Cow Activity Monitoring Market Report 2026

The cow activity monitoring market size has grown rapidly in recent years. It will grow from $1.46 billion in 2025 to $1.64 billion in 2026 at a compound annual growth rate (CAGR) of 12.4%. The growth in the historic period can be attributed to manual herd monitoring practices, limited adoption of wearable livestock sensors, high reliance on visual heat detection methods, low automation in dairy farm management, basic record keeping of cattle health and behavior.

The cow activity monitoring market size is expected to see rapid growth in the next few years. It will grow to $2.64 billion by 2030 at a compound annual growth rate (CAGR) of 12.7%. The growth in the forecast period can be attributed to rising demand for precision dairy farming solutions, increasing adoption of wearable cow tracking devices, expansion of automated disease prediction systems, growing focus on milk yield optimization and herd productivity, rising investment in smart livestock management infrastructure. Major trends in the forecast period include expansion of wearable based estrus detection systems in dairy herds, rising adoption of automated grazing and pasture management solutions, increasing focus on antibiotic reduction through early disease detection in cattle, growth of subscription based livestock monitoring service models, strengthening of animal welfare compliance and traceability standards in dairy supply chains.

The rising demand for dairy products is anticipated to propel the growth of the cow activity monitoring market in the coming years. Dairy products are foods made from the milk of mammals, including milk, cheese, butter, and yogurt. The consumption of dairy products is increasing due to growing health awareness about their protein, calcium, and vitamin benefits for bone and overall wellness. Cow activity monitoring helps improve dairy products by tracking cows’ health, behavior, and fertility, enabling timely interventions that boost milk quality, yield, and overall herd productivity. For instance, in April 2025, according to the United States Department of Agriculture, a US-based government agency, total cheese production, excluding cottage cheeses, was 14.2 billion pounds, 0.7 percent above 2023 production. Therefore, the rising demand for dairy products is driving the growth of the cow activity monitoring market.

Leading companies operating in the cow activity monitoring market are focusing on the development of technological advancements such as calf health monitoring systems to improve livestock health management, increase productivity, and support real-time data-driven decision-making. A calf health monitoring system is a technology that utilizes sensors to continuously track calves’ health, activity, and behavioral patterns in real time in order to identify illnesses at an early stage and enhance animal welfare along with productivity outcomes. For example, in December 2024, CowManager B. V., a Netherlands-based agriculture technology company, introduced a Youngstock Monitor, which is a calf health monitoring system that uses lightweight ear sensors along with AI-driven alerts. This solution monitors calf behavior from birth through adulthood using a single lifetime sensor per animal and delivers real-time notifications for early disease detection, including conditions categorized as suspicious, sick, or very sick states. AI-based algorithms continuously adjust to individual farm conditions and calf development stages, allowing targeted interventions that help reduce antibiotic usage, lower treatment costs, decrease mortality rates, and at the same time enhance future milk production.

In March 2024, GEA Group AG, a Germany-based technology company, acquired CattleEye Ltd. for an undisclosed amount. Through this acquisition, GEA intended to strengthen its technological capabilities in livestock monitoring by incorporating CattleEye’s artificial intelligence-powered system for monitoring cow movement and health into its DairyNet portfolio, thereby reinforcing its competitive position and broadening its digital solutions for herd management. CattleEye Ltd. is an Ireland-based agritech company that provides an AI-driven livestock monitoring solution which utilizes video analytics (through cameras) to monitor cow health, movement, and behavior.

Major companies operating in the cow activity monitoring market are GEA Group AG, Nedap N. V., Nofence AS, Halter Limited, CowManager B. V., Afimilk Agricultural Cooperative Ltd., Globalsat WorldCom Corporation, AllyNav Inc., Cowlar Inc., UniGuard, Digitanimal S. L., FarmRanger Inc., HerdDogg Inc., Moovement Pty Ltd., Prompt Equipments Pvt. Ltd., FitCows Pvt. Ltd., Monil Pty Ltd., RanchFlow Inc., ConnectedCow Technologies Pvt. Ltd., Cattlescan Monitoring Systems Inc.

North America was the dominating region in the cow activity monitoring market in 2025. Asia-Pacific is expected to be the rapidly expanding region during the forecast period. The regions covered in the cow activity monitoring market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the cow activity monitoring market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The cow activity monitoring market consists of revenues earned by entities by providing services such as estrus detection alerts, lameness detection, herd movement analytics, and early disease prediction. The market value includes the value of related goods sold by the service provider or included within the service offering. The cow activity monitoring market also includes sales of smart collars, activity sensors, pedometers, and wearable tracking devices. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.