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Breakfast Cereals in Serbia

  • ID: 1607245
  • Report
  • Region: Serbia
  • 18 pages
  • Euromonitor International
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In 2018, as well as over the review period, other RTE cereals and hot cereals recorded strong growth in Serbia. One of the main reasons for this was their very low sales base, while the health and wellness trend also helped to support sales. Hot cereals in particular is benefiting from the growing popularity and wider range of instant oatmeal products. In addition, most new product launches have also been seen in hot cereals.

The Breakfast Cereals in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Breakfast Cereals market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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BREAKFAST CEREALS IN SERBIA
November 2018

List of Contents and Tables
Headlines
Prospects
Other Rte Cereals and Hot Cereals Continue To Perform Well
Rte Cereals Loses Share But Remains Much Bigger Than Hot Cereals
Supermarkets Remains the Leading Distribution Channel for Breakfast Cereals
Competitive Landscape
Private Label Continues To Gain Share in 2018
Plenty of New Product Launches Observed in Hot Cereals
Television Commercials and Press Advertisements Remain the Most Important Marketing Activities
Category Data
Table 1 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 2 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 7 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Executive Summary
Convenience Trend and Health and Wellness Visibly Influence Packaged Food in 2018
Healthy Growth of Packaged Food Recorded in 2018, in Line With the Review Period
Most Leading Producers See Their Value Share Increase in 2018
Modern Grocery Retailers Keep Growing at the Expense of Traditional Grocery Retailers
Continued Growth Expected Over the Forecast Period
Foodservice
Sales To Foodservice
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2013-2018
Table 17 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 18 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 19 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 20 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 21 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 22 Penetration of Private Label by Category: % Value 2013-2018
Table 23 Distribution of Packaged Food by Format: % Value 2013-2018
Table 24 Distribution of Packaged Food by Format and Category: % Value 2018
Table 25 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 26 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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