Total volume sales of wine registered appreciable growth in 2021. This followed a year of double-digit declines when on-trade establishments were mandated to close and sales plummeted. Sales through the off-trade were not enough to compensate as French consumers were drinking less as family and social events were put on hold. While 2021 was a better year for on-trade sales, horeca establishments were closed during five months, thus hindering a fuller recovery.
The Wine in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Wine in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Wine market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
- Wine in France
- Key Data Findings
- 2021 Developments
- Slow Recovery for Wines as On-Trade Establishments Deal with Restrictions and Demand for Still Red Wine Continues to Decline
- Champagne Sees a Double-Digit Recovery as Social Occasions Resume, while Prosecco and Other Sparkling Wine from Portugal Grow in Popularity
- Mainstream Brands Benefit from Affordability and Accessibility
- Prospects and Opportunities
- The Future of French Wine Threatened by the Poor Outlook for Full-Service Restaurants
- Health and the Environment Expected to Influence New Product Development
- Restoring Interest and Understanding from the Younger Generations
- Category Data
- Table 1 Sales of Wine by Category: Total Volume 2016-2021
- Table 2 Sales of Wine by Category: Total Value 2016-2021
- Table 3 Sales of Wine by Category: % Total Volume Growth 2016-2021
- Table 4 Sales of Wine by Category: % Total Value Growth 2016-2021
- Table 5 Sales of Wine by Off-Trade vs On-Trade: Volume 2016-2021
- Table 6 Sales of Wine by Off-Trade vs On-Trade: Value 2016-2021
- Table 7 Sales of Wine by Off-Trade vs On-Trade: % Volume Growth 2016-2021
- Table 8 Sales of Wine by Off-Trade vs On-Trade: % Value Growth 2016-2021
- Table 9 Sales of Still Red Wine by Price Segment: % Off-Trade Volume 2016-2021
- Table 10 Sales of Still Rosé Wine by Price Segment: % Off-Trade Volume 2016-2021
- Table 11 Sales of Still White Wine by Price Segment: % Off-Trade Volume 2016-2021
- Table 12 Sales of Other Sparkling Wine by Price Segment: % Off-Trade Volume 2016-2021
- Table 13 Gbo Company Shares of Still Light Grape Wine: % Total Volume 2017-2021
- Table 14 Nbo Company Shares of Still Light Grape Wine: % Total Volume 2017-2021
- Table 15 Lbn Brand Shares of Still Light Grape Wine: % Total Volume 2018-2021
- Table 16 Gbo Company Shares of Champagne: % Total Volume 2017-2021
- Table 17 Nbo Company Shares of Champagne: % Total Volume 2017-2021
- Table 18 Lbn Brand Shares of Champagne: % Total Volume 2018-2021
- Table 19 Gbo Company Shares of Other Sparkling Wine: % Total Volume 2017-2021
- Table 20 Nbo Company Shares of Other Sparkling Wine: % Total Volume 2017-2021
- Table 21 Lbn Brand Shares of Other Sparkling Wine: % Total Volume 2018-2021
- Table 22 Gbo Company Shares of Fortified Wine and Vermouth: % Total Volume 2017-2021
- Table 23 Nbo Company Shares of Fortified Wine and Vermouth: % Total Volume 2017-2021
- Table 24 Lbn Brand Shares of Fortified Wine and Vermouth: % Total Volume 2018-2021
- Table 25 Gbo Company Shares of Non-Grape Wine: % Total Volume 2017-2021
- Table 26 Nbo Company Shares of Non-Grape Wine: % Total Volume 2017-2021
- Table 27 Lbn Brand Shares of Non-Grape Wine: % Total Volume 2018-2021
- Table 28 Forecast Sales of Wine by Category: Total Volume 2021-2026
- Table 29 Forecast Sales of Wine by Category: Total Value 2021-2026
- Table 30 Forecast Sales of Wine by Category: % Total Volume Growth 2021-2026
- Table 31 Forecast Sales of Wine by Category: % Total Value Growth 2021-2026
- Chart 1 Alcoholic Drinks Off-Trade Volume Sales Growth Scenarios: 2019-2026
- Chart 2 Alcoholic Drinks On-Trade Volume Sales Growth Scenarios: 2019-2026
- Chart 3 Alcoholic Drinks Impact of Soft Drivers on Off-Trade Volume Sales: 2019-2026
- Chart 4 Alcoholic Drinks Impact of Soft Drivers on On-Trade Volume Sales: 2019-2026
- Alcoholic Drinks in France
- Executive Summary
- Alcoholic Drinks in 2021: the Big Picture
- 2021 Key Trends
- Competitive Landscape
- Retailing Developments
- On-Trade vs Off-Trade Split
- What Next for Alcoholic Drinks?
- Market Background
- Legislation
- Legal Purchasing Age and Legal Drinking Age
- Drink Driving
- Advertising
- Smoking Ban
- Opening Hours
- On-Trade Establishments
- Table 32 Number of On-Trade Establishments by Type 2015-2021
- Taxation and Duty Levies
- Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2021
- Operating Environment
- Contraband/Parallel Trade
- Duty Free
- Cross-Border/Private Imports
- Key New Product Launches
- Outlook
- Market Indicators
- Table 33 Retail Consumer Expenditure on Alcoholic Drinks 2016-2021
- Market Data
- Table 34 Sales of Alcoholic Drinks by Category: Total Volume 2016-2021
- Table 35 Sales of Alcoholic Drinks by Category: Total Value 2016-2021
- Table 36 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021
- Table 37 Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021
- Table 38 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Volume 2021
- Table 39 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: Value 2021
- Table 40 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Volume 2021
- Table 41 Sales of Alcoholic Drinks by Category by Off-Trade vs On-Trade: % Value 2021
- Table 42 Gbo Company Shares of Alcoholic Drinks: % Total Volume 2017-2021
- Table 43 Distribution of Alcoholic Drinks by Format: % Off-Trade Value 2016-2021
- Table 44 Distribution of Alcoholic Drinks by Format and by Category: % Off-Trade Volume 2021
- Table 45 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2021-2026
- Table 46 Forecast Sales of Alcoholic Drinks by Category: Total Value 2021-2026
- Table 47 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2021-2026
- Table 48 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2021-2026
- Disclaimer
- Sources
- Summary 2 Research Sources