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Herbal/Traditional Products in Greece

  • ID: 1214890
  • Report
  • October 2019
  • Region: Greece
  • 20 pages
  • Euromonitor International
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Herbal/traditional products continued to see solid growth in current value terms in 2019 thanks to growing demand for natural solutions to health problems. Nevertheless, the high retail price of some herbal/traditional products versus standard OTC products is negatively affecting the category’s growth potential.

The author's Herbal/Traditional Products in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Herbal/traditional Products in Greece

List of Contents and Tables
Headlines
Prospects
High Price of Herbal/traditional Products Limiting Growth Potential
New Product Development and Advertising Helping To Drive Interest
Product Range Expands As Younger Generation Switch To Herbal/traditional Products
Competitive Landscape
Halls Losing Share As Consumers Falling Out of Love With Medicated Confectionery
Power Health Launches New Product To Tackle the Side Effects of Air Conditioning
Lanes Remains Popular Thanks To Lower Prices
Category Data
Table 1 Sales of Herbal/Traditional Products by Category: Value 2014-2019
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2015-2019
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2016-2019
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
Executive Summary
Growth Becomes More Stable Following Liberation of Prices and Distribution
Consumers Paying More Attention To Their Health
New Players Make Strong Entry While Gsk and Vian Compete for the Lead
Internet Retailing Flourishing Despite Limited Presence in OTC
Future Appears Bright for Consumer Health in Greece Thanks To Changing Attitudes
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019
Market Data
Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Distribution of Consumer Health by Format: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format and Category: % Value 2019
Table 15 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
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