Hair Care in South Korea

In 2024, hair care in South Korea saw a solid current value increase, with a higher rate of growth than in the previous year. Although premium hair care saw the stronger growth rate, mass hair care continued to account for the majority of sales. Growth was driven by diverse product targeting, including scalp care and dandruff care. Previously, hair care products were primarily focused on hair loss, catering mainly to middle-aged consumers.

The Hair Care in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hair Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.