Amidst persistently high food inflation, elevated mortgage servicing costs, and muted wage growth, household budgets have remained under pressure in 2025. Despite this, ice cream has retained its appeal as both a low-cost indulgence and a convenient family treat. Value sales of ice cream in New Zealand have therefore maintained steady growth in 2025, underpinned by resilience in value-led formats and trading-up behaviour within the premium segment. The category’s stability has been largely suppo...
This Ice Cream in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Frozen Yoghurt, Impulse Ice Cream, Plant-based Ice Cream, Take-Home Ice Cream, Unpackaged Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This Ice Cream in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Frozen Yoghurt, Impulse Ice Cream, Plant-based Ice Cream, Take-Home Ice Cream, Unpackaged Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why Buy this Report?
- Get a detailed picture of the Ice Cream market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Ice Cream in New ZealandTake-Home Formats Drive Ice Cream SalesFroneri Dominates while Fonterra Stands Out Thanks to Premium InnovationSupermarkets Benefit from Success of Premium and Value-Driven Take-Home FormatsProspects and OpportunitiesFormat-Led Innovation and Premiumisation to Drive Steady Value GrowthPlant-Based Ice Cream Holds Long-Term Potential But Obstacles RemainE-Commerce Set for Bigger Role in Take-Home Ice CreamSnacks in New ZealandExecutive SummarySnacks in 2025: the Big PictureKey Trends in 2025Competitive LandscapeChannel DevelopmentsWhat Next for Snacks?DisclaimerSourcesSummary 1 Research Sources
Key Data Findings
Category Data
Market Data