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Home Insecticides in Hungary

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    Report

  • 16 Pages
  • February 2024
  • Region: Hungary
  • Euromonitor International
  • ID: 2190419
Although retail value sales were double-digit in 2023, retail volume sales were much lower, with a decline noted in insecticide coils. Insecticide coils suffered from fewer mosquitoes in 2023 due to the weak summer season. In addition, consumers were often not interested in coils and ignored the problem of flying insects, which led to the volume sales decline. With high inflation and lower purchasing power, many consumers switched to more affordable options to deal with home insecticides.

The Home Insecticides in Hungary market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Insecticides market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HOME INSECTICIDES IN HUNGARYKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Consumers switch to affordable options during a time of rising price points
  • Electric home insecticides record low-level value and volume growth
  • SC Johnson Kft maintains its lead with the popular Raid brand
PROSPECTS AND OPPORTUNITIES
  • Growth driven by the improved economic situation and ongoing innovation
  • Other home insecticides drive growth, as electric insecticides struggle
  • Retail e-commerce set to grow as consumers appreciate convenience
CATEGORY DATA
  • Table 1 Sales of Home Insecticides by Category: Value 2018-2023
  • Table 2 Sales of Home Insecticides by Category: % Value Growth 2018-2023
  • Table 3 Sales of Spray/Aerosol Insecticides by Type: % Value 2018-2023
  • Table 4 NBO Company Shares of Home Insecticides: % Value 2019-2023
  • Table 5 LBN Brand Shares of Home Insecticides: % Value 2020-2023
  • Table 6 Forecast Sales of Home Insecticides by Category: Value 2023-2028
  • Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2023-2028
HOME CARE IN HUNGARY
EXECUTIVE SUMMARY
  • Home care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for home care?
MARKET INDICATORS
  • Table 8 Households 2018-2023
MARKET DATA
  • Table 9 Sales of Home Care by Category: Value 2018-2023
  • Table 10 Sales of Home Care by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Home Care: % Value 2019-2023
  • Table 12 LBN Brand Shares of Home Care: % Value 2020-2023
  • Table 13 Penetration of Private Label in Home Care by Category: % Value 2018-2023
  • Table 14 Distribution of Home Care by Format: % Value 2018-2023
  • Table 15 Distribution of Home Care by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Home Care by Category: Value 2023-2028
  • Table 17 Forecast Sales of Home Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources