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Stationery Products - Global Market Trajectory & Analytics

  • ID: 338786
  • Report
  • July 2020
  • Region: Global
  • 531 Pages
  • Global Industry Analysts, Inc
Global Stationery Products Market to Reach $217.9 Billion by 2027

Amid the COVID-19 crisis, the global market for Stationery Products estimated at US$192.2 Billion in the year 2020, is projected to reach a revised size of US$217.9 Billion by 2027, growing at a CAGR of 1.8% over the analysis period 2020-2027. Printing Supplies, one of the segments analyzed in the report, is projected to record a 2% CAGR and reach US$108.7 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Paper-based Stationery Products segment is readjusted to a revised 0.7% CAGR for the next 7-year period.

The U.S. Market is Estimated at $52 Billion, While China is Forecast to Grow at 3.6% CAGR

The Stationery Products market in the U.S. is estimated at US$52 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$42 Billion by the year 2027 trailing a CAGR of 3.6% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 0.2% and 1.3% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 0.7% CAGR.

Mailing Supplies Segment to Record 0.9% CAGR

In the global Mailing Supplies segment, USA, Canada, Japan, China and Europe will drive the 0.6% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$11.5 Billion in the year 2020 will reach a projected size of US$12 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$29.2 Billion by the year 2027, while Latin America will expand at a 1.5% CAGR through the analysis period. We bring years of research experience to this 18th edition of our report. The 531-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.

Competitors identified in this market include, among others:
  • American Greetings Corporation
  • Archies Limited
  • Brother International Corporation
  • Canon U.S.A., Inc.
  • CSS Industries Inc.
  • Dixon Ticonderoga Company
  • Hallmark Cards, Inc.
  • Herlitz PBS AG
  • Hewlett-Packard Development Company, L.P.
  • International Writing Instrument Corp.
  • Kokuyo Co., Ltd.
  • Mitsubishi Pencil Co., Ltd.
  • Montblanc International GmbH
  • Office Depot, Inc.
  • Pentel Co., Ltd.
  • Pilot Corporation
  • Samsung Electronics Co., Ltd.
  • Societe BIC
  • ST DuPont SA
  • Staples Advantage
  • Xerox Corporation

The global analysis and forecast periods covered within the report are 2020-2027 (Current & Future Analysis) and 2012-2019 (Historic Review). Research estimates are provided for 2020, while research projections cover the period 2021-2027.
Note: Product cover images may vary from those shown

I. INTRODUCTION, METHODOLOGY & REPORT SCOPE

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

Stationery Products - A Diverse and Dispersed Industry

Digitalization Brings in a Mixed Bag of Opportunities & Challenges for Stationery Products

Writing Instruments Continue to Attract Demand

Digital Fatigue Triggers Revival of Interest in Penmanship and Printed Books

Recent Market Activity

Education Sector - A Major Market for Stationery Products

Rising Education Levels to Inject Demand

Seasonality is the Norm, Rather than an Exception

Digitization Impacts Demand for Conventional Office Supplies

Market Outlook

Developing Countries to Drive Global Growth

Global Competitor Market Shares

Stationery Products Competitor Market Share Scenario Worldwide (in %): 2020 & 2029

Impact of Covid-19 and a Looming Global Recession

2. FOCUS ON SELECT PLAYERS

A.T. Cross Company (USA)

ACCO Brands Corporation (USA)

Adveo Group International SA (Spain)

American Greetings Corporation (USA)

Archies Limited (India)

Aurora DUE s.r.l. (Italy)

Brother International Corporation (USA)

Canon U.S.A., Inc. (USA)

Crayola, LLC (USA)

CSS Industries Inc. (USA)

Faber-Castell AG (Germany)

FILA SPA (Italy)

Dixon Ticonderoga Company (USA)

Groupe Hamelin (France)

Hallmark Cards, Inc. (USA)

Herlitz PBS AG (Germany)

Hewlett-Packard Development Company, L.P. (USA)

Kokuyo Co., Ltd. (Japan)

The FLB Group Limited (UK)

Mitsubishi Pencil Co., Ltd. (Japan)

Newell Brands, Inc. (USA)

Office Depot, Inc. (USA)

Pentel Co., Ltd. (Japan)

Pilot Corporation (Japan)

Pilot Pen Corporation of America (USA)

PT Pabrik Kertas Tjiwi Kimia TBK (Indonesia)

Richemont (Switzerland)

Montblanc International GmbH (Germany)

Societe BIC SA (France)

Staples, Inc. (USA)

ST Dupont SA (France)

Xerox Corporation (USA)

3. MARKET TRENDS & DRIVERS

Product Innovations Spark Renewed Interest in Stationery

Demand for Personalized Stationery Gains Momentum

The Home Office - An Expanding Market Segment

New Office Starts & Corporate Expansions - Key to Growth for Office Supplies

Paper & Paper-Based Products - Traditional Revenue Contributors

Trends Dictating a Direct Face-Off of Paper Products with Digitization

Growing Trend towards Bullet-Journaling and Hand Lettering Support Sales of Writing Instruments and Notebooks

Rise in Adoption of Eco-Friendly Products

DIY Market Presents New Opportunities

Demand on Rise for Fundraising Calendars

Stationery Licensing Offers New Pockets of Growth

Rise in Sales of Gift-Wrap and Party Goods

Writing Instruments - A Review

Writing Instruments Growth Drivers (On a Scale of 1-10)

Pens/Markers - Less Fazed by Digital Media

Premium Fountain Pens Remain a Niche

Luxury Writing Instruments Garner Demand

Ergonomic Pens to Relieve Writers Cramp

Personalization of Pens Grows in Demand

Demand on Rise for Fashionable and Stylish Writing Instruments

Pens in the Competitive List of Gifts

The ‘Green Trend’ - Assaying the Environmental Cause

Pencil Makers Go the Digital Way

Binders and Notebooks Emerge as Fashionable Items

Envelopes Market - A Review

Favorable Demographics Augur Well for Educational Stationery Products Market

Youth Bulge Augurs Well for Stationery Products Market

Writing & Marking Instruments Reach Toddlers

Women - The Largest Home Office Users

Features in Home-Office Supplies Increasingly Preferred by Consumers (Rating on Scale of 1-10, 1 being the least)

4. GLOBAL MARKET PERSPECTIVE

TABLE 1: Stationery Products Global Market Estimates and Forecasts in US$ Million by Region/Country: 2020-2027
TABLE 2: Stationery Products Global Retrospective Market Scenario in US$ Million by Region/Country: 2012-2019
TABLE 3: Stationery Products Market Share Shift across Key Geographies Worldwide: 2012 VS 2020 VS 2027
TABLE 4: Printing Supplies (Segment) World Market by Region/Country in US$ Million: 2020 to 2027
TABLE 5: Printing Supplies (Segment) Historic Market Analysis by Region/Country in US$ Million: 2012 to 2019
TABLE 6: Printing Supplies (Segment) Market Share Breakdown of Worldwide Sales by Region/Country: 2012 VS 2020 VS 2027
TABLE 7: Paper-based Stationery Products (Segment) Potential Growth Markets Worldwide in US$ Million: 2020 to 2027
TABLE 8: Paper-based Stationery Products (Segment) Historic Market Perspective by Region/Country in US$ Million: 2012 to 2019
TABLE 9: Paper-based Stationery Products (Segment) Market Sales Breakdown by Region/Country in Percentage: 2012 VS 2020 VS 2027
TABLE 10: Mailing Supplies (Segment) Geographic Market Spread Worldwide in US$ Million: 2020 to 2027
TABLE 11: Mailing Supplies (Segment) Region Wise Breakdown of Global Historic Demand in US$ Million: 2012 to 2019
TABLE 12: Mailing Supplies (Segment) Market Share Distribution in Percentage by Region/Country: 2012 VS 2020 VS 2027
TABLE 13: Marking Devices (Segment) World Market Estimates and Forecasts by Region/Country in US$ Million: 2020 to 2027
TABLE 14: Marking Devices (Segment) Market Historic Review by Region/Country in US$ Million: 2012 to 2019
TABLE 15: Marking Devices (Segment) Market Share Breakdown by Region/Country: 2012 VS 2020 VS 2027
TABLE 16: Filing Products (Segment) World Market by Region/Country in US$ Million: 2020 to 2027
TABLE 17: Filing Products (Segment) Historic Market Analysis by Region/Country in US$ Million: 2012 to 2019
TABLE 18: Filing Products (Segment) Market Share Distribution in Percentage by Region/Country: 2012 VS 2020 VS 2027
TABLE 19: Party Goods (Segment) World Market Estimates and Forecasts in US$ Million by Region/Country: 2020 to 2027
TABLE 20: Party Goods (Segment) Market Worldwide Historic Review by Region/Country in US$ Million: 2012 to 2019
TABLE 21: Party Goods (Segment) Market Percentage Share Distribution by Region/Country: 2012 VS 2020 VS 2027
TABLE 22: Writing & Marking Instruments (Segment) Market Opportunity Analysis Worldwide in US$ Million by Region/Country: 2020 to 2027
TABLE 23: Writing & Marking Instruments (Segment) Global Historic Demand in US$ Million by Region/Country: 2012 to 2019
TABLE 24: Writing & Marking Instruments (Segment) Market Share Distribution in Percentage by Region/Country: 2012 VS 2020 VS 2027
TABLE 25: Other Segments (Segment) World Market by Region/Country in US$ Million: 2020 to 2027
TABLE 26: Other Segments (Segment) Historic Market Analysis by Region/Country in US$ Million: 2012 to 2019
TABLE 27: Other Segments (Segment) Market Share Breakdown of Worldwide Sales by Region/Country: 2012 VS 2020 VS 2027

III. MARKET ANALYSIS

GEOGRAPHIC MARKET ANALYSIS

UNITED STATES

Market Facts & Figures

US Stationery Products Market Share (in %) by Company: 2020 & 2025

Market Analytics
TABLE 28: United States Stationery Products Market Estimates and Projections in US$ Million by Segment: 2020 to 2027
TABLE 29: Stationery Products Market in the United States by Segment: A Historic Review in US$ Million for 2012-2019
TABLE 30: United States Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

CANADA

TABLE 31: Canadian Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020 to 2027
TABLE 32: Canadian Stationery Products Historic Market Review by Segment in US$ Million: 2012-2019
TABLE 33: Stationery Products Market in Canada: Percentage Share Breakdown of Sales by Segment for 2012, 2020, and 2027

JAPAN

TABLE 34: Japanese Market for Stationery Products: Annual Sales Estimates and Projections in US$ Million by Segment for the Period 2020-2027
TABLE 35: Stationery Products Market in Japan: Historic Sales Analysis in US$ Million by Segment for the Period 2012-2019
TABLE 36: Japanese Stationery Products Market Share Analysis by Segment: 2012 VS 2020 VS 2027

CHINA

TABLE 37: Chinese Stationery Products Market Growth Prospects in US$ Million by Segment for the Period 2020-2027
TABLE 38: Stationery Products Historic Market Analysis in China in US$ Million by Segment: 2012-2019
TABLE 39: Chinese Stationery Products Market by Segment: Percentage Breakdown of Sales for 2012, 2020, and 2027

EUROPE

Market Facts & Figures

European Stationery Products Market: Competitor Market Share Scenario (in %) for 2020 & 2025

Market Analytics
TABLE 40: European Stationery Products Market Demand Scenario in US$ Million by Region/Country: 2020-2027
TABLE 41: Stationery Products Market in Europe: A Historic Market Perspective in US$ Million by Region/Country for the Period 2012-2019
TABLE 42: European Stationery Products Market Share Shift by Region/Country: 2012 VS 2020 VS 2027
TABLE 43: European Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020-2027
TABLE 44: Stationery Products Market in Europe in US$ Million by Segment: A Historic Review for the Period 2012-2019
TABLE 45: European Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

FRANCE

TABLE 46: Stationery Products Market in France by Segment: Estimates and Projections in US$ Million for the Period 2020-2027
TABLE 47: French Stationery Products Historic Market Scenario in US$ Million by Segment: 2012-2019
TABLE 48: French Stationery Products Market Share Analysis by Segment: 2012 VS 2020 VS 2027

GERMANY

TABLE 49: Stationery Products Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Segment for the Period 2020-2027
TABLE 50: German Stationery Products Historic Market Analysis in US$ Million by Segment: 2012-2019
TABLE 51: German Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

ITALY

TABLE 52: Italian Stationery Products Market Growth Prospects in US$ Million by Segment for the Period 2020-2027
TABLE 53: Stationery Products Historic Market Analysis in Italy in US$ Million by Segment: 2012-2019
TABLE 54: Italian Stationery Products Market by Segment: Percentage Breakdown of Sales for 2012, 2020, and 2027

UNITED KINGDOM

TABLE 55: United Kingdom Market for Stationery Products: Annual Sales Estimates and Projections in US$ Million by Segment for the Period 2020-2027
TABLE 56: Stationery Products Market in the United Kingdom: Historic Sales Analysis in US$ Million by Segment for the Period 2012-2019
TABLE 57: United Kingdom Stationery Products Market Share Analysis by Segment: 2012 VS 2020 VS 2027

SPAIN

TABLE 58: Spanish Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020 to 2027
TABLE 59: Spanish Stationery Products Historic Market Review by Segment in US$ Million: 2012-2019
TABLE 60: Stationery Products Market in Spain: Percentage Share Breakdown of Sales by Segment for 2012, 2020, and 2027

RUSSIA

TABLE 61: Russian Stationery Products Market Estimates and Projections in US$ Million by Segment: 2020 to 2027
TABLE 62: Stationery Products Market in Russia by Segment: A Historic Review in US$ Million for 2012-2019
TABLE 63: Russian Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

REST OF EUROPE

TABLE 64: Rest of Europe Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020-2027
TABLE 65: Stationery Products Market in Rest of Europe in US$ Million by Segment: A Historic Review for the Period 2012-2019
TABLE 66: Rest of Europe Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

ASIA-PACIFIC

TABLE 67: Asia-Pacific Stationery Products Market Estimates and Forecasts in US$ Million by Region/Country: 2020-2027
TABLE 68: Stationery Products Market in Asia-Pacific: Historic Market Analysis in US$ Million by Region/Country for the Period 2012-2019
TABLE 69: Asia-Pacific Stationery Products Market Share Analysis by Region/Country: 2012 VS 2020 VS 2027
TABLE 70: Stationery Products Market in Asia-Pacific by Segment: Estimates and Projections in US$ Million for the Period 2020-2027
TABLE 71: Asia-Pacific Stationery Products Historic Market Scenario in US$ Million by Segment: 2012-2019
TABLE 72: Asia-Pacific Stationery Products Market Share Analysis by Segment: 2012 VS 2020 VS 2027

AUSTRALIA

TABLE 73: Stationery Products Market in Australia: Recent Past, Current and Future Analysis in US$ Million by Segment for the Period 2020-2027
TABLE 74: Australian Stationery Products Historic Market Analysis in US$ Million by Segment: 2012-2019
TABLE 75: Australian Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

INDIA

TABLE 76: Indian Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020 to 2027
TABLE 77: Indian Stationery Products Historic Market Review by Segment in US$ Million: 2012-2019
TABLE 78: Stationery Products Market in India: Percentage Share Breakdown of Sales by Segment for 2012, 2020, and 2027

SOUTH KOREA

TABLE 79: Stationery Products Market in South Korea: Recent Past, Current and Future Analysis in US$ Million by Segment for the Period 2020-2027
TABLE 80: South Korean Stationery Products Historic Market Analysis in US$ Million by Segment: 2012-2019
TABLE 81: Stationery Products Market Share Distribution in South Korea by Segment: 2012 VS 2020 VS 2027

REST OF ASIA-PACIFIC

TABLE 82: Rest of Asia-Pacific Market for Stationery Products: Annual Sales Estimates and Projections in US$ Million by Segment for the Period 2020-2027
TABLE 83: Stationery Products Market in Rest of Asia-Pacific: Historic Sales Analysis in US$ Million by Segment for the Period 2012-2019
TABLE 84: Rest of Asia-Pacific Stationery Products Market Share Analysis by Segment: 2012 VS 2020 VS 2027

LATIN AMERICA

TABLE 85: Latin American Stationery Products Market Trends by Region/Country in US$ Million: 2020-2027
TABLE 86: Stationery Products Market in Latin America in US$ Million by Region/Country: A Historic Perspective for the Period 2012-2019
TABLE 87: Latin American Stationery Products Market Percentage Breakdown of Sales by Region/Country: 2012, 2020, and 2027
TABLE 88: Latin American Stationery Products Market Growth Prospects in US$ Million by Segment for the Period 2020-2027
TABLE 89: Stationery Products Historic Market Analysis in Latin America in US$ Million by Segment: 2012-2019
TABLE 90: Latin American Stationery Products Marketby Segment: Percentage Breakdown of Sales for 2012, 2020, and 2027

ARGENTINA

TABLE 91: Argentinean Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020-2027
TABLE 92: Stationery Products Market in Argentina in US$ Million by Segment: A Historic Review for the Period 2012-2019
TABLE 93: Argentinean Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

BRAZIL

TABLE 94: Stationery Products Market in Brazil by Segment: Estimates and Projections in US$ Million for the Period 2020-2027
TABLE 95: Brazilian Stationery Products Historic Market Scenario in US$ Million by Segment: 2012-2019
TABLE 96: Brazilian Stationery Products Market Share Analysis by Segment: 2012 VS 2020 VS 2027

MEXICO

TABLE 97: Stationery Products Market in Mexico: Recent Past, Current and Future Analysis in US$ Million by Segment for the Period 2020-2027
TABLE 98: Mexican Stationery Products Historic Market Analysis in US$ Million by Segment: 2012-2019
TABLE 99: Mexican Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

REST OF LATIN AMERICA

TABLE 100: Rest of Latin America Stationery Products Market Estimates and Projections in US$ Million by Segment: 2020 to 2027
TABLE 101: Stationery Products Market in Rest of Latin America by Segment: A Historic Review in US$ Million for 2012-2019
TABLE 102: Rest of Latin America Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

MIDDLE EAST

TABLE 103: The Middle East Stationery Products Market Estimates and Forecasts in US$ Million by Region/Country: 2020-2027
TABLE 104: Stationery Products Market in the Middle East by Region/Country in US$ Million: 2012-2019
TABLE 105: The Middle East Stationery Products Market Share Breakdown by Region/Country: 2012, 2020, and 2027
TABLE 106: The Middle East Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020 to 2027
TABLE 107: The Middle East Stationery Products Historic Marketby Segment in US$ Million: 2012-2019
TABLE 108: Stationery Products Market in the Middle East: Percentage Share Breakdown of Salesby Segment for 2012,2020, and 2027

IRAN

TABLE 109: Iranian Market for Stationery Products: Annual Sales Estimates and Projections in US$ Million by Segment for the Period 2020-2027
TABLE 110: Stationery Products Market in Iran: Historic Sales Analysis in US$ Million by Segment for the Period 2012-2019
TABLE 111: Iranian Stationery Products Market Share Analysis by Segment: 2012 VS 2020 VS 2027

ISRAEL

TABLE 112: Israeli Stationery Products Market Estimates and Forecasts in US$ Million by Segment: 2020-2027
TABLE 113: Stationery Products Market in Israel in US$ Million by Segment: A Historic Review for the Period 2012-2019
TABLE 114: Israeli Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

SAUDI ARABIA

TABLE 115: Saudi Arabian Stationery Products Market Growth Prospects in US$ Million by Segment for the Period 2020-2027
TABLE 116: Stationery Products Historic Market Analysis in Saudi Arabia in US$ Million by Segment: 2012-2019
TABLE 117: Saudi Arabian Stationery Products Market by Segment: Percentage Breakdown of Sales for 2012, 2020, and 2027

UNITED ARAB EMIRATES

TABLE 118: Stationery Products Market in the United Arab Emirates: Recent Past, Current and Future Analysis in US$ Million by Segment for the Period 2020-2027
TABLE 119: United Arab Emirates Stationery Products Historic Market Analysis in US$ Million by Segment: 2012-2019
TABLE 120: Stationery Products Market Share Distribution in United Arab Emirates by Segment: 2012 VS 2020 VS 2027

REST OF MIDDLE EAST

TABLE 121: Stationery Products Market in Rest of Middle East: Recent Past, Current and Future Analysis in US$ Million by Segment for the Period 2020-2027
TABLE 122: Rest of Middle East Stationery Products Historic Market Analysis in US$ Million by Segment: 2012-2019
TABLE 123: Rest of Middle East Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

AFRICA

TABLE 124: African Stationery Products Market Estimates and Projections in US$ Million by Segment: 2020 to 2027
TABLE 125: Stationery Products Market in Africa by Segment: A Historic Review in US$ Million for 2012-2019
TABLE 126: African Stationery Products Market Share Breakdown by Segment: 2012 VS 2020 VS 2027

IV. COMPETITION

Total Companies Profiled: 375

Note: Product cover images may vary from those shown
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