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Dietary Supplements in North Macedonia

  • ID: 1233669
  • Report
  • October 2019
  • Region: North Macedonia
  • 21 pages
  • Euromonitor International
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Following an already good performance in the review period, dietary supplements continued to record healthy current value growth in 2019. A growing number of local consumers are purchasing these products to complement their daily diet. More people believe they are beneficial to their health and wellness, with positive economic development also having an effect.

The author's Dietary Supplements in North Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dietary Supplements market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Dietary Supplements in North Macedonia

List of Contents and Tables
Headlines
Prospects
Dietary Supplements Benefits From A Growing Focus on Health and Wellbeing
Innovative Delivery Formats Positively Impact Dietary Supplements
Social Media Helps Improve Consumer Knowledge About Dietary Supplements
Competitive Landscape
Lek and Krüger Remain the Leaders Due To Well-known Brands and Good Reputations
Increasing Level of Fragmentation in Dietary Supplements
Wider Distribution Leads To Strong Growth for Swanson Health Products
Category Data
Table 1 Sales of Dietary Supplements by Category: Value 2014-2019
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2014-2019
Table 3 Sales of Dietary Supplements by Positioning: % Value 2014-2019
Table 4 NBO Company Shares of Dietary Supplements: % Value 2015-2019
Table 5 LBN Brand Shares of Dietary Supplements: % Value 2016-2019
Table 6 Forecast Sales of Dietary Supplements by Category: Value 2019-2024
Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2019-2024
Executive Summary
Economic, Political and Social Factors Ensure Growth for Consumer Health
Rising Self-medication Due To More Products and Marketing, Particularly Online
International Manufacturers Dominate, But A Local Player Leads
Gradual Move Away From Chemists/pharmacies Towards More Modern Channels
Continued Healthy Growth, Especially for Non-otc Categories
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 9 Life Expectancy at Birth 2014-2019
Market Data
Table 10 Sales of Consumer Health by Category: Value 2014-2019
Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
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