Pet Care in Taiwan - Research and Markets

The lingering impact of the pandemic in Taiwan is continuing to have an influence on pet care heading into 2022, leading to predictions for stable demand and further rising value sales for the year. A ban on international travel and prolonged home seclusion have significantly driven up pet ownership in the country, with cat ownership in particular continuing to grow.

This Pet Care in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Pet Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

EXECUTIVE SUMMARY

Pet care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for pet care?

MARKET INDICATORS

Table 1 Pet Populations 2017-2022

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2017-2022
Table 3 Sales of Pet Care by Category: Value 2017-2022
Table 4 Sales of Pet Food by Category: % Volume Growth 2017-2022
Table 5 Sales of Pet Care by Category: % Value Growth 2017-2022
Table 6 NBO Company Shares of Pet Food: % Value 2017-2021
Table 7 LBN Brand Shares of Pet Food: % Value 2018-2021
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2017-2021
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2018-2021
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2017-2022
Table 11 Distribution of Pet Care by Format: % Value 2017-2022
Table 12 Distribution of Pet Care by Format and Category: % Value 2022
Table 13 Distribution of Dog and Cat Food by Format: % Value 2017-2022
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2022
Table 15 Forecast Sales of Pet Food by Category: Volume 2022-2027
Table 16 Forecast Sales of Pet Care by Category: Value 2022-2027
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2022-2027
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2022-2027

SOURCES

Summary 1 Research Sources

DOG FOOD IN TAIWAN

KEY DATA FINDINGS

2022 DEVELOPMENTS

Temporary shortage of stock as producers adjust to challenges of the pandemic
Taiwan plans to create first pet management department
Local meat company DaChan enters dog food

PROSPECTS AND OPPORTUNITIES

Value growth to be driven by further premiumisation while demand will remain stable
Greater focus on functionality when making a purchasing decision
Freeze-dried expands from cat treats to dog treats and mixers

CATEGORY INDICATORS

Table 41 Dog Owning Households: % Analysis 2017-2022
Table 42 Dog Population 2017-2022
Table 43 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2017-2022

CATEGORY DATA

Summary 2 Dog Food by Price Band 2022
Table 44 Sales of Dog Food by Category: Volume 2017-2022
Table 45 Sales of Dog Food by Category: Value 2017-2022
Table 46 Sales of Dog Food by Category: % Volume Growth 2017-2022
Table 47 Sales of Dog Food by Category: % Value Growth 2017-2022
Table 48 Sales of Dry Dog Food by Life-Cycle: % Value 2017-2022
Table 49 Sales of Wet Dog Food by Life-Cycle: % Value 2017-2022
Table 50 NBO Company Shares of Dog Food: % Value 2017-2021
Table 51 LBN Brand Shares of Dog Food: % Value 2018-2021
Table 52 LBN Brand Shares of Dog Treats and Mixers: % Value 2018-2021
Table 53 Distribution of Dog Food by Format: % Value 2017-2022
Table 54 Forecast Sales of Dog Food by Category: Volume 2022-2027
Table 55 Forecast Sales of Dog Food by Category: Value 2022-2027
Table 56 Forecast Sales of Dog Food by Category: % Volume Growth 2022-2027
Table 57 Forecast Sales of Dog Food by Category: % Value Growth 2022-2027

CAT FOOD IN TAIWAN

KEY DATA FINDINGS

2022 DEVELOPMENTS

Cat ownership continues to grow with pandemic flare-up
Wet food continues to grow with complete balanced diet in high demand
Nestlé and Royal Canin launch new products to remain competitive

PROSPECTS AND OPPORTUNITIES

Two main attributes to further developing cat food: Gum-free and meat/protein percentage
Ultra-premiumisation in dry cat food: No grain, freeze-dried raw meat
Greater innovation in wet food using various formats

CATEGORY INDICATORS

Table 58 Cat Owning Households: % Analysis 2017-2022
Table 59 Cat Population 2017-2022
Table 60 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2017-2022

CATEGORY DATA

Summary 3 Cat Food by Price Band 2022
Table 61 Sales of Cat Food by Category: Volume 2017-2022
Table 62 Sales of Cat Food by Category: Value 2017-2022
Table 63 Sales of Cat Food by Category: % Volume Growth 2017-2022
Table 64 Sales of Cat Food by Category: % Value Growth 2017-2022
Table 65 Sales of Dry Cat Food by Life-Cycle: % Value 2017-2022
Table 66 Sales of Wet Cat Food by Life-Cycle: % Value 2017-2022
Table 67 NBO Company Shares of Cat Food: % Value 2017-2021
Table 68 LBN Brand Shares of Cat Food: % Value 2018-2021
Table 69 LBN Brand Shares of Cat Treats and Mixers: % Value 2018-2021
Table 70 Distribution of Cat Food by Format: % Value 2017-2022
Table 71 Forecast Sales of Cat Food by Category: Volume 2022-2027
Table 72 Forecast Sales of Cat Food by Category: Value 2022-2027
Table 73 Forecast Sales of Cat Food by Category: % Volume Growth 2022-2027
Table 74 Forecast Sales of Cat Food by Category: % Value Growth 2022-2027

OTHER PET FOOD IN TAIWAN

KEY DATA FINDINGS

2022 DEVELOPMENTS

Bird ownership continues to rise in Taiwan
Small mammal population grows, while fish population continues to decline
Imported other pet food products remain popular with expanding segmentation

PROSPECTS AND OPPORTUNITIES

Owners’ increasing preference for prepared other pet food
E-commerce continues to gain traction
Increasing availability of treats and snacks for other pets

CATEGORY INDICATORS

Table 19 Other Pet Population 2017-2022

CATEGORY DATA

Table 20 Sales of Other Pet Food by Category: Volume 2017-2022
Table 21 Sales of Other Pet Food by Category: Value 2017-2022
Table 22 Sales of Other Pet Food by Category: % Volume Growth 2017-2022
Table 23 Sales of Other Pet Food by Category: % Value Growth 2017-2022
Table 24 LBN Brand Shares of Bird Food: % Value 2018-2021
Table 25 LBN Brand Shares of Fish Food: % Value 2018-2021
Table 26 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2018-2021
Table 27 Distribution of Other Pet Food by Format: % Value 2017-2022
Table 28 Forecast Sales of Other Pet Food by Category: Volume 2022-2027
Table 29 Forecast Sales of Other Pet Food by Category: Value 2022-2027
Table 30 Forecast Sales of Other Pet Food by Category: % Volume Growth 2022-2027
Table 31 Forecast Sales of Other Pet Food by Category: % Value Growth 2022-2027

PET PRODUCTS IN TAIWAN

KEY DATA FINDINGS

2022 DEVELOPMENTS

Pet humanisation drives further dynamic growth, supported by greater sophistication and variety
Cat litter flourishes with further innovation in product types
Short-term boost to grooming products

PROSPECTS AND OPPORTUNITIES

Greater interaction helps to drive demand for pet tech and pet toys
Pet dietary supplements remains dominant in pet healthcare with greater focus on digestion and emotional care
Increasing tolerance of pets in public support demand for expanding range of pet products

CATEGORY DATA