Global Mobile Security Market (Solution, Types, OS, End Users and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2014 - 2020

  • ID: 3197610
  • Report
  • Region: Global
  • 140 pages
  • Allied Analytics LLP
UP TO OFF
until Jan 31st 2019
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The global Mobile Security Market would reach $34.8 billion by 2020, registering a CAGR of 40.8% during 2014 - 2020.

FEATURED COMPANIES

  • Google
  • IBM
  • innoPath Software
  • Intel(McAfee)
  • Kaspersky Lab
  • Microsoft
  • MORE
Advancement in the mobile device (smartphone, tablet and laptops) market have been occurring at a rapid pace–whether in storage, performance, application, capability or internet connectivity. However there is a fundamental area where broad advancements have not been realized on mobile devices as compared to computers. Mobile security has always been one of the key elements within the mobile devices such as smartphones, tablets and laptops. As mobile device usage increases, particularly in smartphones and tablets, there is a better security and integrity need.

Mobile security software solutions are rapidly gaining importance and is estimated to grow in the years to come. The enterprises allowing their employees to bring their mobile devices in the arena would face security challenges to protect their corporate data. Different financial institutions, government agencies and other SMB enterprises are adopting BYOD policies thus demand more secured solutions in order to protect their corporate data without hampering personal data of the employee. To minimize the malware, data loss and other security breach effects, companies are on the verge to produce mobile security software solutions that would meet requirements of different enterprises. Over the time various security software and hardware solutions have been developed by the companies such as authentication security, mobile application management, containerization software and many more. Adoption of BYOD policy in an organization makes employees more productive. The employees access to the corporate network and data has made organizations to invest further in the development of custom applications.

The BYOD policy and VPN protection are acting as major driving forces for the market growth. Product launches and enhancements are the key strategies adopted by the market players to enhance their market share. For instance, Kaspersky has introduced new virtualization 2.0 security solution to provide advanced protection to VMware, Microsoft virtualization platforms. Intel has introduced Intel® Data Protection Technology for securing end-to-end transactions of the customers.

On the basis of solutions, global mobile security market is segmented into authentication, mobile application management and mobile data protection. The mobile application management trend is likely to increase as more applications would be developed by the developers. Some of the prime reasons for the development of application security solutions would be the increase in dependence on applications and the frequency and length of usage.

On the basis of security types, the mobile security market is segmented into integrated-mail and Anti-Virus. The various operating systems driving the mobile security market includes iOS, Android, Microsoft, Blackberry and Others. Android is the fastest adopting OS in the mobile device market with thousands of devices activated per day. To expand the market share, Apple has introduced iOS version of the operating system which approves the applications on the Appstore.

Small and Medium Businesses (SMBs) adopts the BYOD policy which demands varied security software to protect the corporate data. Different enterprises such as financial institutions, retail, education, manufacturing and automotive, healthcare and others. The financial institutions such as banking sector dominates the enterprise security usage followed by healthcare and government agencies.

Geographically, the market is segmented into, North America, Europe, Asia Pacific and LAMEA. In the years to come, Asia-Pacific should be a prominent mobile security market, owing to the rapidly growing population, increasing IT hubs. This would indirectly boost the market for mobile security market in the Asia-Pacific region.

Key Benefits:

- Various operating segments of the mobile security market are carefully analyzed to measure the potential of the emerging market.

- The technology-effective drivers and opportunities are highlighted to describe the top factors responsible for the market growth.

- Porters Five Forces analysis and SWOT analysis of the key market players are provided to illustrate the business strategies adopted by buyers and suppliers.

- Current and future trends adopted by the key market players are highlighted to determine overall competitiveness of the market.

- The quantitative analysis of the market through 2013-2020 is provided to elaborate the market potential.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Google
  • IBM
  • innoPath Software
  • Intel(McAfee)
  • Kaspersky Lab
  • Microsoft
  • MORE
CHAPTER 1 INTRODUCTION
1.1 Report description
1.2 Key benefits
1.3 Key market segmentation
1.4 Research methodology
1.5 Secondary research
1.5.1 Primary research
1.5.2 Analyst tools and models

CHAPTER 2 EXECUTIVE SUMMARY
2.1 Executive Summary
2.2 CXO perspective
2.2.1 Market Beyond: what to expect by 2025
2.2.1.1 Base case scenario
2.2.1.2 Optimistic scenario
2.2.1.3 Critical scenario

CHAPTER 3 MARKET OVERVIEW
3.1 Market Definition and Scope
3.2 Key findings
3.2.1 Top Factors Impacting Mobile Security Market
3.2.2 Top winning strategies in the Mobile Security market
3.2.2.1 Acquisitions
3.2.2.2 Partnerships and collaborations
3.2.2.3 Product launch
3.2.3 Top investment pockets of the Mobile Security Market
3.3 Porter’s five force analysis
3.3.1 Large number of suppliers present in market, low switching cost involved, threat of backward integration of buyer and undifferentiated product reduce the bargaining power of supplier
3.3.2 Low switching cost, capability to perform backward integration, price sensitive consumer, well-educated buyer and undifferentiated products increase the bargaining power of buyer to a moderate level
3.3.3 Lack of availability of substitute lowers the threat of substitution
3.3.4 Undifferentiated product, low switching cost easy access to distribution channel increases the threat of new entrant
3.3.5 Numerous competitors, undifferentiated products and low switching cost increase the rivalry within the industry
3.4 Value Chain Analysis
3.5 Market Share Analysis, 2013
3.6 Case Study
3.7 Market Dynamics:
3.7.1 Drivers
3.7.2 Restrains
3.7.3 Opportunities:

CHAPTER 4 GLOBAL MOBILE SECURITY MARKET BY SOLUTION
4.1 Authentication
4.1.1 Key market trends
4.1.2 Key growth factors and opportunities
4.1.3 Market size and forecast
4.1.4 SIM (subscriber identity module) Card Authentication
4.2 Mobile application management
4.2.1 Key market trends
4.2.2 Key growth factors and opportunities
4.2.3 Market size and forecast
4.3 Mobile data protection
4.3.1 Key market trends
4.3.2 Key growth factors and opportunities
4.3.3 Market size and forecast
4.3.4 Firewall

CHAPTER 5 GLOBAL MOBILE SECURITY MARKET BY TYPES
5.1 E-mail
5.1.1 Key market trends
5.1.2 Key growth factors and opportunities
5.1.3 Market size and forecast
5.2 Anti-Virus
5.2.1 Key market trends
5.2.2 Key growth factors and opportunities
5.2.3 Market size and forecast
5.2.4 Malware Removal

CHAPTER 6 END USER
6.1 Individual Users
6.1.1 Market size and Forecast
6.2 Enterprise Users
6.2.1 Market size and Forecast
6.2.2 Financial institutions
6.2.2.1 Market size and Forecast
6.2.3 Retail
6.2.3.1 Market size and Forecast
6.2.4 Government
6.2.4.1 Market size and Forecast
6.2.5 Telecommunication & IT
6.2.5.1 Market size and Forecast
6.2.6 Education
6.2.6.1 Market size and Forecast
6.2.7 Manufacturing and Automotive
6.2.7.1 Market size and Forecast
6.2.8 Aerospace, Defense and Intelligence
6.2.8.1 Market size and Forecast
6.2.9 Others
6.2.9.1 Market size and Forecast

CHAPTER 7 GLOBAL MOBILE SECURITY MARKET BY OPERATING SYSTEM
7.1 iOS
7.1.1 Key market trends
7.1.2 Key growth factors and opportunities
7.1.3 Market size and forecast
7.2 Android
7.2.1 Key market trends
7.2.2 Key growth factors and opportunities
7.2.3 Market size and forecast
7.3 Windows
7.3.1 Key market trends
7.3.2 Key growth factors and opportunities
7.3.3 Market size and forecast
7.4 Blackberry
7.4.1 Key market trends
7.4.2 Key growth factors and opportunities
7.4.3 Market size and forecast
7.5 Others
7.5.1 Key market trends
7.5.2 Key growth factors and opportunities
7.5.3 Market size and forecast

CHAPTER 8 MOBILE SECURITY MARKET BY GEOGRAPHY
8.1 North America
8.1.1 Key market trends
8.1.2 Key growth factors and opportunities
8.1.3 Market size and forecast
8.2 Europe
8.2.1 Key market trends
8.2.2 Key growth factors and opportunities
8.2.3 Market size and forecast
8.3 Asia-Pacific
8.3.1 Key market trends
8.3.2 Key growth factors and opportunities
8.3.3 Market size and forecast
8.4 LAMEA
8.4.1 Key market trends
8.4.2 Key growth factors and opportunities
8.4.3 Market size and forecast

CHAPTER 9 COMPANY PROFILE
9.1 innoPath Software Inc.
9.1.1 Company Overview
9.1.2 Company Snapshot
9.1.3 Business Performance
9.1.4 Strategic Moves and Developments
9.1.5 SWOT analysis and strategic conclusion
9.2 INTERNATIONAL BUSINESS MACHINE (IBM) Corporation
9.2.1 Company overview
9.2.2 Company Snapshot
9.2.3 Business Performance
9.2.4 Strategic Moves and Developments
9.2.5 SWOT Analysis and Strategic Conclusion
9.3 MICROSOFT CORPORATION
9.3.1 Company Overview
9.3.2 Company snapshot
9.3.3 Business performance
9.3.4 Key strategies of Microsoft Corp.
9.3.5 SWOT analysis and Strategic Conclusion
9.4 GOOGLE INCORPORATION
9.4.1 Company overview:
9.4.2 Company snapshot
9.4.3 Business performance
9.4.4 Key strategies of Google Incorporation
9.4.5 SWOT analysis and strategic conclusion
9.5 Intel Corporation (McAfee Inc.)
9.5.1 Company Overview:
9.5.2 Company Snapshot
9.5.3 Business performance
9.5.4 Key strategies of Intel corporation
9.5.5 SWOT analysis and strategic conclusion
9.6 Symantec Corporation
9.6.1 Company Overview
9.6.2 Company snapshot
9.6.3 Business Performance
9.6.4 Key strategies of Symantec Corporation
9.6.5 SWOT analysis and strategic conclusion
9.7 Kaspersky Lab
9.7.1 Company Overview
9.7.2 Company snapshot
9.7.3 Business performance
9.7.4 Key strategies of Kaspersky Lab
9.7.5 SWOT analysis and strategic conclusion
9.8 MobileIron
9.8.1 Company Overview:
9.8.2 Company Snapshot
9.8.3 Business Performance
9.8.4 Strategic Moves and developments
9.8.5 SWOT analysis and strategic conslusion
9.9 Apple Inc.
9.9.1 Company Overview
9.9.2 Company Snapshot
9.9.3 Business performance
9.9.4 Strategic moves and development
9.9.5 SWOT analysis and strategic conclusion
9.10 VMware Inc.
9.10.1 Company Overview
9.10.2 Company Snapshot
9.10.3 Business performance
9.10.4 Strategic Moves and Developments
9.10.5 SWOT analysis and strategic conclusion

List of Figures:
Fig. 1 Top Impacting Factors, Base Case Scenario (2020-2025)
Fig. 2 Top Impacting Factors, Rapid Case Scenario (2020-2025)
Fig. 3 Top Impacting Factors, Critical Case Scenario (2020-2025)
Fig. 1 Top Impacting Factors
Fig. 2 Top Winning Strategies in the Mobile Security Market
Fig. 3 Top Winning Strategies Pie Chart
Fig. 4 Top Investment Pockets
Fig. 5 Porters Five Force Analysis
Fig. 6 Value Chain Analysis
Fig. 7 Market Share Analysis
Fig. 8 User Authentication Types
Fig. 9 Mobile Application Management Cycle
Fig. 10 Mobile Application Management Types
Fig. 11 Firewall Protection
Fig. 12 Email Security Process
Fig. 13 Anti-Virus Functions
Fig. 14 Mobile Device Usage by Age Group
Fig. 15 Worldwide Internet Users
Fig. 16 Mobile Internet Users
Fig. 17 Swot Analysis of Innopath
Fig. 18 Key Financials of IBM Corporation Revenue, 2011-2013, $Million
Fig. 19 Key Financials of IBM Corporation Revenue by Products And Services
Fig. 20 Revenue by Geography for IBM Corporation
Fig. 21 Swot Analysis of IBM Corporation
Fig. 22 Key Financials of Microsoft Corporation Revenue, 2011-2013, $Million
Fig. 23 Key Financials of Microsoft Corporation Revenue by Products And Services
Fig. 24 Revenue by Geography for Microsoft Corporation
Fig. 25 Swot Analysis of Microsoft Corp.
Fig. 26 Key Financials of Google Incorporation Revenue, 2011-2013, $Million
Fig. 27 Revenue by Products And Services for Google Incorporation
Fig. 28 Revenue by Geography for Google Incorporation
Fig. 29 Swot Analysis of Google Incorporation
Fig. 30 Key Financials of Intel Corporation Revenue, 2011-2013, $Million
Fig. 31 Revenue by Products And Services for Intel Corporation
Fig. 32 Revenue by Geography for Intel Corporation
Fig. 33 Swot Analysis of Intel Corporation
Fig. 34 Key Financials of Symantec Corporation Revenue, 2011-2013, $Million
Fig. 35 Revenue by Products And Services for Symantec Corporation
Fig. 36 Revenue by Geography for Symantec Corporation
Fig. 37 Swot Analysis of Symantec Corporation
Fig. 38 Key Financials of Kaspersky Lab Revenue, 2012-2013, $Million
Fig. 39 Swot Analysis of Kaspersky Lab
Fig. 40 Key Financials of Mobileiron Revenue, 2011-2013, $Million
Fig. 41 Swot Analysis of Mobileiron
Fig. 42 Key Financials of Apple Revenue, 2012-2014, $Million
Fig. 43 Swot Analysis of Apple
Fig. 44 Key Financials of Vmware Revenue, 2011-2013, $Million
Fig. 45 Revenue by Products And Services for Vmware
Fig. 46 Revenue by Geography for Vmware
Fig. 47 Swot Analysis of Vmware

List of Tables:
Table 1 Global Mobile Security Market by Geography 2013 – 2020 ($ Million)
Table 2 Global Mobile Security Market, Optimistic Case Scenario
Table 3 Global Mobile Security Market, Rapid Growth Scenario
Table 4 Global Mobile Security Market, Critical Case Scenario
Table 5 Global Mobile Security Market by Solution, 2013 – 2020 ($ Million)
Table 6 Global Mobile Security Authentication Solution Market by Geography, 2013 – 2020 ($ Million)
Table 7 Global Mobile Application Market by Geography, 2013 – 2020 ($ Million)
Table 8 Global Mobile Data Protection Market by Geography, 2013 – 2020 ($ Million)
Table 9 Firewall Protection Statistics
Table 10 Global Mobile Security Market by Types, 2013 – 2020 ($ Million)
Table 11 Global Email Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 12 Global Antivirus Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 13 Global Mobile Security Market by End User, 2013 – 2020 ($ Million)
Table 14 Global Individual User Mobile Security Market by Gepgraphy, 2013 – 2020 ($ Million)
Table 15 Global Enterprise User Mobile Security Market by User, 2013 – 2020 ($ Million)
Table 16 Global Financial Institution Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 17 Global Retail Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 18 Global Government Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 19 Global Telecommunication & It Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 20 Global Education Sector Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 21 Global Manuafcturing And Automotive Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 22 Global Aerospace, Defense And Intelligence Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 23 Global Others End User Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 24 Global Mobile Security Market by Operating System, 2013 – 2020 ($ Million)
Table 25 Global Ios Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 26 Global Android Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 27 Global Windows Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 28 Global Blackberry Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 29 Global Other Os Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 30 Global Mobile Security Market by Geography, 2013 – 2020 ($ Million)
Table 31 North America Mobile Security Market by Solution, 2013 – 2020 ($ Million)
Table 32 European Mobile Security Market by Solution, 2013 – 2020 ($ Million)
Table 33 Apac Mobile Security Market by Solution, 2013 – 2020 ($ Million)
Table 34 Lamea Mobile Security Market by Solution, 2013 – 2020 ($ Million)
Table 35 Innopath Company Snapshot
Table 36 IBM Corporation Snapshot
Table 37 Microsoft Company Snapshot
Table 38 Google Incorporation Snapshot
Table 39 Intel Corporation Snapshot
Table 40 Symantec Corporation Snapahot
Table 41 Kaspersky Lab Snapshot
Table 42 Mobileiron Snapshot
Table 43 Apple Snapshot
Table 44 Vmware Snapshot
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FEATURED COMPANIES

  • Google
  • IBM
  • innoPath Software
  • Intel(McAfee)
  • Kaspersky Lab
  • Microsoft
  • MORE
According to this new report, "Global Mobile Security Market - Solution, Types, OS, Trends, Opportunities, Growth and Forecast, 2013 - 2020", the global Mobile Security Market would reach $34.8 billion by 2020, registering a CAGR of 40.8% during 2014 - 2020. Bring Your Own Device is the latest trend adopted by most of the SMB (small and medium business) companies along with large organizations and is a major reason for the adoption of mobile security software. Smartphones are majorly adopted in Asia Pacific region and contributes largest revenue for the global market which is followed by European countries and Middle East and African countries. Analysis of the market shows that global mobile security market accounts for $3.4 billion in 2013.

Enterprises allowing BYOD expect the primary benefits to be improved-employee satisfaction, increase in productivity and better overall enterprise security. Enterprises are adopting BYOD as an opportunity to invest in the increasing productivity of their employees.Mobile device platforms have become increasingly notable to hackers and cybercriminals as consumers do most of their transactions through their mobile devices. Individual users contribute to generate a notable revenue where mobile phones and tablets continues to play a critical role in consumer bank-switching decisions. As the customers experience from mobile banking improved and adoption improved, banks and financial institutions realize the need of offering secured financial transactions through mobile devices.

The Email security market suffers from both intense competition and bloated set of vendors. Enterprises have been throwing solutions at the problems raised by viruses, spam, internet security and policy. This results in the broad set of solutions located in many edges of their networks. Thus, antivirus scanning might be on an exchange server adopted by most of the enterprises.

The recent trend reflects the broader adoption of two-factor authentication and its implementation across a wide range of use cases. The challenge for the enterprises is often to maintain the balance between demand and necessities of the security, costs and making sure that the users are not overburdened with inconvenient security measures. According to Hewlett-Packard, IT security companies spend seven out of eight dollars on perimeter defenses.

Key findings of the study:

Currently antivirus software hold the largest percentage share as compared to the Email security.

Banking and Financial institutions would produce large revenue of mobile security market by 2020.

Asia-Pacific region would generate highest revenue for Mobile Security market by 2020 amongst other regions growing with the highest CAGR.

The emergence of Information and Telecommunication (IT) companies in the developing countries like India, and never ending demand for latest gadgets having advanced technology are the major reasons for the adoption of mobile security software. TheTaiwan government noted an exponential growth in the region for the export of smartphones reaching $480 million in 2014.

Organization for Economic Co-operation and development (OECD) noted a high growth in Information and Communication Technology (ICT) in Asian Countries followed by Germany, UK and France. The exponential rise in the smartphone and tablet market is leading to the ultimate growth of security software. Media reports in China indicate that government in the region is taking advanced measures over national security concerns.

Mobile manufacturing companies like Apple is improving the mobile application management security to ensure that the users of its mobile operating system feel safe and manage their applications as per the need ranging from browsing the web to updating their banking accounts. The company has enforced the stringent protocols that determines the access of software on the device in order to keep the customer safe from malicious software.

Tablet device adoption by business users has been astonishingly quick creating challenges for the tablet security and support. To some extent, Tablets can be treated with same security solutions for smartphones, but they tend to be used differently thus ask for some unique challenges of their own. For enterprises, the proliferation is beneficial as the tablet supports the variety of gestures and knowledge the worker needs.
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- Kaspersky Lab
- Symantec
- Microsoft
- innoPath Software
- Google
- Intel(McAfee)
- Mobile Active Defense
- MobileIron
- Orange
- IBM
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