Noise, Vibration, and Harness (NVH) Materials Market Report 2026

The noise, vibration, and harshness (NVH) materials market size has grown strongly in recent years. It will grow from $9.09 billion in 2025 to $9.84 billion in 2026 at a compound annual growth rate (CAGR) of 8.3%. The growth in the historic period can be attributed to growing automotive production, increasing focus on cabin comfort, rising adoption of lightweight materials, expanding regulations on vehicle noise levels, growing demand for premium vehicles.

The noise, vibration, and harshness (NVH) materials market size is expected to see strong growth in the next few years. It will grow to $13.38 billion in 2030 at a compound annual growth rate (CAGR) of 8%. The growth in the forecast period can be attributed to increasing electric vehicle manufacturing, growing emphasis on vibration reduction, rising investment in acoustic insulation, expanding use of sustainable materials, increasing demand for lightweight NVH solutions. Major trends in the forecast period include technology advancements in acoustic modeling, innovations in lightweight composite materials, developments in eco-friendly foam solutions, research and developments in vibration damping systems, advancements in digital simulation tools.

The tightening of government regulations on vehicle noise and vibration control is expected to drive the growth of the noise, vibration, and harshness (NVH) materials market in the coming years. Government noise and vibration control regulations are legally enforced limits on vehicle noise emissions established by national authorities to safeguard public health and reduce environmental noise pollution. These regulations are becoming more stringent as governments intensify enforcement in response to rising concerns about traffic noise and its effects on communities. NVH materials support vehicle manufacturers and service providers by offering sound absorption, damping, and insulation solutions that help vehicles comply with mandated noise limits. For instance, in July 2023, according to the Ministry of Commerce and Industry, a Qatar-based government authority, cars and motorcycles are required to meet specified noise level limits measured while the engine is running and the vehicle is in motion, with violations considered breaches of Articles 5, 6, and 13 of Law Number 8 of 2008 on Consumer Protection and subject to penalties including fines of up to Qatari Riyal 1 million, imprisonment of up to two years, and temporary business closures of up to three months. Therefore, stricter government regulations on vehicle noise and vibration control are contributing to the growth of the NVH materials market.

The growing adoption of electric and hybrid vehicles is also expected to propel the expansion of the noise, vibration, and harshness (NVH) materials market going forward. Electric and hybrid vehicles are automobiles powered by electric motors, either entirely or in combination with internal combustion engines, and they generate different noise and vibration characteristics compared with conventional vehicles. Adoption of electric and hybrid vehicles is increasing due to supportive government incentives and stricter emission regulations, which make low- and zero-emission vehicles more attractive and necessary for consumers and fleets. NVH materials support electric and hybrid vehicles by providing tailored solutions to reduce cabin noise and vibration, enhance passenger comfort, and improve the overall driving experience, particularly under start-stop and low-speed operating conditions. For instance, in May 2025, according to the International Energy Agency (IEA), a France-based intergovernmental organization, global electric car sales exceeded 17 million units in 2024, accounting for more than 20% of total car sales, with an additional 3.5 million electric vehicles sold compared with 2023. Therefore, the increasing adoption of electric and hybrid vehicles is driving the growth of the NVH materials market.

The expansion of automotive production is further expected to fuel the growth of the noise, vibration, and harshness (NVH) materials market in the coming years. Automotive production involves the large-scale manufacturing of vehicles, including passenger cars, commercial vehicles, and electric vehicles, all of which require components that enhance comfort, performance, and safety. The rise in automotive production is driven by growing global vehicle demand and the expansion of automotive manufacturing and assembly facilities. NVH materials support this growth by delivering effective solutions that reduce noise, vibration, and harshness in vehicles, thereby improving passenger comfort and overall driving quality. For instance, in March 2024, according to the European Automobile Manufacturers Association, a Brussels-based industry body representing Europe’s car, truck, and bus manufacturers, car production in the European Union surpassed 12 million units in 2023, reflecting a strong recovery with an 11.3% increase compared with 2022. Therefore, the expansion of automotive production is contributing to the growth of the NVH materials market.

Major companies operating in the noise, vibration, and harness (nvh) materials market are BASF SE, Compagnie de Saint-Gobain, 3M Company, Henkel AG & Co. KGaA, Parker-Hannifin Corporation., Covestro AG, Sika AG, DuPont de Nemours Inc., Sekisui Chemical Co. Ltd., Avery Dennison Corporation, Toyoda Gosei Co. Ltd., Nitto Denko Corporation, Huntsman Corporation, Sumitomo Riko Company Limited, Cabot Corporation, Trelleborg AB, Autoneum Holding AG, Greiner AG, ElringKlinger AG, Morgan Advanced Materials plc, Freudenberg Performance Materials, Armacell International S.A., Rogers Corporation, Roush Enterprises, Recticel SA.

North America was the largest region in the noise, vibration, and harshness (NVH) materials market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the noise, vibration, and harness (nvh) materials market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the noise, vibration, and harness (nvh) materials market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs are impacting the nvh materials market by increasing costs of imported foams, elastomers, composite fibers, barrier films, and specialty polymers used in automotive and industrial applications. automotive and aerospace manufacturers in north america and europe are most affected due to dependence on imported advanced materials, while asia-pacific faces pricing pressure on export-oriented production. these tariffs are increasing material costs and influencing supplier selection decisions. however, they are also promoting local material production, alternative material development, and regional supplier diversification across nvh value chains.

Noise, vibration, and harshness (NVH) materials are specialized materials used to minimize unwanted sound, vibration, and structural harshness in vehicles, machinery, and industrial equipment. They function by absorbing, damping, or isolating mechanical and acoustic energy to enhance comfort, performance, and durability. Common NVH materials include foams, elastomers, acoustic barriers, damping sheets, and composite structures developed for automotive, aerospace, and manufacturing applications.

The primary material types of noise, vibration, and harshness (NVH) materials include foam, fiber and fiber-based materials, barrier films, non-woven materials, coatings, and others. Foam refers to lightweight, porous materials used to absorb sound, reduce vibrations, and provide cushioning across various applications. The functions include noise reduction, vibration damping, acoustic insulation, vibration isolation, shock absorption, and structural reinforcement. The sales channels include original equipment manufacturers (OEMs) and the aftermarket. The applications include interior, exterior, powertrain, undercarriage, floor, roof, and door or window components. The key end-use industries include automotive, aerospace, railway, marine, and others.

The noise, vibration, and harshness (NVH) materials market consists of sales of acoustic foams, damping sheets, vibration isolators, sound barriers, insulating mats and sealing gaskets. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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