North America Polyurethane (PU) Hot-melt Adhesives Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The North America polyurethane hot-melt adhesives market is estimated to witness a significant growth, at an estimated CAGR of over 6%, over the forecast period. Increasing demand from the packaging industry in the region and increasing usage of PUR holt-melt adhesives as a substitute for solvent-borne adhesives are expected to drive the market during the forecast period.

• Adoption of bio-based hot-melt adhesives are projected to create opportunities to the market growth in the coming years.
• United States is expected to dominate the market and is also expected to witness the fastest CAGR during the forecast period.

Key Market Trends

Increasing Demand from Packaging Industry

• Polyurethane hot melts are increasingly used in the production of automotive interior panels. In addition, PU hot-melt adhesives can be used during the manufacturing of car seats, for fixing cables in the roof liner, to bond door sill protectors, and other plastic parts. They can also be used to bond emblems, as well as anchor plates onto gear knobs.
• A wide variety of different assembly bonds are required. Retainer bonding, the bonding of the steel frames of the sunroofs, window tracks etc. Different materials, such as, plastics, metals, lacquers, textiles, and wood- based materials can be bonded securely. The quick cooling of the applied adhesive allows short set times, and the subsequent chemical crosslinking with the aid of moisture, guarantees high temperature, and climate resistance. Even at low temperatures, these hot melts prove to be flexible and tend not to brittle. The adhesive bead cuts off cleanly without stringing, therefore avoiding contamination of the decor area, when the hot melt is applied robotically.
• These adhesive systems are also more frequently used for lamination applications. The adhesive can be applied economically with new application technology. When using holt-melt adhesives, the 100% solids are being applied, as compared to the use of dispersion adhesives (which ensures maximum efficiency of adhesive consumption). Complex and cost-intensive drying processes of the adhesive film can be avoided.
• Hot-melt PUR are used in road atlases on the back shelf of a car, as they can withstand extreme temperatures.
• The aforementioned factors have been boosting the demand for polyurethane hot-melt adhesives, in the recent times.

United States to Dominate the Market

• In the North America region, United States dominated the hot-melt adhesives market. United States is one of the fastest emerging economies and has become one of the biggest production houses in the world, today. The country’s manufacturing sector is one of the major contributors to the country’s economy.
• Various automotive manufacturers are planning to invest during the coming years, amid threats from the government to increase levies on auto imports from Mexico. This factor is expected to positively impact the automotive industry in the country in the coming years, thereby increasing the consumption of hot-melt adhesives in the automotive industry through the forecast period.
• The healthcare sector in the United States is by far one of the most advanced sectors in the country. At this rate, the healthcare spending in the country will be approx. 20% of the entire GDP by 2027.
• The electronics market in the United States is the largest market in terms of size, and it is expected to remain the leading market over the forecast period, because of the usage of advanced technology, increase in the number of research and development centers, and rising demand from the consumers.
• Owing to all the above-mentioned factors, the market for polyurethane hot-melt adhesives is expected to increase during the forecast period.

Competitive Landscape

The North America polyurethane (PU) hot-melt adhesives market is partially consolidated in nature. Key players in the market include 3M, Arkema Group, H.B. Fuller Company, Henkel AG & Co. KGaA, and Sika AG, among others.

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