Consumers and FMCG manufacturers are increasingly making choices guided by environmental responsibility, creating a growing need for continual improvement in truly sustainable products and services.
Environmental Responsibility is a key trend within the broader Sustainability & Ethics mega-trend. It reflects consumers’ growing concern for the global environment and how this is shaping their attitudes toward consumption, as well as the brands and producers they support.
Environmental Responsibility is a key trend within the broader Sustainability & Ethics mega-trend. It reflects consumers’ growing concern for the global environment and how this is shaping their attitudes toward consumption, as well as the brands and producers they support.
Scope
- Plant-based protein is gaining attraction due to its lower environmental impact and greater health benefits.
- Brands are leveraging upcycled ingredients in beauty and grooming products.
- 57% of consumers are willing to pay more for products and services that are sustainable.
Reasons to Buy
- Understand the role of environmental responsibility in changing consumer attitudes and behaviors.
- Gain a broader appreciation of the fast-moving consumer goods industry.
- Understand the relevant consumer trends and attitudes that can drive and support innovation and brand strategy.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Heura
- Swap Foods
- McGuigan Wines
- Sargento
- Werner & Mertz
- Mondelez
- Deliveroo
