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Direct Selling in the Netherlands

  • ID: 1830280
  • Report
  • February 2020
  • Region: Netherlands
  • 4 pages
  • Euromonitor International
Direct selling continued to register healthy current value growth in 2019, although from 2016 the rate of growth slowed down. Direct selling benefited from dwindling sales in high street retailers, especially department stores. Some consumers are looking for a more personal approach, and as such were slower to move to e-commerce, but opted to purchase through a direct seller instead.

The Direct Selling in Netherlands report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Direct Selling market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
Direct Selling in the Netherlands
About the Publisher
March 2020

List of Content and Tables

Headlines
Prospects
Strong National Economy Has Contrasting Effects on Direct Selling
Women and Immigrants are the Key Sellers
Social Media more Important than Organised Parties for Promoting Products
Competitive Landscape
Multinationals in Consumer Health and Beauty and Personal Care Dominate
Direct Selling of Beverages is Potentially an Emerging Niche
Channel Data
Table 1 Direct Selling by Category: Value 2014-2019
Table 2 Direct Selling by Category: % Value Growth 2014-2019
Table 3 Direct Selling Gbo Company Shares: % Value 2015-2019
Table 4 Direct Selling Gbn Brand Shares: % Value 2016-2019
Table 5 Direct Selling Forecasts by Category: Value 2019-2024
Table 6 Direct Selling Forecasts by Category: % Value Growth 2019-2024
Executive Summary
Continued Growth, Driven by Non-Store Retailing and Grocery Retailers
Dutch Economy Continues to Perform Well, Contributing to Growth
E-Commerce Continues to Expand Rapidly
Number of Outlets Declines and Selling Space Shrinks As E-Commerce Advances
Retailing Expected to See Further Growth, Driven by E-Commerce
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type 2019
Physical Retail Landscape
Cash and Carry
Table 7 Cash and Carry Sales: Value 2014-2019
Seasonality
Sinterklaas (St Nicholas)
Christmas
Winter Sales
Summer Sales
Payments and Delivery
Emerging Business Models
Market Data
Table 8 Sales in Retailing by Store-Based VS Non-Store: Value 2014-2019
Table 9 Sales in Retailing by Store-Based VS Non-Store: % Value Growth 2014-2019
Table 10 Sales in Store-Based Retailing by Channel: Value 2014-2019
Table 11 Sales in Store-Based Retailing by Channel: % Value Growth 2014-2019
Table 12 Store-Based Retailing Outlets by Channel: Units 2014-2019
Table 13 Store-Based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 14 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 15 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 16 Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 18 Sales in Grocery Retailers by Channel: Value 2014-2019
Table 19 Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
Table 20 Grocery Retailers Outlets by Channel: Units 2014-2019
Table 21 Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 22 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 23 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 24 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 25 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 26 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 27 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 28 Mixed Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 29 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 30 Sales in Mixed Retailers by Channel: Value 2014-2019
Table 31 Sales in Mixed Retailers by Channel: % Value Growth 2014-2019
Table 32 Mixed Retailers Outlets by Channel: Units 2014-2019
Table 33 Mixed Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 34 Retailing Gbo Company Shares: % Value 2015-2019
Table 35 Retailing Gbn Brand Shares: % Value 2016-2019
Table 36 Store-Based Retailing Gbo Company Shares: % Value 2015-2019
Table 37 Store-Based Retailing Gbn Brand Shares: % Value 2016-2019
Table 38 Store-Based Retailing Lbn Brand Shares: Outlets 2016-2019
Table 39 Non-Store Retailing Gbo Company Shares: % Value 2015-2019
Table 40 Non-Store Retailing Gbn Brand Shares: % Value 2016-2019
Table 41 Grocery Retailers Gbo Company Shares: % Value 2015-2019
Table 42 Grocery Retailers Gbn Brand Shares: % Value 2016-2019
Table 43 Grocery Retailers Lbn Brand Shares: Outlets 2016-2019
Table 44 Grocery Retailers Lbn Brand Shares: Selling Space 2016-2019
Table 45 Non-Grocery Specialists Gbo Company Shares: % Value 2015-2019
Table 46 Non-Grocery Specialists Gbn Brand Shares: % Value 2016-2019
Table 47 Non-Grocery Specialists Lbn Brand Shares: Outlets 2016-2019
Table 48 Non-Grocery Specialists Lbn Brand Shares: Selling Space 2016-2019
Table 49 Mixed Retailers Gbo Company Shares: % Value 2015-2019
Table 50 Mixed Retailers Gbn Brand Shares: % Value 2016-2019
Table 51 Mixed Retailers Lbn Brand Shares: Outlets 2016-2019
Table 52 Mixed Retailers Lbn Brand Shares: Selling Space 2016-2019
Table 53 Forecast Sales in Retailing by Store-Based VS Non-Store: Value 2019-2024
Table 54 Forecast Sales in Retailing by Store-Based VS Non-Store: % Value Growth 2019-2024
Table 55 Forecast Sales in Store-Based Retailing by Channel: Value 2019-2024
Table 56 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2019-2024
Table 57 Forecast Store-Based Retailing Outlets by Channel: Units 2019-2024
Table 58 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 59 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 60 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 61 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 62 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 63 Forecast Sales in Grocery Retailers by Channel: Value 2019-2024
Table 64 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 65 Forecast Grocery Retailers Outlets by Channel: Units 2019-2024
Table 66 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 67 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 68 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 69 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 70 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 71 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 72 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Table 73 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 74 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 75 Forecast Sales in Mixed Retailers by Channel: Value 2019-2024
Table 76 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2019-2024
Table 77 Forecast Mixed Retailers Outlets by Channel: Units 2019-2024
Table 78 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2019-2024
Coronavirus (Covid-19)
Definitions
Sources
Summary 2 Research Sources
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