Gum in the US

In 2025, value sales for gum in the US are rising modestly, with this growth primarily reflecting inflation rather than stronger consumer demand. Gum volume sales have been on a downward trend since 2023, aligned with pre-pandemic trends as consumers increasingly shift away from gum towards healthier snack alternatives. A significant factor behind this change is gum’s perceived lack of nutritional benefit, which has reduced its appeal among health-conscious consumers.

The Gum in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Gum market
• Pinpoint growth sectors and identify factors driving change
• Understand the competitive environment, the market’s major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop.