Oral Care in the Philippines

  • ID: 1292894
  • Report
  • Region: Philippines
  • 19 pages
  • Euromonitor International
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Dental floss and mouthwashes/dental rinses remained the best performing oral care categories in 2017. This can be largely attributed to rising disposable incomes, which have enabled consumers to add new products to their daily oral care routines. Increased awareness about the health benefits of regular flossing and mouthwashes has been driven by social media platforms as well as manufacturer activities.

The Oral Care in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
Get a detailed picture of the Oral Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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ORAL CARE IN THE PHILIPPINES

May 2018

Headlines
Prospects
Dental Floss and Mouthwashes/dental Rinses the Best Performing Categories Thanks To Increasing Consumer Sophistication
Bigger Pack Sizes Growing in Popularity As Consumers Seek Value for Money
Professional Care Products Being Targeted at Mid- and High-income Consumers
Competitive Landscape
Multinational Players Continue To Lead the Category

Category Data
Table 1 Sales of Oral Care by Category: Value 2012-2017
Table 2 Sales of Oral Care by Category: % Value Growth 2012-2017
Table 3 Sales of Toothbrushes by Category: Value 2012-2017
Table 4 Sales of Toothbrushes by Category: % Value Growth 2012-2017
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2013-2017
Table 6 NBO Company Shares of Oral Care: % Value 2013-2017
Table 7 LBN Brand Shares of Oral Care: % Value 2014-2017
Table 8 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2014-2017
Table 9 LBN Brand Shares of Toothpaste: % Value 2014-2017
Table 10 Forecast Sales of Oral Care by Category: Value 2017-2022
Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2017-2022
Table 12 Forecast Sales of Toothbrushes by Category: Value 2017-2022
Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2017-2022
Executive Summary
Strong Growth Reflects Consumers' Increasing View of Beauty and Personal Care As Priority Products
Rising Influence of Social Media Continues To Support Consumers' Increasing Sophistication
Local Players Gaining Ground Thanks To Expanding Retail Space and Online Sales
Competition Intensifies Between Categories As Products Continue To Incorporate Added Benefits
Forecast Period To Be A Challenging One for Manufacturers

Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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