Opportunities in the Brazilian Packaging Industry 2026

Volumes in the Brazilian packaging volumes stood at 189 billion units in 2025, and will reach 203.7 billion units in 2030, recording a CAGR of 1.5% during 2025-30. Flexible packaging was the leading packaging material in 2025, with 55.2 billion units, accounting for 29.2% of total volumes. This is forecast to rise to 59.3 billion units by 2030, at a CAGR of 1.4% over 2025-30. Growth will be supported by lower input costs and functional benefits, including lightweighting, strong barrier performance, and improved sealing. The Brazilian packaging industry is characterized by its strong presence in the food industry, which accounted for 82.2 billion pack units in 2025, followed by non-alcoholic beverages with 46.3 billion pack units.

Report Scope

This report utilizes multiple data sources to provide a comprehensive overview of the packaging industry in Brazil, as part of our coverage of the industry across 48 countries. It includes an analysis of the following:

• Market overview: Provides an overview of the usage of different pack materials across different industries in terms of the number of units, packaging share, and growth rates during 2020-30. Additionally, it explores packaging innovations for the leading industries in regard to each pack material analyzed.
• Growth in the use of pack materials by industry: Provides an overview of the shift in the utilization of various pack materials across the leading industries during 2025-30.
• Key pack materials: Includes data and analysis-number of units (millions) and growth rates-for five key pack materials, namely rigid plastics, rigid metal, paper & board, flexible packaging, and glass during 2020-30. It also includes data and analysis for pack materials other than the previously mentioned five. Additionally, the section covers:
• Pack sub-type: Includes aerosol - metal, box - rigid plastic, carton - carton board, box - liquid packaging board, box - other material, foil - aluminum, pod - paper, flexible plastic, tray - aluminum, tube - flexible plastic, other flexible packaging pack types - all sub-types, HDPE, PET, and others.
• Pack type: Includes aerosol, bag-in-box, bag/sachet, blister pack, bottle, box, bubble top, can, carton-folding, carton-liquid, clamshell, etc.
• Closure material: Includes metal, plastic, glass, natural cork, synthetic cork, and others.
• Closure type: Includes cap, crown, dispenser, film, flip/snap top, foil, lever closure, plastic tie, prize off, screw top, sports cap, stopper, and twist off.
• Primary outer material: Includes flexible packaging, board, rigid plastic, and others.
• Primary outer type: Includes bag, blister pack, carton-folding, shrink wrap, sleeve, and others.

Reasons to Buy

• Manufacturers and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion.
• To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.