This report includes analysis, market forecasts, brands, consumer attitudes and trends in the Apparel Market in the US to 2029 with the impact of recent events
US real GDP grew 2.8% in 2024 but is expected to slow to 1.8% in 2025 as tighter financial conditions and tariffs raise costs for apparel retailers. Inflation is set to ease from 2.9% in 2024 to 2.3% by 2029, offering some relief, but shoppers will continue to prioritize essentials. Demographic headwinds add further pressure, with the share of over-65s rising from 18.3% in 2024 to 20.3% in 2029, while unemployment edging up to 4.2% in 2025 may also temper discretionary demand.Report Scope
- The US apparel market is expected to rise at a CAGR of 2.2% between 2024 and 2029, to reach $649.78bn by 2029
Reasons to Buy
- Gain a comprehensive view of the US apparel market and forecasts to 2029
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of recent events on the apparel market
- Investigate current and forecast trends in apparel categories to identify the opportunities offering the most potential
Table of Contents
- Executive Summary
- Drivers & Inhibitors
- Economic Background
- US Apparel Market to 2029
- Category Performance to 2029
- Channel Performance to 2029
- Consumer
- Competitive Landscape: Brands
- Top 10 US Apparel Brands 2023-2025
- Top 10: Winners & Losers Outlook
- Brands in Focus: Old Navy
- Brands in Focus: Skechers
- Brands in Focus: Coach and Ralph Lauren
- Methodology
- Contact the Publisher
- Men’s & Women’s Clothing by Product Type Value ($ m) 2024 & 2029 and CAGR (%) 2024-2029
- Children’s Clothing by Product Type Value ($ m) 2024 & 2029 and CAGR (%) 2024-2029
- Footwear by Product Type Value ($ m) 2024 & 2029 and CAGR (%) 2024-2029
- Accessories by Product Type Value ($ m) 2024 & 2029 and CAGR (%) 2024-2029
- Real GDP ($ trillion) and annual growth (%)
- Nominal GDP ($ trillion) and annual growth (%)
- Real GDP per capita ($ thousands) and annual growth (%)
- Consumer price inflation (%)
- Population (millions) and annual growth (%)
- Population by age group (%)
- Population by rural-urban split (%)
- Employed people (millions) and unemployment rate (%)
- US Apparel Market Value, 2019, 2024 & 2029 ($ bn) with five-year CAGR (%)
- US Apparel Market Value ($ bn) and Volumes (m units) 2019-2029, with Annual Growth (%)
- Category Shares within the US Apparel Market (%) 2019, 2024 & 2029F
- Category Growth (%) within the US Market, 2019-2029
- US Apparel Subcategories by Value ($ bn) 2019, 2024 & 2029 and CAGR (%) 2024-2029
- US Apparel Market by Price Positioning, 2019, 2024 & 2029
- US Sportswear Market ($ bn) with Annual Growth (%), 2019-2029
- US Online Apparel Market ($ bn) 2019-2029 and Online Penetration (%)
- Online, Offline & Total Apparel Annual Growth in the US (%), 2019-2029
- US Apparel Market by Channel Share (%), 2024 & 2029
- US consumers’ level of concern about the impact of the cost-of-living crisis on their long-term financial situation
- How US consumers’ have changed their shopping habits for clothing & footwear in the last three months
- Secondhand Apparel Purchases in the US
- US consumers that have purchased secondhand apparel so far in 2025 by demographic
- Consumers that have purchased secondhand apparel so far in 2025 by region
- Top 10 US Apparel Brands by Market Share (%), 2023-2025 with 2024-2025 Change in Share (ppts)
- Old Navy’s Apparel Market Share (%) in the US 2019-2025
- Skechers’s Apparel Market Share (%) in the US 2019-2025
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Nike
- Target
- Old Navy
- Shein
- Adidas
- Lululemon
- Skechers
- Levi's
- Jordan
- Victoria's Secret
- Skechers
- Coach
- Ralph Lauren
