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Location Based Services (LBS) is a technology that uses location data to provide services to users. It is used in a variety of industries, such as retail, transportation, and hospitality. LBS can be used to provide location-specific information, such as directions, recommendations, and notifications. It can also be used to track the movement of people and objects.
LBS is typically provided through mobile applications, which use GPS, Wi-Fi, and cellular networks to determine a user's location. This data is then used to provide services such as navigation, location-based advertising, and location-based search.
Some of the major companies in the LBS market include Google, Apple, Microsoft, HERE Technologies, TomTom, and Mapbox. These companies provide a range of services, from mapping and navigation to location-based advertising and analytics. Show Less Read more