The Australia Professional Hair Care Market was valued at AUD 312.65 Million in 2025, and is projected to reach AUD 490.20 Million by 2034, rising at a CAGR of 4.60%.
The Australia professional hair care market is experiencing growth, with hair straightening and perming products leading the way by providing a sleek and polished look for hair. These products offer both temporary and permanent straightening options, allowing individuals to switch between curly and straight styles. Additionally, straighteners help protect hair from heat damage with the inclusion of heat-protecting ingredients. Hair dryers provide efficiency and versatility through advanced technologies such as ceramic and ionic features. They are widely used in both salons and homes, meeting consumer demand for quick drying, hair health protection, and personalized styling. In May 2024, Dyson launched a new supersonic hair dryer “Dyson Supersonic R” exclusively for hair stylists.
The Australia professional hair care market dynamics and trends are driven by a focus on protecting hair from damage caused by chemicals like sulfates and parabens, which are often present in traditional hair care products. There is a growing trend towards using natural ingredients such as botanical extracts in these products. Moreover, the inclusion of vitamins, peptides, and other compounds in hair care products is increasing to promote scalp health, repair damage, and address various hair concerns. Additionally, to streamline hair care routines and save time, cleansing, treatment, and conditioning functionalities are integrated into multifunctional hair care products.
The Australia professional hair care market is experiencing growth, with hair straightening and perming products leading the way by providing a sleek and polished look for hair. These products offer both temporary and permanent straightening options, allowing individuals to switch between curly and straight styles. Additionally, straighteners help protect hair from heat damage with the inclusion of heat-protecting ingredients. Hair dryers provide efficiency and versatility through advanced technologies such as ceramic and ionic features. They are widely used in both salons and homes, meeting consumer demand for quick drying, hair health protection, and personalized styling. In May 2024, Dyson launched a new supersonic hair dryer “Dyson Supersonic R” exclusively for hair stylists.
The Australia professional hair care market dynamics and trends are driven by a focus on protecting hair from damage caused by chemicals like sulfates and parabens, which are often present in traditional hair care products. There is a growing trend towards using natural ingredients such as botanical extracts in these products. Moreover, the inclusion of vitamins, peptides, and other compounds in hair care products is increasing to promote scalp health, repair damage, and address various hair concerns. Additionally, to streamline hair care routines and save time, cleansing, treatment, and conditioning functionalities are integrated into multifunctional hair care products.
This report offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Hair Colouring
- Styling Agent
- Shampoo and Conditioning
- Straightening and Perming Product
- Others
Market Breakup by Gender
- Male
- Female
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Pharmacy
- Speciality Stores
- Online
- Others
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
Australia Professional Hair Care Market Share
Supermarkets and hypermarkets hold a major share of the Australia professional hair care market due to their extensive product range, competitive pricing, convenience, and trusted brand availability. They serve as convenient outlets where consumers can find a wide variety of professional hair care products alongside their regular shopping needs.Leading Companies in the Australia Professional Hair Care Market
The growth of the professional hair care market is fuelled by rising demand for natural and organic products, customisation and personalisation, advanced hair repair and treatment options, technological integration, and sustainability and ethical practices.- Kao Australia Pty. Limited
- L'Oréal Australia Pty Ltd.
- Henkel Australia Pty Ltd.
- Bhave Haircare Pty Ltd.
- BondiBoost
- De Lorenzo Hair and Cosmetic Research Pty Ltd. (De Lorenzo)
- Evo labs Pty Ltd.
- Kevin Murphy Group Pty Ltd.
- Costralia Pty Ltd.
- Natural Australian Kulture Pty Ltd.
- Others
Table of Contents
1 Preface2 Report Coverage - Key Segmentation and Scope4 Key Assumptions6 Market Snapshot7 Opportunities and Challenges in the Market15 Value Chain Analysis18 Key Trends and Developments in the Market
3 Report Description
5 Executive Summary
8 Asia-Pacific Professional Hair Care Market Overview
9 Australia Professional Hair Care Market Overview
10 Australia Professional Hair Care Market by Product Type
11 Australia Professional Hair Care Market by Gender
12 Australia Professional Hair Care Market by Distribution Channel
13 Australia Professional Hair Care Market by Region
14 Market Dynamics
16 Trade Data Analysis (HS Code - 335)
17 Competitive Landscape
Companies Mentioned
- Kao Australia Pty. Limited
- L'Oréal Australia Pty Ltd.
- Henkel Australia Pty Ltd.
- Bhave haircare usa Pty Ltd.
- BondiBoost
- De Lorenzo Hair and Cosmetic Research Pty Ltd. (De Lorenzo)
- Evo labs Pty Ltd.
- Kevin Murphy Group Pty Ltd.
- Costralia Pty Ltd.
- Natural Australian Kulture Pty Ltd.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 113 |
| Published | October 2025 |
| Forecast Period | 2025 - 2034 |
| Estimated Market Value ( AUD | $ 312.65 Million |
| Forecasted Market Value ( AUD | $ 490.2 Million |
| Compound Annual Growth Rate | 4.6% |
| Regions Covered | Australia |
| No. of Companies Mentioned | 10 |
