Starchy Roots in the United Kingdom

Price stability helps to boost sales of starchy roots in 2025. Potatoes remained the core focus of the category with this highly versatile product benefiting from the increasing focus on home cooking. Nonetheless, despite delivering growth in 2025, potatoes remain highly susceptible to climate change and other growing challenges. Producers are focusing on developing more stable and sustainable production techniques to ensure a steady supply of potatoes is maintained.

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2020-2025, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Cassava, Other Roots, Potatoes, Sweet Potatoes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Starchy Roots market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.