Hair Care in Guatemala

Procter & Gamble Interamericas de Guatemala Ltd maintained its lead in hair care in 2022, with its leading Pantene and Head & Shoulders brands. While Pantene leads in brand terms in hair care overall, Head & Shoulders is the leading brand in shampoo. The brand has a robust portfolio, with more than 15 different alternatives for consumers’ individual needs, with different format sizes, varied aromas, a line for men and, more recently, launching a styling cream to create a full Head & Shoulders ex...

The Hair Care in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hair Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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