The non sugar sweeteners market size is expected to see steady growth in the next few years. It will grow to $17.32 billion in 2030 at a compound annual growth rate (CAGR) of 3.6%. The growth in the forecast period can be attributed to growing demand for natural and novel sweeteners, expansion of functional food and beverage markets, increasing investment in fermentation-based sweeteners, rising focus on glycemic control solutions, innovation in next-generation sweetener blends. Major trends in the forecast period include increasing adoption of plant-based sweeteners, rising demand for low-calorie food formulations, growing use of blended sweetener systems, expansion of clean-label sweetener products, enhanced focus on taste masking technologies.
The increasing number of diabetic patients is expected to propel the growth of the non-sugar sweetener market going forward. Diabetic patients are individuals diagnosed with diabetes mellitus, a chronic metabolic disorder characterized by elevated blood glucose levels. The rising prevalence of diabetes is partly linked to high consumption of processed foods, which are often rich in added sugars, unhealthy fats, and refined carbohydrates, contributing to obesity, insulin resistance, and a higher risk of type 2 diabetes. Non-sugar sweeteners provide effective alternatives to traditional sugar by supporting calorie reduction, blood sugar regulation, and overall metabolic health, making them a critical component of diabetes management diets. For instance, in February 2025, according to the British Diabetic Association, a UK-based healthcare professional and research charity, 4.6 million people in the UK had been diagnosed with diabetes, up from 4.4 million the previous year, with an additional 1.3 million individuals estimated to be living with undiagnosed type 2 diabetes. Therefore, the increasing number of diabetic patients is driving the growth of the non-sugar sweetener market.
Major companies operating in the non-sugar sweeteners market are focusing on developing innovative products, such as natural sugar substitutes, to meet the growing demand for healthier, low-calorie sweetening alternatives. Natural sugar substitutes are derived from plant-based or naturally occurring sources and provide sweetness with fewer calories and minimal impact on blood glucose levels compared to conventional sugar. For instance, in June 2023, Wisdom Natural Brands, a US-based healthcare products manufacturer, launched two new product lines - Indulge Zero Calorie Sweeteners and 50% Reduced Calorie Sugars. The Indulge Zero Calorie Sweeteners offer a calorie-free sweetening solution made from natural ingredients, supporting weight management and blood sugar control without compromising taste. Meanwhile, the 50% Reduced Calorie Sugars line combines the familiar taste of sugar with half the calories, catering to consumers seeking moderation rather than complete sugar elimination.
In July 2024, Ajinomoto Health & Nutrition, a Japan-based provider of health and food ingredient solutions, partnered with Shiru Inc., a US-based biotechnology and food ingredient discovery company, to develop sweet proteins for use in beverages and specialty food products. Through this partnership, the companies aim to create next-generation non-sugar sweetener solutions with enhanced taste profiles and improved metabolic benefits, strengthening innovation and competitiveness within the non-sugar sweetener market.
Major companies operating in the non sugar sweeteners market are Cargill Incorporated, Archer Daniels Midland Company, DuPont de Nemours Inc., Ajinomoto Co. Inc., McNeil Nutritionals LLC, Südzucker AG, Ingredion Incorporated, Roquette Frères, Döhler GmbH, Tate & Lyle PLC, PureCircle Ltd., NutraSweet Company, Evolva Holding SA, Hermes Sweeteners Ltd., GLG Life Tech Corporation, Hunan NutraMax Inc., Matsutani Chemical Industry Co. Ltd., Celanese Corporation, Zydus Wellness, Tereos S.A.
North America was the largest region in the non-sugar sweeteners market in 2025. The regions covered in the non sugar sweeteners market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the non sugar sweeteners market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
The non-sugar sweeteners market consists of sales of allulose, tagatose, erythritol, stevia, sucralose, and aspartame. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Non Sugar Sweeteners Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses non sugar sweeteners market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for non sugar sweeteners? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The non sugar sweeteners market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Artificial Non-Sugar Sweeteners; Sugar Alcohols; Novel Sweeteners2) By Sales Channel: Direct; Indirect
3) By Application: Food Industry; Diabetes Mellitus Treatment; Oral Care
Subsegments:
1) By Artificial Non-Sugar Sweeteners: Aspartame; Sucralose; Saccharin; Acesulfame K; Cyclamate; Steviol Glycosides (Rebaudioside a); Neotame; Advantame2) By Natural Non-Sugar Sweeteners: Stevia (Steviol Glycosides); Monk Fruit Extract (Luohanguo)
3) By Sugar Alcohols: Sorbitol; Xylitol; Erythritol; Mannitol; Maltitol; Isomalt; Lactitol; Hydrogenated Starch Hydrolysates (HSH); Polydextrose
4) By Novel Sweeteners: Allulose; Monk Fruit Extract (Other Novel Forms); Tagatose; Luo Han Guo; Yacon Syrup; Trehalose; Stevia-Based Blends; Sucralose and Stevia Blends; Plant-Derived and New Bio-Based Sweeteners; Synthetic Sweetener Blends
Companies Mentioned: Cargill Incorporated; Archer Daniels Midland Company; DuPont de Nemours Inc.; Ajinomoto Co. Inc.; McNeil Nutritionals LLC; Südzucker AG; Ingredion Incorporated; Roquette Frères; Döhler GmbH; Tate & Lyle PLC; PureCircle Ltd.; NutraSweet Company; Evolva Holding SA; Hermes Sweeteners Ltd.; GLG Life Tech Corporation; Hunan NutraMax Inc.; Matsutani Chemical Industry Co. Ltd.; Celanese Corporation; Zydus Wellness; Tereos S.a.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Italy; Spain; Canada
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Non Sugar Sweeteners market report include:- Cargill Incorporated
- Archer Daniels Midland Company
- DuPont de Nemours Inc.
- Ajinomoto Co. Inc.
- McNeil Nutritionals LLC
- Südzucker AG
- Ingredion Incorporated
- Roquette Frères
- Döhler GmbH
- Tate & Lyle PLC
- PureCircle Ltd.
- NutraSweet Company
- Evolva Holding SA
- Hermes Sweeteners Ltd.
- GLG Life Tech Corporation
- Hunan NutraMax Inc.
- Matsutani Chemical Industry Co. Ltd.
- Celanese Corporation
- Zydus Wellness
- Tereos S.A.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 15.04 Billion |
| Forecasted Market Value ( USD | $ 17.32 Billion |
| Compound Annual Growth Rate | 3.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


