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Heat Pumps in China

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    Report

  • 27 Pages
  • January 2026
  • Region: China
  • Euromonitor International
  • ID: 6223409
Heat pumps in China experienced a decline in retail volume sales in 2025, primarily due to the withdrawal of central government subsidies and a slowdown in the real estate sector. Despite this, air to water heat pumps maintained solid sales, due to local government subsidies and technological innovations. The outlook is positive, with forecasts indicating growth driven by extreme low-temperature technology, rising household incomes, and sustained government support.

This Heat Pumps in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Air to Water Heat Pumps, Ground Source Heat Pumps, Other Heat Pumps.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Heat Pumps market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Navigating decline and moving towards growth through innovation and policy
  • CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
  • Gradual withdrawal of central government subsidy hampers performance
  • Air to water heat pumps leads in challenging market conditions
  • Sustainability key as consumers and governments prioritise eco-friendly heating solutions
  • CHART 2 Midea Launches Zhen Nuan Ultra-Low Temperature Heat Pump to Support Rural Heating Transition
WHAT’S NEXT?
  • Technological integration and government support set to drive growth
  • CHART 3 Analyst Insight
  • Extreme low temperature technology will be important for northern areas
  • Air to water heat pumps will remain dominant
COMPETITIVE LANDSCAPE
  • Haier and Midea lead as they adapt to changing consumer demands
  • Domestic leaders adapt to changing market conditions through diversification
CHANNELS
  • Non-retail channels dominate with integrated solutions
  • Retail e-commerce emerges as key distribution channel
PRODUCTS
  • AI and smart tech revolutionise heat pumps
  • CHART 4 TCL Air Energy Showcases AI-Driven Super-Saving Series at 2025 HPE Expo
  • Haier drives innovation with thermoacoustic technology advancements
  • CHART 5 Haier Releases Thermoacoustic HP with No Compressor and Refrigerant
COUNTRY REPORTS
  • CHART 6 Key Trends 2025
  • CHART 7 Haier’s AI Eyes and Uhome Bring Vision and Intelligence to Everyday Appliances
  • CHART 8 Growth Decomposition of Consumer Appliances 2024-2029
  • CHART 9 "Listening Marketing" Brings Haier Huge Success in the Multi-drum Race
  • CHART 10 Analyst Insight
  • CHART 11 Narwal Launches Maintenance-Free Self-Filter Wet and Dry Upright Vacuum Cleaner
  • CHART 12 Real GDP Growth and Inflation 2020-2030
  • CHART 13 PEST Analysis in China 2025
  • CHART 14 Key Insights on Consumers in China 2025
  • CHART 15 Consumer Landscape in China 2025
CONSUMER APPLIANCES IN CHINA
EXECUTIVE SUMMARY
  • Consumer appliances navigates headwinds with AI, functionality, and value-driven growth
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Government subsidies drive sales despite economic challenges
  • Personal care appliances leads volume sales, with growth driven by high-speed hair dryers
  • Smart and AI-powered appliances revolutionise consumer appliances
WHAT’S NEXT?
  • Companies implement different strategies to avoid the anticipated volume decline
  • Personal care appliances will continue to dominate, and dishwashers set to perform well
  • AI's evolution from gimmick to essential utility and embodied intelligence
  • Consumer rationalisation and the rise of niche appliances
COMPETITIVE LANDSCAPE
  • Midea, Haier and Gree lead with scale and innovation
  • Innovation and ecosystems reshape the competition in consumer appliances
  • Opportunities by leveraging core capabilities and adopting consumer-first strategies
  • Haier's "listening marketing" revolutionises research and development through co-creation
CHANNELS
  • Retail e-commerce dominates with fast delivery and installation
  • Omnichannel strategies are emerging as key to success
PRODUCTS
  • Convenience and customisation drive innovative product designs
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources