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Automotive Film Market Size, Share & Trends Analysis Report by Type (Automotive Window Films, Automotive Wrap Films), Application (Interior, Exterior), Vehicle, Region, with Growth Forecasts, 2025-2030

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  • 100 Pages
  • April 2025
  • Region: Global
  • Grand View Research
  • ID: 6085868
Description Jump to:
The Automotive Film Market was valued at USD 12.01 Billion in 2024, and is projected to reach USD 26.33 Billion by 2030, rising at a CAGR of 14.80%. The growing demand for automotive film in exterior and interior applications is expected to drive market growth

The industry is expected to grow on account of the demand for films in for interior and exterior protection of the vehicle. The increasing demand for paint protection films and NVH films for the smooth functioning of the vehicle is expected to drive growth over the forecast period.

The industry growth is majorly driven by the rapid increase in the demand for automotive wraps to enhance the aesthetic value of the vehicles. Furthermore, reduction in the maintenance cost of vehicles owing to the protective characteristics offered by the wraps is expected to drive market growth.

Increasing purchasing power of consumers coupled with technological advancements, such as the advent of the bio-based polyester film is expected to fuel market growth. Growing consumer awareness regarding the benefits of these products along with the recovery of the automotive industry is anticipated to aid their consumption in the global market.

The cost benefit ratio is expected to drive demand owing to the ability of the product to sustain extreme conditions. Stringent regulations associated with thermoplastic urethane polymer, which serves as a major raw material in paint protection film manufacturing is expected to hamper market growth over the forecast period.

Automotive Film Market Report Highlights

  • Automotive window films registered a dominant market share of 67.41% in 2024, owing to the increasing shift toward NEVs, including electric vehicles (EVs) and hybrid models.
  • The exterior segment dominated the market and accounted for the largest revenue share in 2024. This growth is driven by the increasing consumer demand for heat reduction and UV protection.
  • Passenger vehicles dominated the market and accounted for the largest revenue share of 74.97% in 2024. Passenger vehicles were increasingly enhanced with automotive films as they block UV rays, preventing interior fading and maintaining cabin comfort.
  • The automotive film market in North America dominated the global market with a revenue share of 47.92% in 2024, attributed to the increasing application of wrap films for vehicle personalization in the region.

Why Should You Buy This Report?

  • Comprehensive Market Analysis: Gain detailed insights into the market across major regions and segments.
  • Competitive Landscape: Explore the market presence of key players.
  • Future Trends: Discover the pivotal trends and drivers shaping the future of the market.
  • Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.

This report addresses:

  • Market intelligence to enable effective decision-making
  • Market estimates and forecasts from 2018 to 2030
  • Growth opportunities and trend analyses
  • Segment and regional revenue forecasts for market assessment
  • Competition strategy and market share analysis
  • Product innovation listings for you to stay ahead of the curve

Table of Contents

Chapter 1 Methodology and Scope
1.1 Market Segmentation & Scope
1.2 Market Definitions
1.3 Research Methodology
1.4 Research Assumptions
1.5 Information Procurement
1.5.1 Purchased Database
1.5.2 Internal Database
1.5.3 Secondary Sources
1.5.4 Third Party Perspective
1.5.5 Primary Research
1.6 Information Analysis
1.6.1 Data Analysis Models
1.7 Market Formulation and Data Visualization
1.7.1 List of Data Sources
Chapter 2 Executive Summary
2.1 Market Snapshot
2.2 Segment Snapshot (1/2)
2.3 Segment Snapshot (2/2)
2.4 Competitive Landscape Snapshot
Chapter 3 Automotive Films Market: Variables and Trends
3.1 Market Introduction Outlook
3.2 Penetration and Growth Prospect Mapping
3.3 Market Dynamics
3.3.1 Market Driver Impact Analysis
3.3.1.1 RiSing Demand for Window Films in Luxury and Electric Vehicles
3.3.1.2 Energy efficiency and fuel economy
3.3.2 Market Restraint Impact Analysis
3.3.2.1 High Installation Costs and Skilled Labor Shortages
3.4 Industry Analysis Tools
3.4.1 PORTER’S Analysis
3.4.2 Macroeconomic Analysis- PESTLE
Chapter 4 Automotive Films Market: Film Type Estimates & Trend Analysis
4.1 Film Type Movement Analysis & Market Share, 2024 & 2030
4.2 Automotive Films Market Estimates & Forecast, by Film Type (Thousand Square Meters) (USD Million)
4.2.1 Automotive Window Film
4.2.2 Automotive Wrap Films
4.2.3 Paint Protection Films
Chapter 5 Automotive Films Market: Application Estimates & Trend Analysis
5.1 Application Movement Analysis & Market Share, 2024 & 2030
5.2 Automotive Films Market Estimates & Forecast, by Application (Thousand Square Meters) (USD Million)
5.2.1 Interior
5.2.2 Exterior
Chapter 6 Automotive Films Market: Vehicle Type Estimates & Trend Analysis
6.1 Vehicle Type Movement Analysis & Market Share, 2024 & 2030
6.2 Automotive Films Market Estimates & Forecast, by Vehicle Type (Thousand Square Meters) (USD Million)
6.2.1 Passenger Vehicles
6.2.2 Commercial Vehicles
Chapter 7 Automotive Films Market: Regional Estimates & Trend Analysis
7.1 Automotive Films Market: Regional Outlook
7.2 North America
7.2.1 North America Automotive Films Market Estimates and Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.2.2 U.S.
7.2.2.1 U.S. Automotive Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.2.3 Canada
7.2.3.1 Canada Automotive Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.2.4 Mexico
7.2.4.1 Mexico Automotive Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.3 Europe
7.3.1 Europe Automotive Films Market Estimates and Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.2 Germany
7.3.2.1 Germany Automotive Films Market Estimates and Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.3 U.K.
7.3.3.1 U.K. automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.4 France
7.3.4.1 France automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million))
7.3.5 Italy
7.3.5.1 Italy automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.6 Spain
7.3.6.1 Spain automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.7 Russia
7.3.7.1 Russia Automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.8 Denmark
7.3.8.1 Denmark automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.9 Sweden
7.3.9.1 Sweden automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.3.10 Norway
7.3.10.1 Norway automotive films market estimates and forecast, 2018-2030 (Thousand Square Meters) (USD Million)
7.4 Asia Pacific
7.4.1 Asia Pacific Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.4.2 China
7.4.2.1 China Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.4.3 Japan
7.4.3.1 Japan Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.4.4 India
7.4.4.1 India Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.4.5 South Korea
7.4.5.1 South Korea Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.4.6 Australia
7.4.6.1 Australia Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.4.7 Indonesia
7.4.7.1 Indonesia Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.4.8 Thailand
7.4.8.1 Thailand Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.5 Central & South America
7.5.1 Central & South America Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.5.2 Brazil
7.5.2.1 Brazil Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.5.3 Argentina
7.5.3.1 Argentina Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.6 Middle East & Africa
7.6.1 Middle East & Africa Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.6.2 Saudi Arabia
7.6.2.1 Saudi Arabia Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.6.3 UAE
7.6.3.1 UAE Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
7.6.4 South Africa
7.6.4.1 South Africa Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Chapter 8 Automotive Film Market - Competitive Landscape
8.1 Key Players, Recent Developments & Their Impact on The Industry
8.2 Company Categorization
8.3 Company Heat Map Analysis
8.4 Strategy Mapping
8.4.1 Expansions
8.4.2 Collaborations/Partnerships/Agreements
8.4.3 New Product Launches
8.4.4 Mergers & Acquisitions
Chapter 9 Automotive Film Market - Company Profiles
9.1 3M
9.2 Garware Hi-Tech Films Ltd
9.3 Saint-Gobain S.A.
9.4 Eastman Chemical Company
9.5 Avery Dennison Corporation
9.6 LINTEC Corporation
9.7 Ergis S.A.
9.8 TORAY INDUSTRIES, INC.
9.9 Johnson Window Films, Inc.
9.10 Hexis S.A.S
9.11 XPEL
9.12 NEXFIL Co., Ltd
List of Tables
Table 1 Automotive Films Market Estimates and Forecast, By Film Type, 2018-2030 (Thousand Square Meters)
Table 2 Automotive Films Market Estimates and Forecast, By Film Type, 2018-2030 (USD Million)
Table 3 Automotive Films Market Estimates and Forecast, By Application, 2018-2030 (Thousand Square Meters)
Table 4 Automotive Films Market Estimates and Forecast, By Application, 2018-2030 (USD Million)
Table 5 Automotive Films Market Estimates and Forecast, By Vehicle Type, 2018-2030 (Thousand Square Meters)
Table 6 Automotive Films Market Estimates and Forecast, By Vehicle Type, 2018-2030 (USD Million)
Table 7 Recent Developments & Impact Analysis, By Key Market Participants
Table 8 Key Company Undergoing Expansions
Table 9 Key Companies Involved in Collaborations/Partnerships/Agreements
Table 10 Key Companies Involved in New Product Launches
Table 11 Key Companies Undergoing Mergers & Acquisitions
List of Figures
Figure 1 Automotive Films Market Segmentation
Figure 2 Information Procurement
Figure 3 Primary Research Pattern
Figure 4 Primary Research Process
Figure 5 Market Research Approaches - Bottom-Up Approach
Figure 6 Market Research Approaches - Top-Down Approach
Figure 7 Market Research Approaches - Combined Approach
Figure 8 Automotive Films Market- Market Snapshot
Figure 9 Automotive Films Market - Segment Snapshot
Figure 10 Automotive Films Market - Segment Snapshot
Figure 11 Automotive Films Market - Competitive Landscape Snapshot
Figure 12 Penetration & Growth Prospect Mapping, 2018-2030 (USD Million) (Kilotons)
Figure 13 Automotive Films Market- Market Dynamics
Figure 14 Global Electrical Vehicle Sales, 2020-2024 (Million Units)
Figure 15 Automotive Films Market- Porter’s Five Force Analysis
Figure 16 Automotive Films Market - Macroeconomic Analysis - PESTLE
Figure 17 Automotive Films Market, By Film Type: Key Takeaways
Figure 18 Automotive Films Market, By Film Type: Market Share, by Revenue, 2024 & 2030
Figure 19 Automotive Window Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) USD Million)
Figure 20 Automotive Wrap Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 21 Paint Protection Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) USD Million)
Figure 22 Automotive Films Market, By Application: Key Takeaways
Figure 23 Automotive Films Market, By Application: Market Share, by Revenue, 2024 & 2030
Figure 24 Automotive Window Films Market Estimates & Forecasts, on Interior, 2018-2030 (Thousand Square Meters) USD Million)
Figure 25 Automotive Films Market Estimates & Forecasts, on Exterior, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 26 Automotive Films Market, By Vehicle Type: Key Takeaways
Figure 27 Automotive Films Market, By Vehicle Type: Market Share, by Revenue, 2024 & 2030
Figure 28 Automotive Window Films Market Estimates & Forecasts, for Passenger Vehicles, 2018-2030 (Thousand Square Meters) USD Million)
Figure 29 Automotive Films Market Estimates & Forecasts, for Commercial Vehicles, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 30 Automotive Films Market Revenue, By Region, 2024 & 2030 (USD Million)
Figure 31 Region Marketplace: Key Takeaways
Figure 32 Region Marketplace: Key Takeaways
Figure 33 North America Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 34 U.S. Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 35 Canada Automotive Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 36 Mexico Automotive Films Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 37 Europe Automotive Films Market estimates & forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 38 Germany Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million))
Figure 39 U.K. Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 40 France Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million))
Figure 41 Italy Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 42 Spain Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million))
Figure 43 Russia Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 44 Denmark Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 45 Sweden Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 46 Norway Automotive Films Market Estimates & Forecast, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 47 Asia Pacific Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 48 China Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 49 Japan Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters(USD Million)
Figure 50 India Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 51 South Korea Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 52 Australia Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 53 Indonesia Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 54 Thailand Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 55 Central & South America Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 56 Brazil Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 57 Argentina Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 58 Middle East & Africa Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 59 Saudi Arabia Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 60 UAE Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 61 South Africa Automotive Film Market Estimates & Forecasts, 2018-2030 (Thousand Square Meters) (USD Million)
Figure 62 Key Company Categorization
Figure 63 Strategy Mapping

Companies Mentioned

The companies profiled in this Automotive Film market report include:
  • 3M
  • Garware Hi-Tech Films Ltd
  • Saint-Gobain S.A.
  • Eastman Chemical Company
  • Avery Dennison Corporation
  • LINTEC Corporation
  • Ergis S.A.
  • TORAY INDUSTRIES, INC.
  • Johnson Window Films, Inc.
  • Hexis S.A.S
  • XPEL
  • NEXFIL Co., Ltd

Methodology

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About the Automotive Film Market

The Automotive Film market is a subset of the Plastic Films industry, which produces films for a variety of applications. Automotive Films are used to protect the exterior of vehicles from environmental damage, such as UV rays, dirt, and debris. They also provide a decorative finish, and can be used to customize the look of a vehicle. Automotive Films are typically made from polyvinyl chloride (PVC), polyurethane (PU), and polyethylene terephthalate (PET). These films are available in a variety of colors, textures, and finishes, and can be applied to the exterior of a vehicle using a variety of methods. Some companies in the Automotive Film market include 3M, Avery Dennison, Hexis, and Ritrama. These companies produce a wide range of automotive films, including protective films, decorative films, and window films. They also offer installation services, and provide technical support to customers. Show Less Read more

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