Childrenswear in China - Research and Markets

As COVID-19 saw a resurgence, spreading in China from the first quarter of 2022, many major cities were in periodic lockdowns, and logistics were thus blocked, which resulted in a high level of stock overhang for many apparel companies. Meanwhile, consumers had lower willingness to buy apparel, not only because of the deceleration of the economy, but also due to the lack of need to replenish wardrobes when home-bound.

The Childrenswear in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Childrenswear market
Pinpoint growth sectors and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop.

CHILDRENSWEAR IN CHINA

KEY DATA FINDINGS

2022 DEVELOPMENTS

Retail current value sales of childrenswear decline, caused by pandemic restrictions
Sales of outdoor functional childrenswear increase rapidly
Sportswear brands continue to lead childrenswear

PROSPECTS AND OPPORTUNITIES

More maternity and infant players to enter childrenswear
Chinoiserie-style childrenswear favoured by post-90s parents

CATEGORY DATA

Table 1 Sales of Childrenswear by Category: Volume 2017-2022
Table 2 Sales of Childrenswear by Category: Value 2017-2022
Table 3 Sales of Childrenswear by Category: % Volume Growth 2017-2022
Table 4 Sales of Childrenswear by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Childrenswear: % Value 2018-2022
Table 6 LBN Brand Shares of Childrenswear: % Value 2019-2022
Table 7 Forecast Sales of Childrenswear by Category: Volume 2022-2027
Table 8 Forecast Sales of Childrenswear by Category: Value 2022-2027
Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2022-2027
Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2022-2027

APPAREL AND FOOTWEAR IN CHINA

EXECUTIVE SUMMARY

Apparel and footwear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 12 Sales of Apparel and Footwear by Category: Value 2017-2022
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
Table 17 Distribution of Apparel and Footwear by Format: % Value 2017-2022
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2022
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES