In 2025, sales of gum in Indonesia are expected to continue to decline, with retail value sales dropping 2% to IDR1.1 trillion in current terms, and volume sales also maintaining their declining trend. This reflects broader shifts in consumer behaviour and market dynamics. Once a popular product, gum has reached maturity, with most potential consumers already adopting the habit in previous years. However, younger generations, particularly Gen Z and Gen Alpha, have shown less interest, perceiving...
This Gum in Indonesia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This Gum in Indonesia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why Buy this Report?
- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Gum in IndonesiaChanging Consumer Habits Drive Continued Value and Volume Decline for Gum in 2025Perfetti Van Melle Maintains Its Dominance, But Lotte Group Leverages Social Media and Health to See Sales and Share GrowthConsumers Still Value Warung for Purchasing Gum, But Convenience Stores and Retail E-Commerce See a Rising TrendProspects and OpportunitiesVolume Decline Set to Continue for Gum, Despite Price Rises Driving Slight Value GrowthPartnerships and Social Media Campaigns Will Be Important to Engage With ConsumersA Need to Align With the Demands of Younger ConsumersSnacks in IndonesiaExecutive SummarySnacks in 2025: the Big PictureKey Trends in 2025Competitive LandscapeChannel DevelopmentsWhat Next for Snacks?DisclaimerSourcesSummary 1 Research Sources
Key Data Findings
Category Data
Market Data