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Consumer Appliances in Thailand

  • ID: 1268911
  • Report
  • Region: Thailand
  • 110 pages
  • Euromonitor International
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Many Thai people work in central business districts, with traffic jams and crowds. Since there is limited housing space in city areas, most citizens rent apartments near their offices to avoid long commutes, or they own condominiums close to public transport.

The Consumer Appliances in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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CONSUMER APPLIANCES IN THAILAND

List of Contents and Tables
Executive Summary
Urban Population Increases Rapidly Boosting Sales Growth
for Consumer Appliances, the Key Attribute Is Energy Efficiency
Top Manufacturers Are Dogged at Their Leading Positions
Online Retailers Are the Rising Star Bouncing From Higher Internet Penetration
Rising Purchasing Power Will Fuel Demand for Premium Products
Market Indicators
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 2 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023
Market Data
Table 5 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 6 Sales of Consumer Appliances by Category: Value 2013-2018
Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 8 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 13 Sales of Small Appliances by Category: Volume 2013-2018
Table 14 Sales of Small Appliances by Category: Value 2013-2018
Table 15 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 16 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 18 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 19 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 20 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 21 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 22 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 24 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 31 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 32 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Demand for Dishwashers in Thailand Is in An Urban Niche
Thai Consumers Struggle With the Core Advantage of Having A Dishwasher
Freestanding Dishwashers Are More Popular
Competitive Landscape
the Competitive Environment Is Ostensibly An Oligopoly With Little Promotional Strategy
Bosch Leads
Electrolux Focuses on Consumers' Lifestyle Needs
Category Data
Table 35 Sales of Dishwashers by Category: Volume 2013-2018
Table 36 Sales of Dishwashers by Category: Value 2013-2018
Table 37 Sales of Dishwashers by Category: % Volume Growth 2013-2018
Table 38 Sales of Dishwashers by Category: % Value Growth 2013-2018
Table 39 Sales of Dishwashers by Format: % Volume 2013-2018
Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2014-2018
Table 41 NBO Company Shares of Dishwashers: % Volume 2014-2018
Table 42 LBN Brand Shares of Dishwashers: % Volume 2015-2018
Table 43 Distribution of Dishwashers by Format: % Volume 2013-2018
Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2013-2018
Table 45 Forecast Sales of Dishwashers by Category: Volume 2018-2023
Table 46 Forecast Sales of Dishwashers by Category: Value 2018-2023
Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2018-2023
Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2018-2023
Headlines
Prospects
Rainfall Across Much of the Region Encourages Greater Demand for Home Laundry Appliances
Dislike and Expense of Laundrettes Prompts Consumers To Buy Home Laundry Appliances
Premium Home Laundry Appliances Sales Are Driven by High-income Consumers
Competitive Landscape
Electrolux Is Firmly Confident in Its Product Quality
With A Focus on Hygiene, Panasonic Presents Intelligent Technology
Panasonic Employs Brand Ambassadors To Suit Its Image
Category Data
Table 49 Sales of Home Laundry Appliances by Category: Volume 2013-2018
Table 50 Sales of Home Laundry Appliances by Category: Value 2013-2018
Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2013-2018
Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2013-2018
Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2014-2018
Table 54 Sales of Automatic Washing Machines by Format: % Volume 2013-2018
Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2013-2018
Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2014-2018
Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2014-2018
Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2015-2018
Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2013-2018
Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2013-2018
Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2018-2023
Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2018-2023
Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2018-2023
Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Thai Consumers Hesitate To Use Ovens With High Electricity Consumption
Consumers Have Concerns Over Cooking Times and Food Quality
Thai Cooking Leads To Demand for Cooker Hoods
Competitive Landscape
Lucky Flame Reinforces Its Marketing Budget Challenging Others With Its Product Warranty
Smeg Reigns in Premium Large Cooking Appliances
Category Data
Table 65 Sales of Large Cooking Appliances by Category: Volume 2013-2018
Table 66 Sales of Large Cooking Appliances by Category: Value 2013-2018
Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2013-2018
Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2013-2018
Table 69 Sales of Built-in Hobs by Format: % Volume 2013-2018
Table 70 Sales of Ovens by Connected Appliances: % Volume 2014-2018
Table 71 NBO Company Shares of Large Cooking Appliances: % Volume 2014-2018
Table 72 LBN Brand Shares of Large Cooking Appliances: % Volume 2015-2018
Table 73 NBO Company Shares of Built-in Hobs: % Volume 2014-2018
Table 74 NBO Company Shares of Ovens: % Volume 2014-2018
Table 75 NBO Company Shares of Cooker Hoods: % Volume 2014-2018
Table 76 NBO Company Shares of Built-in Cooker Hoods: % Volume 2014-2018
Table 77 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2014-2018
Table 78 NBO Company Shares of Cookers: % Volume 2014-2018
Table 79 NBO Company Shares of Range Cookers: % Volume 2014-2018
Table 80 Distribution of Large Cooking Appliances by Format: % Volume 2013-2018
Table 81 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2013-2018
Table 82 Forecast Sales of Large Cooking Appliances by Category: Volume 2018-2023
Table 83 Forecast Sales of Large Cooking Appliances by Category: Value 2018-2023
Table 84 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2018-2023
Table 85 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
the Convenience of Microwaves Stands Out
Scientists Raise Concerns and the Limitations of Microwaves
Competitive Landscape
Modern Trade Retailers Notice Indirect Competition From Online Retailers
Samsung Understands Consumers' Difficulty in Removing Residual Food Odours
Category Data
Table 86 Sales of Microwaves by Category: Volume 2013-2018
Table 87 Sales of Microwaves by Category: Value 2013-2018
Table 88 Sales of Microwaves by Category: % Volume Growth 2013-2018
Table 89 Sales of Microwaves by Category: % Value Growth 2013-2018
Table 90 Sales of Microwaves by Connected Appliances: % Volume 2014-2018
Table 91 NBO Company Shares of Microwaves: % Volume 2014-2018
Table 92 LBN Brand Shares of Microwaves: % Volume 2015-2018
Table 93 Distribution of Microwaves by Format: % Volume 2013-2018
Table 94 Production, Imports and Exports of Microwaves: Total Volume 2013-2018
Table 95 Forecast Sales of Microwaves by Category: Volume 2018-2023
Table 96 Forecast Sales of Microwaves by Category: Value 2018-2023
Table 97 Forecast Sales of Microwaves by Category: % Volume Growth 2018-2023
Table 98 Forecast Sales of Microwaves by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumers Look for Durable and Energy-efficient Refrigeration Appliances
Manufacturers Strive for Energy Efficiency
Grim Outlook for Built-in Fridge Freezers
Competitive Landscape
Toshiba Continues To Extend Its Product Line To Sustain Its Position
Lg Focuses on Smart Technology for More Convenient Living
Toshiba and Lg Focus on Consumers' Needs and Satisfaction
Category Data
Table 99 Sales of Refrigeration Appliances by Category: Volume 2013-2018
Table 100 Sales of Refrigeration Appliances by Category: Value 2013-2018
Table 101 Sales of Refrigeration Appliances by Category: % Volume Growth 2013-2018
Table 102 Sales of Refrigeration Appliances by Category: % Value Growth 2013-2018
Table 103 Sales of Freezers by Format: % Volume 2013-2018
Table 104 Sales of Freezers by Volume Capacity: % Volume 2013-2018
Table 105 Sales of Fridge Freezers by Format: % Volume 2013-2018
Table 106 Sales of Fridge Freezers by Volume Capacity: % Volume 2013-2018
Table 107 Sales of Fridge Freezers by Connected Appliances: % Volume 2014-2018
Table 108 Sales of Fridges by Volume Capacity: % Volume 2013-2018
Table 109 NBO Company Shares of Refrigeration Appliances: % Volume 2014-2018
Table 110 LBN Brand Shares of Refrigeration Appliances: % Volume 2015-2018
Table 111 NBO Company Shares of Built-in Fridge Freezers: % Volume 2014-2018
Table 112 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2014-2018
Table 113 Distribution of Refrigeration Appliances by Format: % Volume 2013-2018
Table 114 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2013-2018
Table 115 Forecast Sales of Refrigeration Appliances by Category: Volume 2018-2023
Table 116 Forecast Sales of Refrigeration Appliances by Category: Value 2018-2023
Table 117 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
Table 118 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Summer Is A Nightmare for Thai People Since Temperatures Rise Endlessly
Health-conscious Consumers Seek the Many Benefits of Air Purifiers
Competitive Landscape
Retailers Stimulate Sales Through Price Bundling
Retailers Attract Purchases With Various Promotions
Manufacturers Remain Unique With Lucky Draw Campaigns and Gift Vouchers
Category Data
Table 119 Sales of Air Treatment Products by Category: Volume 2013-2018
Table 120 Sales of Air Treatment Products by Category: Value 2013-2018
Table 121 Sales of Air Treatment Products by Category: % Volume Growth 2013-2018
Table 122 Sales of Air Treatment Products by Category: % Value Growth 2013-2018
Table 123 Sales of Air Conditioners by Connected Appliances: % Volume 2014-2018
Table 124 NBO Company Shares of Air Treatment Products: % Volume 2014-2018
Table 125 LBN Brand Shares of Air Treatment Products: % Volume 2015-2018
Table 126 Distribution of Air Treatment Products by Format: % Volume 2013-2018
Table 127 Production, Imports and Exports of Air Conditioners: Total Volume 2013-2018
Table 128 Forecast Sales of Air Treatment Products by Category: Volume 2018-2023
Table 129 Forecast Sales of Air Treatment Products by Category: Value 2018-2023
Table 130 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2018-2023
Table 131 Forecast Sales of Air Treatment Products by Category: % Value Growth 2018-2023
Headlines
Prospects
the Numerous Home-made Dessert Cafés in Thailand Boost Demand for Mixers
Health-conscious Consumers Turn To Mixers
Home-made Fresh Juices Are Popular As They Address the Healthy Living Trend
Competitive Landscape
Consumers Cling To Philips for Its Practicality
Philips Dominates Centrifugal Juicers
Philips Provides Choice
Category Data
Table 132 Sales of Food Preparation Appliances by Category: Volume 2013-2018
Table 133 Sales of Food Preparation Appliances by Category: Value 2013-2018
Table 134 Sales of Food Preparation Appliances by Category: % Volume Growth 2013-2018
Table 135 Sales of Food Preparation Appliances by Category: % Value Growth 2013-2018
Table 136 NBO Company Shares of Food Preparation Appliances: % Volume 2014-2018
Table 137 LBN Brand Shares of Food Preparation Appliances: % Volume 2015-2018
Table 138 Distribution of Food Preparation Appliances by Format: % Volume 2013-2018
Table 139 Forecast Sales of Food Preparation Appliances by Category: Volume 2018-2023
Table 140 Forecast Sales of Food Preparation Appliances by Category: Value 2018-2023
Table 141 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2018-2023
Table 142 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Electric Facial Cleansers Gains Huge Popularity Among Thai Consumers
Oral Care Appliances Target Thai Consumers of All Ages
Competitive Landscape
Kuron Maintains Its Dominance of Electric Facial Cleansers and Hair Care Appliances
Reviews and Recommendations Keep Kuron As the Top Player in Electric Facial Cleansers
Kuron Dominates Hair Care Appliances
Category Data
Table 143 Sales of Personal Care Appliances by Category: Volume 2013-2018
Table 144 Sales of Personal Care Appliances by Category: Value 2013-2018
Table 145 Sales of Personal Care Appliances by Category: % Volume Growth 2013-2018
Table 146 Sales of Personal Care Appliances by Category: % Value Growth 2013-2018
Table 147 Sales of Body Shavers by Format: % Volume 2013-2018
Table 148 Sales of Hair Care Appliances by Format: % Volume 2013-2018
Table 149 NBO Company Shares of Personal Care Appliances 2014-2018
Table 150 LBN Brand Shares of Personal Care Appliances 2015-2018
Table 151 Distribution of Personal Care Appliances by Format: % Volume 2013-2018
Table 152 Forecast Sales of Personal Care Appliances by Category: Volume 2018-2023
Table 153 Forecast Sales of Personal Care Appliances by Category: Value 2018-2023
Table 154 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2018-2023
Table 155 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Thai Consumers Look for Pod Coffee Machines for Household Consumption
Consumers Have the Choice of An Array of Coffee Makers
Demand for Kettles Ascends Steadily Due To Its Common Function
Competitive Landscape
Sharp Maintains Its Leading Position in Rice Cookers
Competition Stagnates in Deep Fat Fryers Due To Declining Popularity
Category Data
Table 156 Sales of Small Cooking Appliances by Category: Volume 2013-2018
Table 157 Sales of Small Cooking Appliances by Category: Value 2013-2018
Table 158 Sales of Small Cooking Appliances by Category: % Volume Growth 2013-2018
Table 159 Sales of Small Cooking Appliances by Category: % Value Growth 2013-2018
Table 160 Sales of Freestanding Hobs by Format: % Volume 2013-2018
Table 161 NBO Company Shares of Small Cooking Appliances: % Volume 2014-2018
Table 162 LBN Brand Shares of Small Cooking Appliances: % Volume 2015-2018
Table 163 Distribution of Small Cooking Appliances by Format: % Volume 2013-2018
Table 164 Forecast Sales of Small Cooking Appliances by Category: Volume 2018-2023
Table 165 Forecast Sales of Small Cooking Appliances by Category: Value 2018-2023
Table 166 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2018-2023
Table 167 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Sales of Vacuum Cleaners Are Boosted by Modern Decor Styles
Sales Grow Robustly Due To A Positive Perception of the Capability of Vacuum Cleaners
Massive Boom in Robotic Vacuum Cleaners
Competitive Landscape
Electrolux Persists on Its Growth Path With High Product Quality
Electrolux Enters Robotic Vacuum Cleaners
Robot Maker Keeps Pace in Technological Innovation
Category Data
Table 168 Sales of Vacuum Cleaners by Category: Volume 2013-2018
Table 169 Sales of Vacuum Cleaners by Category: Value 2013-2018
Table 170 Sales of Vacuum Cleaners by Category: % Volume Growth 2013-2018
Table 171 Sales of Vacuum Cleaners by Category: % Value Growth 2013-2018
Table 172 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2014-2018
Table 173 NBO Company Shares of Vacuum Cleaners: % Volume 2014-2018
Table 174 LBN Brand Shares of Vacuum Cleaners: % Volume 2015-2018
Table 175 Distribution of Vacuum Cleaners by Format: % Volume 2013-2018
Table 176 Forecast Sales of Vacuum Cleaners by Category: Volume 2018-2023
Table 177 Forecast Sales of Vacuum Cleaners by Category: Value 2018-2023
Table 178 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2018-2023
Table 179 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2018-2023
Note: Product cover images may vary from those shown
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