Australia Running Apparel Market Size, Share Analysis and Forecast Report (2025-2034)

The Australia Running Apparel Market was valued at AUD 421.65 Million in 2025, and is projected to reach AUD 837.23 Million by 2034, rising at a CAGR of 7.10%.

The Australia running apparel market comprises footwear and clothing products. Many companies are launching new running apparel products which are contributing to the market growth.

The Australia running apparel market is experiencing growth, supported by data from the Australia Sports Commission showing that around 49% of adults in the Australian Capital Territory participated in sports activities in 2022. In 2022, around 41% of Australians aged 15+ were showing active participation in sports-related activities.

The Australia running apparel market is driven by the increase in fitness goals, surge in e-commerce, technological innovations, sustainable running apparel.

Fitness goals

Individuals are becoming conscious about their physical and mental health, which is increasing engagement in sports and fitness activities, thus driving Australia running apparel market growth.

Surge in e-commerce

E-commerce has changed the purchase behaviour of sports apparel as it provides various benefits such as instant delivery, many varieties, and affordable prices to consumers.

Technological Innovations

Australia running apparel market development is driven by the addition of intelligent fabrics that help in improving thermoregulation, managing moisture, and increasing air circulation.

Sustainable Running Apparel

The running apparels are made of recycled polyesters, organic cotton, and naturally renewable fibres such as merino wool which helps in the reduction of waste generation.

February 2024: Lululemon introduced running shoes “Cityverse” for women to help them provide cushioning effects as well as superior comfort underfoot which makes running completely comfortable for women.

August 2023: Simon Bartold and Vimazi partnered to become an exclusive distributor of pace-turned-running shoes in Australia. These shoes help prevent injuries and provide comfort.

November 2023: Simon Bartold and Vimazi partnered to become an exclusive distributor of pace-turned-running shoes in Australia. These shoes help prevent injuries and provide comfort.

December 2023: Adidas launched new running shoes “Supernova Rise” which provide comfort and distraction-free running experience to runners. These are made of midsole foam which helps in providing cushioning properties to the shoes.

Australia Running Apparel Market Trends

As per the Australia running apparel market report, individuals are becoming fitness enthusiasts which results in the increasing demand for running apparel thus contributing to the market growth.

Moreover, technological innovations such as the incorporation of intelligent fabrics help in providing added advantages such as thermoregulation, and moisture management while running and help in providing ventilation to the runners. Many companies are launching their products through online marketing sites where consumers can easily access them.

Furthermore, the use of sustainable materials such as organic cotton, and recycled polyesters helps in reducing the environmental impacts.

This report offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

• Footwear
• Clothing

Market Breakup by End Use

• Kids
• Women
• Men

Market Breakup by Distribution Channel

• Online
• Offline

Market Breakup by Region

• New South Wales
• Victoria
• Queensland
• Australian Capital Territory
• Western Australia
• Others

Based on the product type, Australia running apparel market share is led by footwear

Running footwear is made up of breathable materials which offer proper ventilation and cushioning properties which help prevent injuries. Moreover, they provide better comfort and support to the users, thus contributing significantly to the Australia running apparel market growth.

Based on the product type, Australia running apparel market is driven by kids and women

Australia running apparel market growth is being guided by the increasing demand for kids and women’s running apparel as they are actively getting engaged in sports activities. For running or sports activities, they specifically prefer running shoes and clothes as they are comparatively more comfortable than casual ones.

The Australia running apparel market growth is fuelled by online channel

With the rise in e-commerce platforms, there is a rapid increase in Australia running apparel market growth. These platforms provide more benefits including discounts, more product varieties, and time savings for shopping to consumers which is difficult to experience in offline shopping.

The Australia running apparel market competitiveness has increased due to fitness goals, surge in e-commerce, technological innovations, sustainable running apparel

Nike Australia Pty Ltd

Nike Australia Pty Ltd is in Melbourne, Victoria. It is involved in the manufacturing of sports apparel including running shoes and clothing. It provides clothing for all age groups.

Adidas Australia Pty Limited

Adidas Australia Pty Limited whose headquarters is in Mulgrave, Victoria. It manufactures sportswear for different sports such as basketball, running, football, golf etc.

UA Australia Pty Ltd

UA Australia Pty Ltd, with headquarters in Alexandria, New South Wales, is involved in the manufacturing of sports t-shirts and shoes and is built in with infrared technology.

Puma SE

Puma SE was founded in 1948 and has headquarters in Germany, is a designer, manufacturer and marketer of footwear, apparel, and accessories for athletic and casual wear.

Other Australia running apparel market key players are Brand Collective Pty Ltd and Puma Australia Pty Ltd among others.

Australia Running Apparel Market Analysis by Region

According to the Australia Bureau of Statistics, the percentage of land area allotted to national parks in New South Wales in 2022 was around 5.9% whereas in Victoria it was around 13.5%. This indicates that there are more national parks in Victoria as compared to New South Wales thus, indicating a relatively larger proportion of population engaging in running activities in Victoria. Thus, Victoria plays a significant role in driving Australia running apparel market growth.