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Traditional toys and games registered a retail value decline in 2018. Licensed products witnessed a particularly poor performance due to the lack of strong licenses during the year, especially around the Christmas period, as manufacturers focused more on YouTube characters. Children’s interests continued to widen into the digital world, while the ongoing fall in birth rates led to a steep decline for baby and infant toys and games.
The author's Traditional Toys and Games in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Action Figures and Accessories, Arts and Crafts, Baby and Infant, Construction, Dolls and Accessories, Dress-Up and Role Play, Games and Puzzles, Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports, Plush, Pre-School, Remote Control Toys, Ride-On Vehicles, Scientific/Educational.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
The author's Traditional Toys and Games in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Action Figures and Accessories, Arts and Crafts, Baby and Infant, Construction, Dolls and Accessories, Dress-Up and Role Play, Games and Puzzles, Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports, Plush, Pre-School, Remote Control Toys, Ride-On Vehicles, Scientific/Educational.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Traditional Toys and Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Traditional Toys and Games in Spain
List of Contents and Tables
Headlines
Prospects
Traditional Toys and Games Suffer in 2018 Amid Falling Birth Rates and the Switch To Digital Gaming
Education, Solidarity and Parent/child Bonding Key Themes
Licenses To Stabilise With the Release of Frozen 2
Competitive Landscape
Dolls and Lego Remain Popular, Ensuring the Continued Success of Fábricas Agrupadas De Muñecas De Onil and Lego
Hasbro Iberia Suffers From the Difficulties Encountered by Toys'r'us
Giochi Preziosi España Boosts Its Share on the Back of Collectibles
Category Data
Table 1 Sales of Traditional Toys and Games by Category: Value 2013-2018
Table 2 Sales of Traditional Toys and Games by Category: % Value Growth 2013-2018
Table 3 Sales of Traditional Toys and Games by Demographic: % Value 2013-2018
Table 4 Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2013-2018
Table 5 Sales of Traditional Toys and Games by Electronic vs Non-Electronic: % Value 2013-2018
Table 6 NBO Company Shares of Traditional Toys and Games: % Value 2014-2018
Table 7 LBN Brand Shares of Traditional Toys and Games: % Value 2015-2018
Table 8 Distribution of Traditional Toys and Games by Format: % Value 2013-2018
Table 9 Forecast Sales of Traditional Toys and Games by Category: Value 2018-2023
Table 10 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2018-2023
Table 11 Forecast Sales of Traditional Toys and Games by Demographic: % Value 2018-2023
Table 12 Forecast Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2018-2023
Executive Summary
A Mixed Year for Toys and Games Amid Declining Birth Rates and the Rise of Digital
Digital, Social and Educational Skills Drive Consumer Choice
Domestic Players Consolidate Their Positions in Niche Areas, Encouraging Meet Ups and Events
Internet Retailing Storms On, But Visits To Toy Shops Remain Popular
Video Games To Lead Sales, But Parents' Resistance To Devices and the Release of Frozen 2 Support Traditional Toys and Games Sales
Market Data
Table 13 Sales of Toys and Games by Category: Value 2013-2018
Table 14 Sales of Toys and Games by Category: % Value Growth 2013-2018
Table 15 NBO Company Shares of Toys and Games: % Value 2014-2018
Table 16 LBN Brand Shares of Toys and Games: % Value 2015-2018
Table 17 Distribution of Toys and Games by Format: % Value 2013-2018
Table 18 Forecast Sales of Toys and Games by Category: Value 2018-2023
Table 19 Forecast Sales of Toys and Games by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
List of Contents and Tables
Headlines
Prospects
Traditional Toys and Games Suffer in 2018 Amid Falling Birth Rates and the Switch To Digital Gaming
Education, Solidarity and Parent/child Bonding Key Themes
Licenses To Stabilise With the Release of Frozen 2
Competitive Landscape
Dolls and Lego Remain Popular, Ensuring the Continued Success of Fábricas Agrupadas De Muñecas De Onil and Lego
Hasbro Iberia Suffers From the Difficulties Encountered by Toys'r'us
Giochi Preziosi España Boosts Its Share on the Back of Collectibles
Category Data
Table 1 Sales of Traditional Toys and Games by Category: Value 2013-2018
Table 2 Sales of Traditional Toys and Games by Category: % Value Growth 2013-2018
Table 3 Sales of Traditional Toys and Games by Demographic: % Value 2013-2018
Table 4 Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2013-2018
Table 5 Sales of Traditional Toys and Games by Electronic vs Non-Electronic: % Value 2013-2018
Table 6 NBO Company Shares of Traditional Toys and Games: % Value 2014-2018
Table 7 LBN Brand Shares of Traditional Toys and Games: % Value 2015-2018
Table 8 Distribution of Traditional Toys and Games by Format: % Value 2013-2018
Table 9 Forecast Sales of Traditional Toys and Games by Category: Value 2018-2023
Table 10 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2018-2023
Table 11 Forecast Sales of Traditional Toys and Games by Demographic: % Value 2018-2023
Table 12 Forecast Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2018-2023
Executive Summary
A Mixed Year for Toys and Games Amid Declining Birth Rates and the Rise of Digital
Digital, Social and Educational Skills Drive Consumer Choice
Domestic Players Consolidate Their Positions in Niche Areas, Encouraging Meet Ups and Events
Internet Retailing Storms On, But Visits To Toy Shops Remain Popular
Video Games To Lead Sales, But Parents' Resistance To Devices and the Release of Frozen 2 Support Traditional Toys and Games Sales
Market Data
Table 13 Sales of Toys and Games by Category: Value 2013-2018
Table 14 Sales of Toys and Games by Category: % Value Growth 2013-2018
Table 15 NBO Company Shares of Toys and Games: % Value 2014-2018
Table 16 LBN Brand Shares of Toys and Games: % Value 2015-2018
Table 17 Distribution of Toys and Games by Format: % Value 2013-2018
Table 18 Forecast Sales of Toys and Games by Category: Value 2018-2023
Table 19 Forecast Sales of Toys and Games by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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