are moving from voluntary safety recommendations to compulsory standards to guarantee baseline safety levels across all vehicle categories. For instance, the United States has established decisive rules compelling the inclusion of this technology in new passenger cars. In April 2024, the National Highway Traffic Safety Administration (NHTSA) stated in its 'NHTSA Finalizes Key Safety Rule' press release that the new automatic emergency braking standard is expected to save at least 360 lives annually once fully implemented. This legislative drive forces automakers to standardize sensor hardware, ensuring steady revenue for suppliers and accelerating market penetration.Concurrently, the increasing frequency of global road accidents and pedestrian fatalities is urging the automotive industry to prioritize active collision avoidance capabilities. As urbanization leads to denser environments, dangerous interactions between vehicles and vulnerable road users have intensified, necessitating automated intervention. The Governors Highway Safety Association reported in 'Pedestrian Traffic Fatalities by State' in February 2024 that pedestrian deaths have surged by 77% since 2010, underscoring a safety crisis that manual driving alone cannot resolve. While this reality fuels demand, system effectiveness remains a key area for improvement; the American Automobile Association (AAA) noted in 2024 that reverse AEB systems engaged in 65% of test scenarios, indicating that continued innovation in sensor reliability is crucial to fully mitigate accident risks.
Market Challenges
The significant financial burden related to maintaining, repairing, and recalibrating Autonomous Emergency Braking (AEB) systems presents a major restraint on market growth. Since critical hardware such as cameras and radar is often installed in vulnerable locations like windshields and front bumpers, these components are highly susceptible to damage during even minor traffic incidents. Consequently, vehicle owners face disproportionately expensive repair bills for low-speed collisions that would typically involve only minor bodywork, raising the total cost of ownership and creating a barrier for price-sensitive consumers and fleet operators.Recent industry data on repair costs highlights this economic pressure. The American Automobile Association reported in 2023 that the average cost to replace components linked to driver assistance systems after a minor front-end collision was approximately $1,540. These elevated expenses complicate the value proposition for economy vehicles, a segment where profit margins are slim and buyers are sensitive to both initial and long-term costs. Furthermore, the need for specialized facilities to conduct precise sensor recalibration increases operational burdens, thereby restricting market reach in regions lacking advanced automotive service infrastructure.
Market Trends
The market is being transformed by the adoption of deep learning algorithms for improved object classification, which allows single-sensor solutions to meet strict safety standards. Unlike traditional rule-based programming, advanced neural networks enable vision-based AEB systems to identify complex situations, such as pedestrians in low-contrast environments, without always requiring expensive radar or LiDAR hardware. This software-centric approach is gaining commercial traction because it achieves regulatory compliance through extensive real-world data training rather than hardware proliferation. For example, an October 2025 article by SAE International titled 'Mobileye ready to meet FMVSS 127 with vision-only system' noted that Mobileye's AI-driven AEB technology was validated over roughly 200,000 driving hours covering 11 million kilometers to demonstrate adherence to tighter regulations.Conversely, the premium vehicle segment is seeing accelerated deployment of solid-state LiDAR and 4D imaging radar sensors to provide physical redundancy and enhanced long-range detection. Manufacturers are increasingly integrating these high-fidelity sensors to overcome camera limitations in adverse weather and to facilitate higher levels of autonomy where exact depth precision is critical. This hardware expansion is fueled by the arrival of cost-effective solid-state architectures that are now reaching mass production. According to Luminar Technologies' 'Q4 2024 Business Update' from March 2025, the company expects its LiDAR shipments to at least triple in 2025 as integration widens across consumer models like the Volvo EX90.
Key Players Profiled in the Autonomous Emergency Braking System (AEB) Market
- Robert Bosch GmbH
- Continental AG
- ZF Friedrichshafen AG
- DENSO Corporation
- Hyundai Mobis Co., Ltd.
- Aptiv PLC
- Autoliv Inc.
- Valeo SA
- Magna International Inc.
- Mobileye Global Inc.
Report Scope
In this report, the Global Autonomous Emergency Braking System (AEB) Market has been segmented into the following categories:Autonomous Emergency Braking System (AEB) Market, by Vehicle Type:
- Passenger Cars v/s Commercial Vehicles
Autonomous Emergency Braking System (AEB) Market, by Technology:
- Camera-Based
- Fusion-Based
- Light Detection And Ranging (Lidar)-Based
- Radio Detection And Ranging (Radar)
Autonomous Emergency Braking System (AEB) Market, by Component:
- Actuators
- Audible Buzzers
- Controllers
- Sensors
- Visual Indicators
Autonomous Emergency Braking System (AEB) Market, by Operating System:
- High Speed-Inter Urban AEB Systems
- Low Speed-City AEB Systems
- Pedestrian-VRU (Vulnerable Road Users) AEB Systems
Autonomous Emergency Braking System (AEB) Market, by Application:
- Forward Emergency Braking
- Reverse Emergency Braking
- Multi-directional Braking
Autonomous Emergency Braking System (AEB) Market, by Region:
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Autonomous Emergency Braking System (AEB) Market.Available Customization
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Table of Contents
Companies Mentioned
The key players profiled in this Autonomous Emergency Braking System (AEB) market report include:- Robert Bosch GmbH
- Continental AG
- ZF Friedrichshafen AG
- DENSO Corporation
- Hyundai Mobis Co., Ltd
- Aptiv PLC
- Autoliv Inc.
- Valeo SA
- Magna International Inc.
- Mobileye Global Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 180 |
| Published | January 2026 |
| Forecast Period | 2025 - 2031 |
| Estimated Market Value ( USD | $ 54.83 Billion |
| Forecasted Market Value ( USD | $ 146.29 Billion |
| Compound Annual Growth Rate | 17.7% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |


