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Herbal Tea Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2032

  • Report

  • 255 Pages
  • June 2026
  • Region: Global
  • Infinium Global Research
  • ID: 6263485
The report on the global herbal tea market provides qualitative and quantitative analysis for the period from 2022-2032. The global herbal tea market was valued at USD 811.75 million in 2023 and is expected to reach USD 1.25 billion in 2032, with a CAGR of 5.10% during the forecast period 2024-2032. The study on herbal tea market covers the analysis of the leading geographies such as North America, Europe, Asia Pacific, and RoW for the period of 2022-2032.

The report on herbal tea market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global herbal tea market over the period of 2022-2032. Moreover, the report is a collective presentation of primary and secondary research findings.

Porter's five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global herbal tea market over the period of 2022-2032. Further, the Growth Matrix gave in the report brings an insight into the investment areas that existing or new market players can consider.

Report Findings

Drivers

  • Rising health consciousness and demand for functional beverages.
  • Growing preference for natural, organic, and caffeine-free drinks.

Restraints

  • Availability of substitutes such as coffee, green tea, and functional beverages.

Opportunities

  • Expansion of herbal tea offerings through e-commerce and premium product lines.

Research Methodology

A) Primary Research

The primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached include:
  • Key Opinion Leaders
  • Internal and External subject matter experts
  • Professionals and participants from the industry

Our primary research respondents typically include:

  • Executives working with leading companies in the market under review
  • Product/brand/marketing managers
  • CXO level executives
  • Regional/zonal/ country managers
  • Vice President level executives.

B) Secondary Research

Secondary research involves extensive exploring through the secondary sources of information available in both the public domain and paid sources. Each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.

The secondary sources of the data typically include:

  • Company reports and publications
  • Government/institutional publications
  • Trade and associations journals
  • Databases such as WTO, OECD, World Bank, and among others.
  • Websites and publications by research agencies

Segment Covered

The global herbal tea market is segmented on the basis of product type, packaging, and distribution channel.

The Global Herbal Tea Market by Product Type

  • Chamomile
  • Peppermint
  • Hibiscus
  • Lemongrass
  • Ginger
  • Fruits
  • Blends
  • Others

The Global Herbal Tea Market by Packaging

  • Loose-leaf
  • Paperboards
  • Aluminum Tins
  • Tea Bags

The Global Herbal Tea Market by Distribution Channel

  • Supermarkets & Hypermarkets
  • Specialty Stores
  • Online Sales Channels
  • Convenience Stores
  • Others

Company Profiles

The companies covered in the report include:

  • Unilever PLC
  • Tata Consumer Products Limited
  • Organic India Private Limited
  • The Hain Celestial Group, Inc.
  • Dilmah Ceylon Tea Company PLC
  • R.C. Bigelow, Inc.
  • Indong Tea Company Limited
  • Tielka Pty Ltd.
  • Mountain Rose Herbs
  • The Indian Chai

What does this report deliver?

  • Comprehensive analysis of the global as well as regional markets of the herbal tea market.
  • Complete coverage of all the segments in the herbal tea market to analyze the trends, developments in the global market and forecast of market size up to 2032.
  • Comprehensive analysis of the companies operating in the global herbal tea market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
  • The Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.

Table of Contents

Chapter 1. Preface
1.1. Report Description
1.2. Research Methods
1.3. Research Approaches
Chapter 2. Executive Summary
2.1. Herbal Tea Market Highlights
2.2. Herbal Tea Market Projection
2.3. Herbal Tea Market Regional Highlights
Chapter 3. Global Herbal Tea Market Overview
3.1. Introduction
3.2. Market Dynamics
3.2.1. Drivers
3.2.2. Restraints
3.2.3. Opportunities
3.3. Porter's Five Forces Analysis
3.4. Growth Matrix Analysis
3.4.1. Growth Matrix Analysis by Product Type
3.4.2. Growth Matrix Analysis by Packaging
3.4.3. Growth Matrix Analysis by Distribution Channel
3.4.4. Growth Matrix Analysis by Region
3.5. Value Chain Analysis of Herbal Tea Market
Chapter 4. Herbal Tea Market Macro Indicator Analysis
Chapter 5. Company Profiles and Competitive Landscape
5.1. Competitive Landscape in the Global Herbal Tea Market
5.2. Companies Profiles
5.2.1. Unilever PLC
5.2.2. Tata Consumer Products Limited
5.2.3. Organic India Private Limited
5.2.4. The Hain Celestial Group, Inc.
5.2.5. Dilmah Ceylon Tea Company PLC
5.2.6. R.C. Bigelow, Inc.
5.2.7. Indong Tea Company Limited
5.2.8. Tielka Pty Ltd.
5.2.9. Mountain Rose Herbs
5.2.10. The Indian Chai
Chapter 6. Global Herbal Tea Market by Product Type
6.1. Chamomile
6.2. Peppermint
6.3. Hibiscus
6.4. Lemongrass
6.5. Ginger
6.6. Fruits
6.7. Blends
6.8. Others
Chapter 7. Global Herbal Tea Market by Packaging
7.1. Loose-leaf
7.2. Paperboards
7.3. Aluminum Tins
7.4. Tea Bags
Chapter 8. Global Herbal Tea Market by Distribution Channel
8.1. Supermarkets & Hypermarkets
8.2. Specialty Stores
8.3. Online Sales Channels
8.4. Convenience Stores
8.5. Others
Chapter 9. Global Herbal Tea Market by Region 2024-2032
9.1. North America
9.1.1. North America Herbal Tea Market by Product Type
9.1.2. North America Herbal Tea Market by Packaging
9.1.3. North America Herbal Tea Market by Distribution Channel
9.1.4. North America Herbal Tea Market by Country
9.1.4.1. The U.S. Herbal Tea Market
9.1.4.1.1. The U.S. Herbal Tea Market by Product Type
9.1.4.1.2. The U.S. Herbal Tea Market by Packaging
9.1.4.1.3. The U.S. Herbal Tea Market by Distribution Channel
9.1.4.2. Canada Herbal Tea Market
9.1.4.2.1. Canada Herbal Tea Market by Product Type
9.1.4.2.2. Canada Herbal Tea Market by Packaging
9.1.4.2.3. Canada Herbal Tea Market by Distribution Channel
9.1.4.3. Mexico Herbal Tea Market
9.1.4.3.1. Mexico Herbal Tea Market by Product Type
9.1.4.3.2. Mexico Herbal Tea Market by Packaging
9.1.4.3.3. Mexico Herbal Tea Market by Distribution Channel
9.2. Europe
9.2.1. Europe Herbal Tea Market by Product Type
9.2.2. Europe Herbal Tea Market by Packaging
9.2.3. Europe Herbal Tea Market by Distribution Channel
9.2.4. Europe Herbal Tea Market by Country
9.2.4.1. Germany Herbal Tea Market
9.2.4.1.1. Germany Herbal Tea Market by Product Type
9.2.4.1.2. Germany Herbal Tea Market by Packaging
9.2.4.1.3. Germany Herbal Tea Market by Distribution Channel
9.2.4.2. United Kingdom Herbal Tea Market
9.2.4.2.1. United Kingdom Herbal Tea Market by Product Type
9.2.4.2.2. United Kingdom Herbal Tea Market by Packaging
9.2.4.2.3. United Kingdom Herbal Tea Market by Distribution Channel
9.2.4.3. France Herbal Tea Market
9.2.4.3.1. France Herbal Tea Market by Product Type
9.2.4.3.2. France Herbal Tea Market by Packaging
9.2.4.3.3. France Herbal Tea Market by Distribution Channel
9.2.4.4. Rest of Europe Herbal Tea Market
9.2.4.4.1. Rest of Europe Herbal Tea Market by Product Type
9.2.4.4.2. Rest of Europe Herbal Tea Market by Packaging
9.2.4.4.3. Rest of Europe Herbal Tea Market by Distribution Channel
9.3. Asia Pacific
9.3.1. Asia Pacific Herbal Tea Market by Product Type
9.3.2. Asia Pacific Herbal Tea Market by Packaging
9.3.3. Asia Pacific Herbal Tea Market by Distribution Channel
9.3.4. Asia Pacific Herbal Tea Market by Country
9.3.4.1. China Herbal Tea Market
9.3.4.1.1. China Herbal Tea Market by Product Type
9.3.4.1.2. China Herbal Tea Market by Packaging
9.3.4.1.3. China Herbal Tea Market by Distribution Channel
9.3.4.2. Japan Herbal Tea Market
9.3.4.2.1. Japan Herbal Tea Market by Product Type
9.3.4.2.2. Japan Herbal Tea Market by Packaging
9.3.4.2.3. Japan Herbal Tea Market by Distribution Channel
9.3.4.3. India Herbal Tea Market
9.3.4.3.1. India Herbal Tea Market by Product Type
9.3.4.3.2. India Herbal Tea Market by Packaging
9.3.4.3.3. India Herbal Tea Market by Distribution Channel
9.3.4.4. Rest of Asia-Pacific Herbal Tea Market
9.3.4.4.1. Rest of Asia-Pacific Herbal Tea Market by Product Type
9.3.4.4.2. Rest of Asia-Pacific Herbal Tea Market by Packaging
9.3.4.4.3. Rest of Asia-Pacific Herbal Tea Market by Distribution Channel
9.4. RoW
9.4.1. RoW Herbal Tea Market by Product Type
9.4.2. RoW Herbal Tea Market by Packaging
9.4.3. RoW Herbal Tea Market by Distribution Channel
9.4.4. RoW Herbal Tea Market by Sub-region
9.4.4.1. Latin America Herbal Tea Market
9.4.4.1.1. Latin America Herbal Tea Market by Product Type
9.4.4.1.2. Latin America Herbal Tea Market by Packaging
9.4.4.1.3. Latin America Herbal Tea Market by Distribution Channel
9.4.4.2. Middle East Herbal Tea Market
9.4.4.2.1. Middle East Herbal Tea Market by Product Type
9.4.4.2.2. Middle East Herbal Tea Market by Packaging
9.4.4.2.3. Middle East Herbal Tea Market by Distribution Channel
9.4.4.3. Africa Herbal Tea Market
9.4.4.3.1. Africa Herbal Tea Market by Product Type
9.4.4.3.2. Africa Herbal Tea Market by Packaging
9.4.4.3.3. Africa Herbal Tea Market by Distribution Channel

Companies Mentioned

  • Unilever PLC
  • Tata Consumer Products Limited
  • Organic India Private Limited
  • The Hain Celestial Group, Inc.
  • Dilmah Ceylon Tea Company PLC
  • R.C. Bigelow, Inc.
  • Indong Tea Company Limited
  • Tielka Pty Ltd.
  • Mountain Rose Herbs
  • The Indian Chai

Table Information