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Folding Carton Packaging Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

  • ID: 4591985
  • Report
  • January 2021
  • Region: Global
  • 100 Pages
  • Mordor Intelligence


  • All Packaging Company
  • American Carton Company
  • Bell Incorporated
  • Coburn Carton Solutions
  • Mayr-Melnhof Karton AG
  • Smurfit Kappa Group PLC
Global Folding Carton Packaging Market was valued at USD 128.28 billion in 2020 and is expected to reach USD 166.10 billion and grow at a CAGR of 4.4% over the forecast period (2021-2026). Folding carton packaging is one of the most used eco-friendly packaging solutions owing to its ability to be produced in many sizes with a small footprint, when compared to other bulkier packaging options, thus making it feasible for use in almost all end-user industries.
  • The growth in the folding carton packaging market is mainly due to the continued and increasing demand for frozen/chilled foods, dry foods, and cigarettes, especially in emerging economies. The demand for folding carton packaging from developed economies is expected to remain stable, during the forecast period.
  • The companies are also investing rigorously in recyclable folding cartons to offer eco-friendly solutions, thereby tapping a wide array of potential consumers. For instance, in April 2017, PaperWorks introduced coated recycled board (CRB) folding carton alternative enabling household product and healthcare marketers’ access to 100% recycled content.
  • Moreover, the regular fluctuations in wood pulp prices are expected to have a negative impact on market growth. Since the past few years, the prices for paper has been increasing at a remarkable rate owing to outweighing global supply, which in turn has negatively affected the paper-based folding cartons packaging. The industry players are finding difficulties in acquiring more profit margins.

Key Market Trends

Food and Beverages to Hold a Major Market Share

Sustainability has been a significant trend observed in the folding carton packaging market. With a strong pressure on the lesser usage of plastic, paperboard and paper cartons are experiencing a strong demand. Aligning to this trend, PaperWorks is launching three new coated recycled board (CRB) kraftback folding carton options, which are engineered to be cost-effective, and 100% recycled alternatives to virgin kraft, with multiple appearance and performance benefits.

Additionally, in 2018, Elopak introduced Pure-Pak cartons made with natural brown board. The new natural brown board Pure-Pak cartons are carbon neutral, and it was introduced one year after Elopak launched its fresh gable top carton made from natural brown board. Since its 2017 launch, the fresh carton has been successful on shelf across Europe for market-leading multinational and medium sized dairies.

Further, to gain consumer attention, laminated and printed cartons with graphics and well-designed labels has been a focus area for food and beverage manufacturers.

China to Hold a Major Market Share

Chinese consumers are turning to packaged goods, which provides convenience, aesthetics, and lifestyle branding. This growing demand for packaged foods products is fueling the growth of the folding carton packaging market in the country. China is one of the largest source of folding cartons, in both volume and value terms, because the country's low manufacturing costs offset the cost of shipping these products.

Moreover, the country is also leading the way to rise in online grocery shopping among Asian countries. This growth in the online grocery shopping corresponds with the increased demand for convenience food and packaged food products, both of which add to the demand for folding cartons.

Competitive Landscape

The folding carton packaging market is highly competitive and consists of several major players. In terms of market share, few of the major players currently dominate the market. However, with innovative and sustainable packaging, many of the companies are increasing their market presence by securing new contracts and by tapping new markets. For instance, in 2018, Smurfit Kappa introduced digital innovation to the corrugated industry by developing a multi-purpose paper that is suitable for both digital and flexographic printers. Further, in 2018, WestRock Company acquired KapStone Paper and Packaging Corporation. The transaction is expected to significantly enhance WestRock’s scale and scope in the market, accelerate its ability to achieve strategic goals, and enhance its value proposition as the premier partner and provider of innovative, winning solutions to its customers.

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Note: Product cover images may vary from those shown


  • All Packaging Company
  • American Carton Company
  • Bell Incorporated
  • Coburn Carton Solutions
  • Mayr-Melnhof Karton AG
  • Smurfit Kappa Group PLC

1.1 Scope of the Study
1.2 Study Deliverables
2.1 Study assumptions
2.2 Analysis Methodology
2.3 Research Phases
4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Force Analysis
4.2.1 Threat of New Entrants
4.2.2 Bargaining Power of Buyers/Consumers
4.2.3 Bargaining Power of Suppliers
4.2.4 Threat of Substitute Products
4.2.5 Intensity of Competitive Rivalry
4.3 Value Chain / Supply Chain Analysis
4.4 Introduction to Market Drivers and Restraints
4.5 Drivers
4.5.1 Increasing Demand for Eco Friendly Solutions
4.5.2 Potential Growth in Packaged Food Sales
4.6 Restraints
4.6.1 Fluctuations in the Price of Raw Materials
5.1 End-user
5.1.1 Food and Beverages
5.1.2 Household
5.1.3 Personal Care
5.1.4 E-commerce
5.1.5 Healthcare
5.1.6 Tobacco
5.1.7 Hardware and Electrical
5.2 Geography
5.2.1 North America United States Canada
5.2.2 Europe United Kingdom Germany France Russia Rest of Europe
5.2.3 Asia-Pacific China India Japan Indonesia Rest of Asia-Pacific
5.2.4 Latin America Mexico Brazil Argentina Rest of Latin America
5.2.5 Middle East and Africa United Arab Emirates Saudi Arabia Israel South Africa Rest of Middle East & Africa
6.1 Company Profiles
6.1.1 WestRock Company
6.1.2 Bell Incorporated
6.1.3 Graphic Packaging International LLC
6.1.4 Mayr-Melnhof Karton AG
6.1.5 Smurfit Kappa Group PLC
6.1.6 Seaboard Folding Box Company Inc.
6.1.7 American Carton Company
6.1.8 Coburn Carton Solutions
6.1.9 Thoro Packaging
6.1.10 All Packaging Company
6.1.11 Quad Graphics Inc. (Quad Packaging)
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • WestRock Company
  • Bell Incorporated
  • Graphic Packaging International LLC
  • Mayr-Melnhof Karton AG
  • Smurfit Kappa Group PLC
  • Seaboard Folding Box Company Inc.
  • American Carton Company
  • Coburn Carton Solutions
  • Thoro Packaging
  • All Packaging Company
  • Quad Graphics Inc. (Quad Packaging)
Note: Product cover images may vary from those shown