This report is based on polls designed to help us understand the current sentiment of the business community toward emerging and established technologies.
Key Highlights
- In Q4 2025, 78% of respondents believed artificial intelligence (AI) would disrupt their industry, as leading tech companies continue to roll out generative and agentic AI products. However, consistent with previous quarters, less than half of respondents believed AI would live up to all its promises. As more people interact with AI products, such as large language models (LLMs), they increasingly encounter the technology's limitations.
- As a technology, cybersecurity is ubiquitous across all sectors. In Q4 2025, 73% of respondents believed cybersecurity was already disrupting their industry or would do so in the next 12 months. This year has seen a series of cyberattacks on leading businesses across various sectors, proving that no company is exempt from cyberattacks. As cyberattacks become more sophisticated, it will be increasingly difficult to identify and tackle cybersecurity threats.
Report Scope
- Our sentiment polls ran between April and June 2025 on the analyst's Verdict network of B2B websites, which had 12.9 million user sessions in Q4 2025. In total, 1,421 respondents participated in the survey.
- The survey focused on seven technologies: artificial intelligence, augmented reality, cloud computing, cybersecurity, the Internet of Things, the metaverse, and robotics.
Reasons to Buy
- This survey gives a unique insight into the views of the business community on emerging and established technologies. The responses reveal which technologies executives view as most disruptive, which they believe to be over-hyped, and how their opinion of them has changed over time.
Table of Contents
- About our tech sentiment polls
- Executive summary
- Level of disruption
- Disruption timelines
- Hype vs. substance
- Technology understanding
- Sentiment polling methodology
- Thematic research methodology
- Contact the Publisher
