This report describes and explains the payment card issuance software market and covers 2020-2025, termed the historic period, and 2025-2030, 2035F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.
The global payment card issuance software market reached a value of nearly $2.06 billion in 2025, having grown at a compound annual growth rate (CAGR) of 9.8% since 2020. The market is expected to grow from $2.06 billion in 2025 to $3.26 billion in 2030 at a rate of 9.6%. The market is then expected to grow at a CAGR of 9.1% from 2030 and reach $5.04 billion in 2035.
Growth in the historic period resulted from growing digital banking adoption, rising fintechs and neobanks, the expansion of financial services and increasing digital transformation initiatives in the banking sector. Factors that negatively affected growth in the historic period were data privacy and security concerns among financial institutions and complex regulatory and compliance requirements.
Going forward, surge in financial literacy, expansion of electronic and non-cash payments, growing adoption of banking cards and increasing demand for virtual cards and digital wallets will drive the growth. Factors that could hinder the growth of the payment card issuance software market in the future include high implementation costs, less adoption in rural areas and impact of trade wars and tariffs.
Market trends for the payment card issuance software market include emphasis on increasingly prioritizing digitalization, cloud-based infrastructure, big data analytics and advanced cybersecurity across card management platforms and payment ecosystems, integrating immersive technologies such as augmented reality (AR), virtual reality (VR) and extended reality (XR), integrating artificial intelligence and autonomous intelligence capabilities, prioritizing fintech innovation, blockchain integration, regulatory technology and digital finance capabilities and leveraging internet of things (IoT), smart infrastructure and connected ecosystems to enhance card management, security and user experience.
The payment card issuance software market is segmented by component into software and services. The software market was the largest segment of the payment card issuance software market segmented by component, accounting for 62.8% or $1.29 billion of the total in 2025. Going forward, the software segment is expected to be the fastest growing segment in the payment card issuance software market segmented by component, at a CAGR of 10.3% during 2025-2030.
The payment card issuance software market is segmented by technology adoption into legacy technologies and emerging technologies. The legacy technologies market was the largest segment of the payment card issuance software market segmented by technology adoption, accounting for 51% or $1.05 billion of the total in 2025. Going forward, the emerging technologies segment is expected to be the fastest growing segment in the payment card issuance software market segmented by technology adoption, at a CAGR of 12.4% during 2025-2030.
The payment card issuance software market is segmented by deployment mode into on-premises and cloud. The cloud market was the largest segment of the payment card issuance software market segmented by deployment mode, accounting for 64% or $1.32 billion of the total in 2025. Going forward, the cloud segment is expected to be the fastest growing segment in the payment card issuance software market segmented by deployment mode, at a CAGR of 11.8% during 2025-2030.
The payment card issuance software market is segmented by enterprise size into small and medium enterprises and large enterprises. The large enterprises market was the largest segment of the payment card issuance software market segmented by enterprise size, accounting for 65.4% or $1.35 billion of the total in 2025. Going forward, the small and medium enterprises segment is expected to be the fastest growing segment in the payment card issuance software market segmented by enterprise size, at a CAGR of 11.6% during 2025-2030.
The payment card issuance software market is segmented by end-user into banks, financial institutions, retail, government and other end-users. The banks market was the largest segment of the payment card issuance software market segmented by end user, accounting for 49.2% or $1.01 billion of the total in 2025. Going forward, the financial institutions segment is expected to be the fastest growing segment in the payment card issuance software market segmented by end user, at a CAGR of 11.8% during 2025-2030.
North America was the largest region in the payment card issuance software market, accounting for 34.8% or $718.9 million of the total in 2025. It was followed by Asia Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the payment card issuance software market will be Asia Pacific and North America where growth will be at CAGRs of 11.9% and 9.3% respectively. These will be followed by South America and Eastern Europe where the markets are expected to grow at CAGRs of 8.6% and 8.3% respectively.
The global payment card issuance software market is fairly fragmented, with a large number of small players operating in the market. The top 10 competitors in the market made up 24.8% of the total market in 2024. Fidelity National Information Services (FIS) was the largest competitor with a 4.2% share of the market, followed by Fiserv Inc. with 3.7%, Marqeta Inc. with 2.9%, Stripe Inc. with 2.8%, Entrust Corporation with 2.6%, Giesecke+Devrient (G+D PayTech) with 2.5%, ACI Worldwide Inc. with 1.9%, Worldline with 1.7%, Adyen with 1.4% and Gemalto (Thales Group) with 1.1%.
The top opportunities in the payment card issuance software market segmented by component will arise in the software segment, which will gain $817.1 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by technology adoption will arise in the emerging technologies segment, which will gain $805.7 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by deployment mode will arise in the cloud segment, which will gain $989.1 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by enterprise size will arise in the large enterprises segment, which will gain $677.2 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by end-user will arise in the banks segment, which will gain $513.9 million of global annual sales by 2030. The payment card issuance software market size will gain the most in the USA at $359.2 million.
Player-adopted strategies in the payment card issuance software market include focus on expanding its business capabilities through strategic investments and innovations and expanding its business capabilities through strategic partnerships.
Market-trend-based strategies for the payment card issuance software market include focus on developing an integrated spend management ecosystem to unify expense tracking, budgeting and payment processes, enabling businesses to optimize financial control, enhance visibility and streamline operational efficiency, digital card issuance to enable instant, secure and fully virtual payment cards that streamline onboarding, enhance user convenience and reduce operational costs, developing cloud-native card management platforms to enable scalable, real-time card lifecycle management, accelerate product deployment and enhance security and integration with digital payment ecosystems and developing unique card issuance solutions to provide highly personalized, secure and brand-differentiated payment experiences that enhance customer engagement and loyalty.
To take advantage of the opportunities, the analyst recommends the payment card issuance software companies to focus on unified spend management ecosystem expansion, focus on digital card issuance expansion, focus on cloud-native card management platform adoption, focus on unique card issuance solutions, focus on software segment expansion, focus on emerging technologies expansion, focus on cloud-based card issuance platforms, focus on small and medium enterprise segment expansion, expand in emerging markets, focus on multi-channel distribution expansion, focus on flexible pricing strategy expansion, focus on ecosystem and channel driven promotion expansion, focus on product led and developer centric promotion strategy, focus on fast growing financial institutions segment expansion.
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The global payment card issuance software market reached a value of nearly $2.06 billion in 2025, having grown at a compound annual growth rate (CAGR) of 9.8% since 2020. The market is expected to grow from $2.06 billion in 2025 to $3.26 billion in 2030 at a rate of 9.6%. The market is then expected to grow at a CAGR of 9.1% from 2030 and reach $5.04 billion in 2035.
Growth in the historic period resulted from growing digital banking adoption, rising fintechs and neobanks, the expansion of financial services and increasing digital transformation initiatives in the banking sector. Factors that negatively affected growth in the historic period were data privacy and security concerns among financial institutions and complex regulatory and compliance requirements.
Going forward, surge in financial literacy, expansion of electronic and non-cash payments, growing adoption of banking cards and increasing demand for virtual cards and digital wallets will drive the growth. Factors that could hinder the growth of the payment card issuance software market in the future include high implementation costs, less adoption in rural areas and impact of trade wars and tariffs.
Market trends for the payment card issuance software market include emphasis on increasingly prioritizing digitalization, cloud-based infrastructure, big data analytics and advanced cybersecurity across card management platforms and payment ecosystems, integrating immersive technologies such as augmented reality (AR), virtual reality (VR) and extended reality (XR), integrating artificial intelligence and autonomous intelligence capabilities, prioritizing fintech innovation, blockchain integration, regulatory technology and digital finance capabilities and leveraging internet of things (IoT), smart infrastructure and connected ecosystems to enhance card management, security and user experience.
The payment card issuance software market is segmented by component into software and services. The software market was the largest segment of the payment card issuance software market segmented by component, accounting for 62.8% or $1.29 billion of the total in 2025. Going forward, the software segment is expected to be the fastest growing segment in the payment card issuance software market segmented by component, at a CAGR of 10.3% during 2025-2030.
The payment card issuance software market is segmented by technology adoption into legacy technologies and emerging technologies. The legacy technologies market was the largest segment of the payment card issuance software market segmented by technology adoption, accounting for 51% or $1.05 billion of the total in 2025. Going forward, the emerging technologies segment is expected to be the fastest growing segment in the payment card issuance software market segmented by technology adoption, at a CAGR of 12.4% during 2025-2030.
The payment card issuance software market is segmented by deployment mode into on-premises and cloud. The cloud market was the largest segment of the payment card issuance software market segmented by deployment mode, accounting for 64% or $1.32 billion of the total in 2025. Going forward, the cloud segment is expected to be the fastest growing segment in the payment card issuance software market segmented by deployment mode, at a CAGR of 11.8% during 2025-2030.
The payment card issuance software market is segmented by enterprise size into small and medium enterprises and large enterprises. The large enterprises market was the largest segment of the payment card issuance software market segmented by enterprise size, accounting for 65.4% or $1.35 billion of the total in 2025. Going forward, the small and medium enterprises segment is expected to be the fastest growing segment in the payment card issuance software market segmented by enterprise size, at a CAGR of 11.6% during 2025-2030.
The payment card issuance software market is segmented by end-user into banks, financial institutions, retail, government and other end-users. The banks market was the largest segment of the payment card issuance software market segmented by end user, accounting for 49.2% or $1.01 billion of the total in 2025. Going forward, the financial institutions segment is expected to be the fastest growing segment in the payment card issuance software market segmented by end user, at a CAGR of 11.8% during 2025-2030.
North America was the largest region in the payment card issuance software market, accounting for 34.8% or $718.9 million of the total in 2025. It was followed by Asia Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the payment card issuance software market will be Asia Pacific and North America where growth will be at CAGRs of 11.9% and 9.3% respectively. These will be followed by South America and Eastern Europe where the markets are expected to grow at CAGRs of 8.6% and 8.3% respectively.
The global payment card issuance software market is fairly fragmented, with a large number of small players operating in the market. The top 10 competitors in the market made up 24.8% of the total market in 2024. Fidelity National Information Services (FIS) was the largest competitor with a 4.2% share of the market, followed by Fiserv Inc. with 3.7%, Marqeta Inc. with 2.9%, Stripe Inc. with 2.8%, Entrust Corporation with 2.6%, Giesecke+Devrient (G+D PayTech) with 2.5%, ACI Worldwide Inc. with 1.9%, Worldline with 1.7%, Adyen with 1.4% and Gemalto (Thales Group) with 1.1%.
The top opportunities in the payment card issuance software market segmented by component will arise in the software segment, which will gain $817.1 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by technology adoption will arise in the emerging technologies segment, which will gain $805.7 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by deployment mode will arise in the cloud segment, which will gain $989.1 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by enterprise size will arise in the large enterprises segment, which will gain $677.2 million of global annual sales by 2030. The top opportunities in the payment card issuance software market segmented by end-user will arise in the banks segment, which will gain $513.9 million of global annual sales by 2030. The payment card issuance software market size will gain the most in the USA at $359.2 million.
Player-adopted strategies in the payment card issuance software market include focus on expanding its business capabilities through strategic investments and innovations and expanding its business capabilities through strategic partnerships.
Market-trend-based strategies for the payment card issuance software market include focus on developing an integrated spend management ecosystem to unify expense tracking, budgeting and payment processes, enabling businesses to optimize financial control, enhance visibility and streamline operational efficiency, digital card issuance to enable instant, secure and fully virtual payment cards that streamline onboarding, enhance user convenience and reduce operational costs, developing cloud-native card management platforms to enable scalable, real-time card lifecycle management, accelerate product deployment and enhance security and integration with digital payment ecosystems and developing unique card issuance solutions to provide highly personalized, secure and brand-differentiated payment experiences that enhance customer engagement and loyalty.
To take advantage of the opportunities, the analyst recommends the payment card issuance software companies to focus on unified spend management ecosystem expansion, focus on digital card issuance expansion, focus on cloud-native card management platform adoption, focus on unique card issuance solutions, focus on software segment expansion, focus on emerging technologies expansion, focus on cloud-based card issuance platforms, focus on small and medium enterprise segment expansion, expand in emerging markets, focus on multi-channel distribution expansion, focus on flexible pricing strategy expansion, focus on ecosystem and channel driven promotion expansion, focus on product led and developer centric promotion strategy, focus on fast growing financial institutions segment expansion.
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Table of Contents
1 Executive Summary
6 Market Characteristics
8 Global Payment Card Issuance Software Market Attractiveness Scoring and Analysis
9 Major Market Trends
10 Global Payment Card Issuance Software Growth Analysis and Strategic Analysis Framework
11 Global Payment Card Issuance Software Market Size and Growth Analysis
12 Global Payment Card Issuance Software Total Addressable Market (TAM) Analysis
13 Global Payment Card Issuance Software Market Segmentation
14 Payment Card Issuance Software Market, Regional and Country Analysis
15 Asia-Pacific Market
16 South East Asia Market
17 North America Market
18 Western Europe Market
19 South America Market
20 Eastern Europe Market
21 Middle East Market
22 Africa Market
23 Competitive Landscape and Company Profiles
24 Other Major and Innovative Companies
27 Payment Card Issuance Software Market - Company Scoring Matrix
29 Key Mergers and Acquisitions
30 Recent Developments in the Payment Card Issuance Software Market
31 Opportunities and Strategies
32 Payment Card Issuance Software Market, Conclusions and Recommendations
33 Appendix
Executive Summary
Payment Card Issuance Software Global Market Opportunities and Strategies to 2035 provides the strategists; marketers and senior management with the critical information they need to assess the global payment card issuance software market as it emerges from the COVID-19 shut down.Reasons to Purchase
- Gain a truly global perspective with the most comprehensive report available on this market covering 16 geographies.
- Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market research findings.
- Benchmark performance against key competitors.
- Utilize the relationships between key data sets for superior strategizing.
- Suitable for supporting your internal and external presentations with reliable high-quality data and analysis.
Description
Where is the largest and fastest-growing market for payment card issuance software? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The payment card issuance software market global report answers all these questions and many more.
The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market’s history and forecasts market growth by geography. It places the market within the context of the wider payment card issuance software; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics - Brief introduction to the segmentations covered in the market, definitions and explanations about the segments, key products and supply chain.
- Key Trends - Highlights the major trends shaping the global market. This section also highlights likely future technologies and developments in the market.
- Growth Analysis and Strategic Analysis Framework Analysis on PESTEL, end use industries, market growth rate, global historic (2020-2025) and forecast (2025-2030, 2035F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods, forecast growth contributors and total addressable market (TAM).
- Regional and Country Analysis - Historic (2020-2025) and forecast (2025-2030, 2035F) market values and growth and market share comparison by region and country.
- Market Segmentation - Contains the market values (2020-2025) (2025-2030, 2035F) and analysis for each segment by component, by technology adoption, by deployment mode, by enterprise size and by end-user in the market. Historic (2020-2025) and forecast (2025-2030) and (2030-2035) market values and growth and market share comparison by region market.
- Regional Market Size and Growth - Regional market size (2025), historic (2020-2025) and forecast (2025-2030, 2035F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape - Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major and Innovative Companies Details on the company profiles of other major and innovative companies in the market.
- Competitive Benchmarking - Briefs on the financials comparison between major players in the market.
- Competitive Dashboard - Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions - Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Recent Developments Information on recent developments in the market covered in the report.
-Market Opportunities and Strategies Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions and Recommendations - This section includes recommendations for AI in manufacturing providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix - This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
1) By Component: Software; Services
2) By Technology Adoption: Legacy Technologies; Emerging Technologies
3) By Deployment Mode: On-Premises; Cloud
4) By Enterprise Size: Small and Medium Enterprises; Large Enterprises
5) By End-User: Banks; Financial Institutions; Retail; Government; Other End-Users
Companies Mentioned: Fidelity National Information Services (FIS); Fiserv Inc.; Marqeta Inc.; Stripe Inc.; Entrust Corporation
Countries: China; Australia; India; Indonesia; Taiwan; Japan; South Korea; USA; Germany; Italy; Spain; UK; France; Russia
Regions: Asia-Pacific; Western Europe; South East Asia; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; payment card issuance software indicators comparison.
Data segmentations: country and regional historic and forecast data; market share of competitors; market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Companies Mentioned
- Fidelity National Information Services (FIS)
- Fiserv Inc.
- Marqeta Inc.
- Stripe Inc.
- Entrust Corporation
- Giesecke+Devrient (G+D PayTech)
- ACI Worldwide Inc.
- Worldline
- Adyen
- Gemalto (Thales Group)
- Airwallex
- KONA I Co., Ltd.
- Goldpac Group Limited
- Eastcompeace Technology Co., Ltd.
- Hengbao Co., Ltd.
- Watchdata Technologies Pte Ltd
- Zeta
- M2P Fintech
- CARD91
- Girmiti Software
- Infcurion, Inc.
- Bankware Global
- Evolis SA
- Thredd
- Episode Six
- Silverlake Axis
- MatchMove
- Nium
- UQPAY
- OpenWay Group
- Lithic, Inc.
- Highnote, Inc.
- Total System Services, LLC
- Carta Worldwide
- Brim Financial
- Inswitch
- Galileo Financial Technologies, Inc.
- Elo
- Ualá
- Clara
- IT Card Group
- Verestro
- Wallester
- Paynetics AD
- Asseco Central Europe
- Ukrainian Processing Center (UPC)
- NEO Pay Iraq
- Paysky
- CSCBank SAL
- PayMint FinTech
- Khazna
- VaultsPay
- Telda
- NymCard
- Yoco
- Cellulant Ltd
- Kora
- Nsano Ltd
- Flutterwave Inc.
- Onafriq
- Interswitch Group
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 363 |
| Published | June 2026 |
| Forecast Period | 2025 - 2035 |
| Estimated Market Value ( USD | $ 2.06 Billion |
| Forecasted Market Value ( USD | $ 5.04 Billion |
| Compound Annual Growth Rate | 9.3% |
| Regions Covered | Global |
| No. of Companies Mentioned | 61 |
