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Functional Shots Market - Global Forecast 2026-2032- Product Image
Functional Shots Market - Global Forecast 2026-2032- Product Image
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Functional Shots Market - Global Forecast 2026-2032

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    Report

  • 189 Pages
  • January 2026
  • Region: Global
  • 360iResearch™
  • ID: 6017450
1h Free Analyst Time
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The functional shots market is rapidly evolving as dynamic consumer needs, advances in formulation, and supply chain considerations are reshaping how brands and suppliers capture value. Senior decision-makers in health-centric beverage and ingredients sectors must anticipate transformation across product development, sourcing, and go-to-market strategies.

Market Snapshot: Functional Shots Market Growth and Trends

The functional shots market grew from USD 971.44 million in 2025 to USD 1.06 billion in 2026. It is projected to increase at a CAGR of 10.38%, reaching USD 1.94 billion by 2032. This growth trajectory reflects a surge in demand for concentrated, convenient wellness solutions that deliver measurable functional benefits.

Scope & Segmentation

This analysis provides a detailed breakdown of the functional shots market landscape, including:

  • Ingredient Types: Adaptogens (Ashwagandha, Holy Basil, Rhodiola), Amino Acids (BCAAs, L-Carnitine, Taurine), Botanicals & Herbs (Elderberry, Ginger, Turmeric), Caffeine Sources (Coffeeberry, Green Tea Extract, Guarana, Yerba Mate), Collagen & Beauty Actives (Biotin, Collagen Peptides, Hyaluronic Acid), Electrolytes (Magnesium, Potassium, Sodium), Hemp-Derived Cannabinoids, Lipids, Nootropics (Bacopa, L-Theanine, Lion's Mane), Organic Acids, Probiotics & Prebiotics (Bifidobacterium, Inulin, FOS, Lactobacillus), Sleep Aids (GABA, Melatonin, Valerian), Vitamins & Minerals (Vitamin B12, C, D3, Zinc).
  • Packaging Formats: Ampoules, bottles (round, square, rectangular), pouches. Bottle format distinctions affect merchandising, shelf presence, and stackability.
  • Size Tiers: Single-serve 1–1.9 oz, 2–2.5 oz, 3–3.4 oz, and larger 4 oz+ presentations accommodate a spectrum from portable, trial-friendly units to multifunctional or extended-use options.
  • Applications: Beauty & Skin, Detox & Liver Support, Energy & Focus, Gut Health & Digestion, Hydration & Electrolytes, Immunity Support, Mood & Stress, Sleep & Relaxation, Sports Performance & Recovery, Weight Management & Metabolism. Additional niche subcategories exist, such as differentiation within energy (cognitive focus versus physical boost) or sports (pre- versus post-workout use).
  • Distribution Channels: Offline retail (health food stores, pharmacies, supermarkets, hypermarkets) and online retail (direct-to-consumer brands, e-commerce websites with subscription and personalization features).
  • Regional Coverage: Americas, Europe Middle East & Africa, Asia-Pacific—each exhibiting distinct regulatory, consumer, and supply chain challenges.

Key Takeaways for Senior Stakeholders

  • Consumer demand is shifting toward clean label, targeted formulations that address specific wellness goals, driving investment in ingredient innovation and sensory improvement.
  • Personalization is central: Modular portfolios and targeted SKUs are enabling brands to serve nuanced needs like sleep, stress, hydration, and cognitive performance.
  • Responsible sourcing and sustainable packaging have moved from optional to strategic, influencing both supply agreements and brand trust with retailers.
  • Advancements in technology, such as novel nootropic delivery systems and more stable probiotics, are expanding use cases and improving efficacy in concentrated product formats.
  • Retail strategy is omnichannel, combining experiential in-store presence with subscription and online merchandising for greater consumer engagement and repeat purchase potential.
  • Regulatory and compliance environments demand rigorous substantiation of functional claims and proactive adaptation of ingredient sourcing to mitigate trade-related disruptions.

Tariff Impact: Navigating 2025 Regulatory Shifts

New United States tariff measures in 2025 have introduced complexity across procurement, pricing, and manufacturing. Firms are adjusting supplier portfolios, prioritizing nearshoring and regional sourcing, and increasing inventory planning rigor. These changes prompt flexible manufacturing partnerships, agile SKU management, and renewed focus on vertical integration to shield against volatility. Margin pressures are driving strategic shifts in both value-tier offerings and transparent communication on ingredient provenance. Organizations are combining cost containment with structural risk mitigation to ensure future resilience.

Methodology & Data Sources

This report uses a mixed-methods approach, integrating primary research (interviews with R&D leaders, supply chain managers, retail category executives), product audits (packaging, claims, on-shelf observation), and structured secondary analysis (peer-reviewed studies, regulatory guidance, trade publications). Data triangulation and ongoing robustness checks were employed to reconcile discrepancies and enhance the credibility of conclusions.

Why This Report Matters

  • Delivers actionable insights on category innovation, channel strategy, and segment prioritization for leaders shaping competitive advantage.
  • Supports decision-making through evidence-backed analysis on sourcing, product development, packaging, and market entry risks in global functional shots.
  • Empowers brands and suppliers to proactively navigate compliance, ingredient sourcing, and channel orchestration in a rapidly transforming marketplace.

Conclusion

The functional shots landscape requires agile adaptation, evidence-driven product positioning, and resilient sourcing models. Leaders who synchronize R&D, supply chain, and go-to-market execution stand best positioned to drive growth and manage risk in this fast-changing category.

 

Additional Product Information:

  • Purchase of this report includes 1 year online access with quarterly updates.
  • This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Definition
1.3. Market Segmentation & Coverage
1.4. Years Considered for the Study
1.5. Currency Considered for the Study
1.6. Language Considered for the Study
1.7. Key Stakeholders
2. Research Methodology
2.1. Introduction
2.2. Research Design
2.2.1. Primary Research
2.2.2. Secondary Research
2.3. Research Framework
2.3.1. Qualitative Analysis
2.3.2. Quantitative Analysis
2.4. Market Size Estimation
2.4.1. Top-Down Approach
2.4.2. Bottom-Up Approach
2.5. Data Triangulation
2.6. Research Outcomes
2.7. Research Assumptions
2.8. Research Limitations
3. Executive Summary
3.1. Introduction
3.2. CXO Perspective
3.3. Market Size & Growth Trends
3.4. Market Share Analysis, 2025
3.5. FPNV Positioning Matrix, 2025
3.6. New Revenue Opportunities
3.7. Next-Generation Business Models
3.8. Industry Roadmap
4. Market Overview
4.1. Introduction
4.2. Industry Ecosystem & Value Chain Analysis
4.2.1. Supply-Side Analysis
4.2.2. Demand-Side Analysis
4.2.3. Stakeholder Analysis
4.3. Porter’s Five Forces Analysis
4.4. PESTLE Analysis
4.5. Market Outlook
4.5.1. Near-Term Market Outlook (0-2 Years)
4.5.2. Medium-Term Market Outlook (3-5 Years)
4.5.3. Long-Term Market Outlook (5-10 Years)
4.6. Go-to-Market Strategy
5. Market Insights
5.1. Consumer Insights & End-User Perspective
5.2. Consumer Experience Benchmarking
5.3. Opportunity Mapping
5.4. Distribution Channel Analysis
5.5. Pricing Trend Analysis
5.6. Regulatory Compliance & Standards Framework
5.7. ESG & Sustainability Analysis
5.8. Disruption & Risk Scenarios
5.9. Return on Investment & Cost-Benefit Analysis
6. Cumulative Impact of United States Tariffs 2025
7. Cumulative Impact of Artificial Intelligence 2025
8. Functional Shots Market, by Ingredient Type
8.1. Adaptogens
8.1.1. Ashwagandha
8.1.2. Holy Basil
8.1.3. Rhodiola
8.2. Amino Acids
8.2.1. BCAAs
8.2.2. L-Carnitine
8.2.3. Taurine
8.3. Botanicals & Herbs
8.3.1. Elderberry
8.3.2. Ginger
8.3.3. Turmeric/Curcumin
8.4. Caffeine Sources
8.4.1. Coffeeberry/Coffee Extract
8.4.2. Green Tea Extract
8.4.3. Guarana
8.4.4. Yerba Mate
8.5. Collagen & Beauty Actives
8.5.1. Biotin
8.5.2. Collagen Peptides
8.5.3. Hyaluronic Acid
8.6. Electrolytes
8.6.1. Magnesium
8.6.2. Potassium
8.6.3. Sodium
8.7. Hemp-Derived Cannabinoids
8.8. Lipids
8.9. Nootropics
8.9.1. Bacopa
8.9.2. L-Theanine
8.9.3. Lion's Mane
8.10. Organic Acids
8.11. Probiotics & Prebiotics
8.11.1. Bifidobacterium
8.11.2. Inulin/FOS
8.11.3. Lactobacillus
8.12. Sleep Aids
8.12.1. GABA
8.12.2. Melatonin
8.12.3. Valerian
8.13. Vitamins & Minerals
8.13.1. Vitamin B12
8.13.2. Vitamin C
8.13.3. Vitamin D3
8.13.4. Zinc
9. Functional Shots Market, by Packaging Type
9.1. Ampoules
9.2. Bottles
9.2.1. Round
9.2.2. Square/Rectangular
9.3. Pouches
10. Functional Shots Market, by Size/Volume
10.1. 1-1.9 oz
10.2. 2-2.5 oz
10.3. 3-3.4 oz
10.4. 4 oz And Above
11. Functional Shots Market, by Application
11.1. Beauty & Skin
11.2. Detox & Liver Support
11.3. Energy & Focus
11.3.1. Cognitive Focus
11.3.2. Energy Boost
11.4. Gut Health & Digestion
11.5. Hydration & Electrolytes
11.6. Immunity Support
11.7. Mood & Stress
11.8. Sleep & Relaxation
11.9. Sports Performance & Recovery
11.9.1. Post-Workout Recovery
11.9.2. Pre-Workout
11.10. Weight Management & Metabolism
12. Functional Shots Market, by Distribution Channel
12.1. Offline Retail
12.1.1. Health Food Stores
12.1.2. Pharmacies
12.1.3. Supermarkets & Hypermarkets
12.2. Online Retail
12.2.1. Direct To Consumer
12.2.2. E-Commerce Websites
13. Functional Shots Market, by Region
13.1. Americas
13.1.1. North America
13.1.2. Latin America
13.2. Europe, Middle East & Africa
13.2.1. Europe
13.2.2. Middle East
13.2.3. Africa
13.3. Asia-Pacific
14. Functional Shots Market, by Group
14.1. ASEAN
14.2. GCC
14.3. European Union
14.4. BRICS
14.5. G7
14.6. NATO
15. Functional Shots Market, by Country
15.1. United States
15.2. Canada
15.3. Mexico
15.4. Brazil
15.5. United Kingdom
15.6. Germany
15.7. France
15.8. Russia
15.9. Italy
15.10. Spain
15.11. China
15.12. India
15.13. Japan
15.14. Australia
15.15. South Korea
16. United States Functional Shots Market
17. China Functional Shots Market
18. Competitive Landscape
18.1. Market Concentration Analysis, 2025
18.1.1. Concentration Ratio (CR)
18.1.2. Herfindahl Hirschman Index (HHI)
18.2. Recent Developments & Impact Analysis, 2025
18.3. Product Portfolio Analysis, 2025
18.4. Benchmarking Analysis, 2025
18.5. AriZona Beverages USA, LLC
18.6. B.fresh Pressed Juice Pty Ltd
18.7. EBOOST USA LLC
18.8. For Goodness Shakes Ltd by Aurivo
18.9. Hawaiian OLA LLC
18.10. Herbal Hills
18.11. James White Drinks
18.12. Kuli Kuli, Inc.
18.13. Living Essentials Marketing, LLC
18.14. LXR Biotech, LLC
18.15. Monster Beverage Corporation
18.16. Navitas Organics, Inc.
18.17. Nestlé S.A.
18.18. PepsiCo, Inc.
18.19. Pressed Juicery, Inc.
18.20. Red Bull GmbH
18.21. Reed’s Inc.
18.22. So Good So You Ltd
18.23. Suja Life, LLC
18.24. The Coca-Cola Company
18.25. The Ginger People
18.26. Unrooted Drinks Ltd
18.27. Yakult Honsha Co., Ltd.
List of Figures
FIGURE 1. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, 2018-2032 (USD MILLION)
FIGURE 2. GLOBAL FUNCTIONAL SHOTS MARKET SHARE, BY KEY PLAYER, 2025
FIGURE 3. GLOBAL FUNCTIONAL SHOTS MARKET, FPNV POSITIONING MATRIX, 2025
FIGURE 4. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY INGREDIENT TYPE, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 5. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PACKAGING TYPE, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 6. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SIZE/VOLUME, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 7. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY APPLICATION, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 8. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 9. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY REGION, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 10. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GROUP, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 11. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COUNTRY, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 12. UNITED STATES FUNCTIONAL SHOTS MARKET SIZE, 2018-2032 (USD MILLION)
FIGURE 13. CHINA FUNCTIONAL SHOTS MARKET SIZE, 2018-2032 (USD MILLION)
List of Tables
TABLE 1. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, 2018-2032 (USD MILLION)
TABLE 2. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY INGREDIENT TYPE, 2018-2032 (USD MILLION)
TABLE 3. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, BY REGION, 2018-2032 (USD MILLION)
TABLE 4. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 5. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 6. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, 2018-2032 (USD MILLION)
TABLE 7. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ASHWAGANDHA, BY REGION, 2018-2032 (USD MILLION)
TABLE 8. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ASHWAGANDHA, BY GROUP, 2018-2032 (USD MILLION)
TABLE 9. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ASHWAGANDHA, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 10. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HOLY BASIL, BY REGION, 2018-2032 (USD MILLION)
TABLE 11. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HOLY BASIL, BY GROUP, 2018-2032 (USD MILLION)
TABLE 12. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HOLY BASIL, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 13. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY RHODIOLA, BY REGION, 2018-2032 (USD MILLION)
TABLE 14. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY RHODIOLA, BY GROUP, 2018-2032 (USD MILLION)
TABLE 15. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY RHODIOLA, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 16. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, BY REGION, 2018-2032 (USD MILLION)
TABLE 17. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 18. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 19. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, 2018-2032 (USD MILLION)
TABLE 20. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BCAAS, BY REGION, 2018-2032 (USD MILLION)
TABLE 21. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BCAAS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 22. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BCAAS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 23. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY L-CARNITINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 24. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY L-CARNITINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 25. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY L-CARNITINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 26. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY TAURINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 27. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY TAURINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 28. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY TAURINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 29. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, BY REGION, 2018-2032 (USD MILLION)
TABLE 30. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 31. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 32. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, 2018-2032 (USD MILLION)
TABLE 33. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ELDERBERRY, BY REGION, 2018-2032 (USD MILLION)
TABLE 34. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ELDERBERRY, BY GROUP, 2018-2032 (USD MILLION)
TABLE 35. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ELDERBERRY, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 36. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GINGER, BY REGION, 2018-2032 (USD MILLION)
TABLE 37. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GINGER, BY GROUP, 2018-2032 (USD MILLION)
TABLE 38. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GINGER, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 39. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY TURMERIC/CURCUMIN, BY REGION, 2018-2032 (USD MILLION)
TABLE 40. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY TURMERIC/CURCUMIN, BY GROUP, 2018-2032 (USD MILLION)
TABLE 41. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY TURMERIC/CURCUMIN, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 42. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, BY REGION, 2018-2032 (USD MILLION)
TABLE 43. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 44. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 45. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, 2018-2032 (USD MILLION)
TABLE 46. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COFFEEBERRY/COFFEE EXTRACT, BY REGION, 2018-2032 (USD MILLION)
TABLE 47. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COFFEEBERRY/COFFEE EXTRACT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 48. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COFFEEBERRY/COFFEE EXTRACT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 49. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GREEN TEA EXTRACT, BY REGION, 2018-2032 (USD MILLION)
TABLE 50. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GREEN TEA EXTRACT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 51. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GREEN TEA EXTRACT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 52. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GUARANA, BY REGION, 2018-2032 (USD MILLION)
TABLE 53. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GUARANA, BY GROUP, 2018-2032 (USD MILLION)
TABLE 54. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GUARANA, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 55. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY YERBA MATE, BY REGION, 2018-2032 (USD MILLION)
TABLE 56. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY YERBA MATE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 57. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY YERBA MATE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 58. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, BY REGION, 2018-2032 (USD MILLION)
TABLE 59. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 60. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 61. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, 2018-2032 (USD MILLION)
TABLE 62. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BIOTIN, BY REGION, 2018-2032 (USD MILLION)
TABLE 63. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BIOTIN, BY GROUP, 2018-2032 (USD MILLION)
TABLE 64. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BIOTIN, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 65. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN PEPTIDES, BY REGION, 2018-2032 (USD MILLION)
TABLE 66. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN PEPTIDES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 67. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN PEPTIDES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 68. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HYALURONIC ACID, BY REGION, 2018-2032 (USD MILLION)
TABLE 69. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HYALURONIC ACID, BY GROUP, 2018-2032 (USD MILLION)
TABLE 70. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HYALURONIC ACID, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 71. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, BY REGION, 2018-2032 (USD MILLION)
TABLE 72. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 73. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 74. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, 2018-2032 (USD MILLION)
TABLE 75. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MAGNESIUM, BY REGION, 2018-2032 (USD MILLION)
TABLE 76. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MAGNESIUM, BY GROUP, 2018-2032 (USD MILLION)
TABLE 77. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MAGNESIUM, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 78. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POTASSIUM, BY REGION, 2018-2032 (USD MILLION)
TABLE 79. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POTASSIUM, BY GROUP, 2018-2032 (USD MILLION)
TABLE 80. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POTASSIUM, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 81. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SODIUM, BY REGION, 2018-2032 (USD MILLION)
TABLE 82. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SODIUM, BY GROUP, 2018-2032 (USD MILLION)
TABLE 83. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SODIUM, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 84. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HEMP-DERIVED CANNABINOIDS, BY REGION, 2018-2032 (USD MILLION)
TABLE 85. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HEMP-DERIVED CANNABINOIDS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 86. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HEMP-DERIVED CANNABINOIDS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 87. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LIPIDS, BY REGION, 2018-2032 (USD MILLION)
TABLE 88. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LIPIDS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 89. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LIPIDS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 90. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, BY REGION, 2018-2032 (USD MILLION)
TABLE 91. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 92. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 93. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, 2018-2032 (USD MILLION)
TABLE 94. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BACOPA, BY REGION, 2018-2032 (USD MILLION)
TABLE 95. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BACOPA, BY GROUP, 2018-2032 (USD MILLION)
TABLE 96. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BACOPA, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 97. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY L-THEANINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 98. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY L-THEANINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 99. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY L-THEANINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 100. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LION'S MANE, BY REGION, 2018-2032 (USD MILLION)
TABLE 101. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LION'S MANE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 102. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LION'S MANE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 103. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ORGANIC ACIDS, BY REGION, 2018-2032 (USD MILLION)
TABLE 104. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ORGANIC ACIDS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 105. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ORGANIC ACIDS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 106. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, BY REGION, 2018-2032 (USD MILLION)
TABLE 107. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 108. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 109. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, 2018-2032 (USD MILLION)
TABLE 110. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BIFIDOBACTERIUM, BY REGION, 2018-2032 (USD MILLION)
TABLE 111. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BIFIDOBACTERIUM, BY GROUP, 2018-2032 (USD MILLION)
TABLE 112. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BIFIDOBACTERIUM, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 113. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY INULIN/FOS, BY REGION, 2018-2032 (USD MILLION)
TABLE 114. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY INULIN/FOS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 115. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY INULIN/FOS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 116. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LACTOBACILLUS, BY REGION, 2018-2032 (USD MILLION)
TABLE 117. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LACTOBACILLUS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 118. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY LACTOBACILLUS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 119. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, BY REGION, 2018-2032 (USD MILLION)
TABLE 120. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 121. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 122. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, 2018-2032 (USD MILLION)
TABLE 123. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GABA, BY REGION, 2018-2032 (USD MILLION)
TABLE 124. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GABA, BY GROUP, 2018-2032 (USD MILLION)
TABLE 125. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GABA, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 126. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MELATONIN, BY REGION, 2018-2032 (USD MILLION)
TABLE 127. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MELATONIN, BY GROUP, 2018-2032 (USD MILLION)
TABLE 128. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MELATONIN, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 129. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VALERIAN, BY REGION, 2018-2032 (USD MILLION)
TABLE 130. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VALERIAN, BY GROUP, 2018-2032 (USD MILLION)
TABLE 131. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VALERIAN, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 132. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, BY REGION, 2018-2032 (USD MILLION)
TABLE 133. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 134. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 135. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, 2018-2032 (USD MILLION)
TABLE 136. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN B12, BY REGION, 2018-2032 (USD MILLION)
TABLE 137. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN B12, BY GROUP, 2018-2032 (USD MILLION)
TABLE 138. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN B12, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 139. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN C, BY REGION, 2018-2032 (USD MILLION)
TABLE 140. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN C, BY GROUP, 2018-2032 (USD MILLION)
TABLE 141. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN C, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 142. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN D3, BY REGION, 2018-2032 (USD MILLION)
TABLE 143. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN D3, BY GROUP, 2018-2032 (USD MILLION)
TABLE 144. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY VITAMIN D3, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 145. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ZINC, BY REGION, 2018-2032 (USD MILLION)
TABLE 146. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ZINC, BY GROUP, 2018-2032 (USD MILLION)
TABLE 147. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ZINC, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 148. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PACKAGING TYPE, 2018-2032 (USD MILLION)
TABLE 149. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY AMPOULES, BY REGION, 2018-2032 (USD MILLION)
TABLE 150. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY AMPOULES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 151. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY AMPOULES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 152. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, BY REGION, 2018-2032 (USD MILLION)
TABLE 153. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 154. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 155. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, 2018-2032 (USD MILLION)
TABLE 156. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ROUND, BY REGION, 2018-2032 (USD MILLION)
TABLE 157. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ROUND, BY GROUP, 2018-2032 (USD MILLION)
TABLE 158. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ROUND, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 159. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SQUARE/RECTANGULAR, BY REGION, 2018-2032 (USD MILLION)
TABLE 160. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SQUARE/RECTANGULAR, BY GROUP, 2018-2032 (USD MILLION)
TABLE 161. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SQUARE/RECTANGULAR, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 162. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POUCHES, BY REGION, 2018-2032 (USD MILLION)
TABLE 163. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POUCHES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 164. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POUCHES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 165. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SIZE/VOLUME, 2018-2032 (USD MILLION)
TABLE 166. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 1-1.9 OZ, BY REGION, 2018-2032 (USD MILLION)
TABLE 167. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 1-1.9 OZ, BY GROUP, 2018-2032 (USD MILLION)
TABLE 168. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 1-1.9 OZ, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 169. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 2-2.5 OZ, BY REGION, 2018-2032 (USD MILLION)
TABLE 170. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 2-2.5 OZ, BY GROUP, 2018-2032 (USD MILLION)
TABLE 171. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 2-2.5 OZ, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 172. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 3-3.4 OZ, BY REGION, 2018-2032 (USD MILLION)
TABLE 173. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 3-3.4 OZ, BY GROUP, 2018-2032 (USD MILLION)
TABLE 174. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 3-3.4 OZ, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 175. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 4 OZ AND ABOVE, BY REGION, 2018-2032 (USD MILLION)
TABLE 176. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 4 OZ AND ABOVE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 177. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY 4 OZ AND ABOVE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 178. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 179. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BEAUTY & SKIN, BY REGION, 2018-2032 (USD MILLION)
TABLE 180. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BEAUTY & SKIN, BY GROUP, 2018-2032 (USD MILLION)
TABLE 181. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY BEAUTY & SKIN, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 182. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DETOX & LIVER SUPPORT, BY REGION, 2018-2032 (USD MILLION)
TABLE 183. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DETOX & LIVER SUPPORT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 184. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DETOX & LIVER SUPPORT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 185. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, BY REGION, 2018-2032 (USD MILLION)
TABLE 186. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 187. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 188. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, 2018-2032 (USD MILLION)
TABLE 189. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COGNITIVE FOCUS, BY REGION, 2018-2032 (USD MILLION)
TABLE 190. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COGNITIVE FOCUS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 191. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY COGNITIVE FOCUS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 192. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY BOOST, BY REGION, 2018-2032 (USD MILLION)
TABLE 193. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY BOOST, BY GROUP, 2018-2032 (USD MILLION)
TABLE 194. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY BOOST, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 195. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GUT HEALTH & DIGESTION, BY REGION, 2018-2032 (USD MILLION)
TABLE 196. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GUT HEALTH & DIGESTION, BY GROUP, 2018-2032 (USD MILLION)
TABLE 197. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY GUT HEALTH & DIGESTION, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 198. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HYDRATION & ELECTROLYTES, BY REGION, 2018-2032 (USD MILLION)
TABLE 199. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HYDRATION & ELECTROLYTES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 200. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HYDRATION & ELECTROLYTES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 201. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY IMMUNITY SUPPORT, BY REGION, 2018-2032 (USD MILLION)
TABLE 202. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY IMMUNITY SUPPORT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 203. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY IMMUNITY SUPPORT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 204. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MOOD & STRESS, BY REGION, 2018-2032 (USD MILLION)
TABLE 205. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MOOD & STRESS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 206. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY MOOD & STRESS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 207. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP & RELAXATION, BY REGION, 2018-2032 (USD MILLION)
TABLE 208. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP & RELAXATION, BY GROUP, 2018-2032 (USD MILLION)
TABLE 209. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP & RELAXATION, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 210. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERFORMANCE & RECOVERY, BY REGION, 2018-2032 (USD MILLION)
TABLE 211. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERFORMANCE & RECOVERY, BY GROUP, 2018-2032 (USD MILLION)
TABLE 212. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERFORMANCE & RECOVERY, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 213. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERFORMANCE & RECOVERY, 2018-2032 (USD MILLION)
TABLE 214. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POST-WORKOUT RECOVERY, BY REGION, 2018-2032 (USD MILLION)
TABLE 215. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POST-WORKOUT RECOVERY, BY GROUP, 2018-2032 (USD MILLION)
TABLE 216. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY POST-WORKOUT RECOVERY, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 217. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PRE-WORKOUT, BY REGION, 2018-2032 (USD MILLION)
TABLE 218. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PRE-WORKOUT, BY GROUP, 2018-2032 (USD MILLION)
TABLE 219. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PRE-WORKOUT, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 220. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY WEIGHT MANAGEMENT & METABOLISM, BY REGION, 2018-2032 (USD MILLION)
TABLE 221. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY WEIGHT MANAGEMENT & METABOLISM, BY GROUP, 2018-2032 (USD MILLION)
TABLE 222. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY WEIGHT MANAGEMENT & METABOLISM, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 223. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 224. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY OFFLINE RETAIL, BY REGION, 2018-2032 (USD MILLION)
TABLE 225. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY OFFLINE RETAIL, BY GROUP, 2018-2032 (USD MILLION)
TABLE 226. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY OFFLINE RETAIL, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 227. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY OFFLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 228. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HEALTH FOOD STORES, BY REGION, 2018-2032 (USD MILLION)
TABLE 229. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HEALTH FOOD STORES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 230. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY HEALTH FOOD STORES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 231. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PHARMACIES, BY REGION, 2018-2032 (USD MILLION)
TABLE 232. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PHARMACIES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 233. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY PHARMACIES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 234. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SUPERMARKETS & HYPERMARKETS, BY REGION, 2018-2032 (USD MILLION)
TABLE 235. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SUPERMARKETS & HYPERMARKETS, BY GROUP, 2018-2032 (USD MILLION)
TABLE 236. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY SUPERMARKETS & HYPERMARKETS, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 237. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ONLINE RETAIL, BY REGION, 2018-2032 (USD MILLION)
TABLE 238. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ONLINE RETAIL, BY GROUP, 2018-2032 (USD MILLION)
TABLE 239. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ONLINE RETAIL, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 240. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY ONLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 241. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DIRECT TO CONSUMER, BY REGION, 2018-2032 (USD MILLION)
TABLE 242. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DIRECT TO CONSUMER, BY GROUP, 2018-2032 (USD MILLION)
TABLE 243. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY DIRECT TO CONSUMER, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 244. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY E-COMMERCE WEBSITES, BY REGION, 2018-2032 (USD MILLION)
TABLE 245. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY E-COMMERCE WEBSITES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 246. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY E-COMMERCE WEBSITES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 247. GLOBAL FUNCTIONAL SHOTS MARKET SIZE, BY REGION, 2018-2032 (USD MILLION)
TABLE 248. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY SUBREGION, 2018-2032 (USD MILLION)
TABLE 249. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY INGREDIENT TYPE, 2018-2032 (USD MILLION)
TABLE 250. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, 2018-2032 (USD MILLION)
TABLE 251. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, 2018-2032 (USD MILLION)
TABLE 252. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, 2018-2032 (USD MILLION)
TABLE 253. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, 2018-2032 (USD MILLION)
TABLE 254. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, 2018-2032 (USD MILLION)
TABLE 255. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, 2018-2032 (USD MILLION)
TABLE 256. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, 2018-2032 (USD MILLION)
TABLE 257. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, 2018-2032 (USD MILLION)
TABLE 258. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, 2018-2032 (USD MILLION)
TABLE 259. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, 2018-2032 (USD MILLION)
TABLE 260. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY PACKAGING TYPE, 2018-2032 (USD MILLION)
TABLE 261. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, 2018-2032 (USD MILLION)
TABLE 262. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY SIZE/VOLUME, 2018-2032 (USD MILLION)
TABLE 263. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 264. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, 2018-2032 (USD MILLION)
TABLE 265. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERFORMANCE & RECOVERY, 2018-2032 (USD MILLION)
TABLE 266. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 267. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY OFFLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 268. AMERICAS FUNCTIONAL SHOTS MARKET SIZE, BY ONLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 269. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 270. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY INGREDIENT TYPE, 2018-2032 (USD MILLION)
TABLE 271. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, 2018-2032 (USD MILLION)
TABLE 272. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, 2018-2032 (USD MILLION)
TABLE 273. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, 2018-2032 (USD MILLION)
TABLE 274. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, 2018-2032 (USD MILLION)
TABLE 275. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, 2018-2032 (USD MILLION)
TABLE 276. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, 2018-2032 (USD MILLION)
TABLE 277. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, 2018-2032 (USD MILLION)
TABLE 278. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, 2018-2032 (USD MILLION)
TABLE 279. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, 2018-2032 (USD MILLION)
TABLE 280. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, 2018-2032 (USD MILLION)
TABLE 281. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY PACKAGING TYPE, 2018-2032 (USD MILLION)
TABLE 282. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, 2018-2032 (USD MILLION)
TABLE 283. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY SIZE/VOLUME, 2018-2032 (USD MILLION)
TABLE 284. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 285. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, 2018-2032 (USD MILLION)
TABLE 286. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERFORMANCE & RECOVERY, 2018-2032 (USD MILLION)
TABLE 287. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 288. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY OFFLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 289. NORTH AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ONLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 290. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 291. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY INGREDIENT TYPE, 2018-2032 (USD MILLION)
TABLE 292. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, 2018-2032 (USD MILLION)
TABLE 293. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, 2018-2032 (USD MILLION)
TABLE 294. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, 2018-2032 (USD MILLION)
TABLE 295. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, 2018-2032 (USD MILLION)
TABLE 296. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, 2018-2032 (USD MILLION)
TABLE 297. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, 2018-2032 (USD MILLION)
TABLE 298. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, 2018-2032 (USD MILLION)
TABLE 299. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, 2018-2032 (USD MILLION)
TABLE 300. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, 2018-2032 (USD MILLION)
TABLE 301. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, 2018-2032 (USD MILLION)
TABLE 302. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY PACKAGING TYPE, 2018-2032 (USD MILLION)
TABLE 303. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, 2018-2032 (USD MILLION)
TABLE 304. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY SIZE/VOLUME, 2018-2032 (USD MILLION)
TABLE 305. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 306. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, 2018-2032 (USD MILLION)
TABLE 307. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERFORMANCE & RECOVERY, 2018-2032 (USD MILLION)
TABLE 308. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 309. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY OFFLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 310. LATIN AMERICA FUNCTIONAL SHOTS MARKET SIZE, BY ONLINE RETAIL, 2018-2032 (USD MILLION)
TABLE 311. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY SUBREGION, 2018-2032 (USD MILLION)
TABLE 312. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY INGREDIENT TYPE, 2018-2032 (USD MILLION)
TABLE 313. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY ADAPTOGENS, 2018-2032 (USD MILLION)
TABLE 314. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY AMINO ACIDS, 2018-2032 (USD MILLION)
TABLE 315. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY BOTANICALS & HERBS, 2018-2032 (USD MILLION)
TABLE 316. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY CAFFEINE SOURCES, 2018-2032 (USD MILLION)
TABLE 317. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY COLLAGEN & BEAUTY ACTIVES, 2018-2032 (USD MILLION)
TABLE 318. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY ELECTROLYTES, 2018-2032 (USD MILLION)
TABLE 319. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY NOOTROPICS, 2018-2032 (USD MILLION)
TABLE 320. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY PROBIOTICS & PREBIOTICS, 2018-2032 (USD MILLION)
TABLE 321. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY SLEEP AIDS, 2018-2032 (USD MILLION)
TABLE 322. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY VITAMINS & MINERALS, 2018-2032 (USD MILLION)
TABLE 323. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY PACKAGING TYPE, 2018-2032 (USD MILLION)
TABLE 324. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY BOTTLES, 2018-2032 (USD MILLION)
TABLE 325. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY SIZE/VOLUME, 2018-2032 (USD MILLION)
TABLE 326. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY APPLICATION, 2018-2032 (USD MILLION)
TABLE 327. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY ENERGY & FOCUS, 2018-2032 (USD MILLION)
TABLE 328. EUROPE, MIDDLE EAST & AFRICA FUNCTIONAL SHOTS MARKET SIZE, BY SPORTS PERF

Companies Mentioned

  • AriZona Beverages USA, LLC
  • B.fresh Pressed Juice Pty Ltd
  • EBOOST USA LLC
  • For Goodness Shakes Ltd by Aurivo
  • Hawaiian OLA LLC
  • Herbal Hills
  • James White Drinks
  • Kuli Kuli, Inc.
  • Living Essentials Marketing, LLC
  • LXR Biotech, LLC
  • Monster Beverage Corporation
  • Navitas Organics, Inc.
  • Nestlé S.A.
  • PepsiCo, Inc.
  • Pressed Juicery, Inc.
  • Red Bull GmbH
  • Reed’s Inc.
  • So Good So You Ltd
  • Suja Life, LLC
  • The Coca-Cola Company
  • The Ginger People
  • Unrooted Drinks Ltd
  • Yakult Honsha Co., Ltd.

Table Information

Report AttributeDetails
No. of Pages189
PublishedJanuary 2026
Forecast Period2026 - 2032
Estimated Market Value ( USD ) in 2026 $ 1.06 Billion
Forecasted Market Value ( USD ) by 2032 $ 1.94 Billion
Compound Annual Growth Rate10.3%
Regions CoveredGlobal
No. of Companies Mentioned23

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About the Functional Shot Market

The Functional Shot market is a subset of the Sport, Energy and Functional Drinks industry. It is composed of beverages that are designed to provide a quick boost of energy or other health benefits. These shots are typically sold in small, single-serve containers and are often consumed in one gulp. They are often marketed as a convenient way to get a quick boost of energy or other health benefits. Functional Shots are typically made with natural ingredients such as vitamins, minerals, herbs, and other plant extracts. They are often fortified with additional nutrients such as caffeine, taurine, and B vitamins. Some Functional Shots also contain added sugar or artificial sweeteners. Functional Shots are popular among athletes, students, and busy professionals who need a quick energy boost. They are also popular among health-conscious consumers who are looking for a convenient way to get their daily dose of vitamins and minerals. Some companies in the Functional Shot market include 5-Hour Energy, Celsius, Zipfizz, and Vemma. Show Less Read more

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