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Social Network Game Development in the US - Industry Market Research Report

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    Report

  • 37 Pages
  • January 2022
  • Region: United States
  • IBISWorld
  • ID: 2052837

Smart gaming: beneficial trends will boost industry revenue growth

Social Network Game Development


Since its inception, the Social Network Game Development industry has grown rapidly. The surging adoption of the internet and the popularity of social networks, including social networking websites and mobile apps, have driven revenue growth during the period. The industry's growth has been stimulated by the emergence of new markets that have embraced social gaming. Social networks and their accompanying technology have placed gaming within reach of the average computer or mobile phone user. As a result, the industry will continue to experience strong growth over the next five years. However, social networks are beginning to charge more for virtual currency transactions, which will challenge the industry moving forward. The social networks that host games are looking to generate more revenue themselves by taking advantage of the increased interest in social gaming. Nonetheless, beneficial trends will sustain industry growth, albeit at a slightly slower overall rate than in the previous period.

Companies in this industry develop video games played on a social network platform, including websites such as Facebook and smartphone applications. The games developed within this industry are free to play and do not require the user to own any software or console to participate. Companies earn revenue through the sale of virtual goods within a game as well as through advertisements. The Social Network Game Development industry is a fairly new research area that was established in 2005.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

Table of Contents

ABOUT THIS INDUSTRY
  • Industry Definition
  • Main Activities
  • Similar Industries
  • Additional Resources

INDUSTRY AT A GLANCE
INDUSTRY PERFORMANCE
  • Executive Summary
  • Key External Drivers
  • Current Performance
  • Industry Outlook
  • Industry Life Cycle

PRODUCTS & MARKETS
  • Supply Chain
  • Products & Services
  • Demand Determinants
  • Major Markets
  • International Trade
  • Business Locations

COMPETITIVE LANDSCAPE
  • Market Share Concentration
  • Key Success Factors
  • Cost Structure Benchmarks
  • Basis of Competition
  • Barriers to Entry
  • Industry Globalization

MAJOR COMPANIES
OPERATING CONDITIONS
  • Capital Intensity
  • Technology & Systems
  • Revenue Volatility
  • Regulation & Policy
  • Industry Assistance

KEY STATISTICS
  • Industry Data
  • Annual Change
  • Key Ratios

JARGON & GLOSSARY

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Zynga Inc.
  • King Digital Entertainment PLC

Methodology

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