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Childrenswear in Taiwan

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    Report

  • 24 Pages
  • February 2026
  • Region: Taiwan
  • Euromonitor International
  • ID: 2219096
Despite demographic challenges, childrenswear in Taiwan saw stable value growth in 2025, driven by parents' increasing willingness to spend on premium and high-quality products. Childrenswear is becoming increasingly fragmented, with Korean brands and retail e-commerce platforms gaining traction. To succeed, brands must adopt omnichannel strategies, prioritise sustainability, and cater to the growing demand for premium products.

This Childrenswear in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Childrenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Brands cater to growing demands for premium childrenswear
  • CHART 1 Key Trends 2025
  • CHART 2 Analyst Insight
INDUSTRY PERFORMANCE
  • Premiumisation drives value growth amid demographic challenges
  • Girls' apparel is the largest category
  • Sustainability drives brand innovation and loyalty
  • CHART 3 BEAMS launches sustainable childrenswear event "Rekids Market" in 2025
  • CHART 4 Korean brand Minkmui opened its firts flagship store in Taiwan in end 2024
WHAT’S NEXT?
  • Parents to prioritise quality and sustainability in childrenswear
  • Girls' apparel to remain largest category posting steady growth
  • Sustainability and e-commerce to drive future growth
COMPETITIVE LANDSCAPE
  • Korean brands and e-commerce retailers drive fragmentation
  • Brands embrace social media to compete in dynamic marketplace
  • CHART 5 Momilove included online forum to appeal to parental consumers
CHANNELS
  • E-commerce outperforms offline retail in childrenswear
  • Korean brands use agents in highly competitive landscape
  • Omnichannel strategies gain traction in childrenswear retailing
PRODUCTS
  • Sustainability and inclusivity drive innovation in childrenswear
COUNTRY REPORTS
  • CHART 6 Key Trends 2025
  • CHART 7 Analyst Insight
  • CHART 8 Dolce&Gabbana Opened Flagship Store in BELLAVITA in 2025
  • CHART 9 52% of Credit Card Spending by Taiwanese Outbound Travelers in Apparel and Footwear
  • CHART 10 2nd Street Expects to Have Over 50 Stores in Taiwan by the End of 2025
  • CHART 11 Real GDP Growth and Inflation 2020-2030
  • CHART 12 PEST Analysis in Taiwan 2025
  • CHART 13 Key Insights on Consumers in Taiwan 2025
  • CHART 14 Consumer Landscape in Taiwan 2025
APPAREL AND FOOTWEAR IN TAIWAN
EXECUTIVE SUMMARY
  • Market polarisation supports value growth
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Market polarisation supports performance of apparel and footwear
  • Outbound travel and tourism tempers sales of apparel and footwear
  • Resale and rental trend gains traction among young consumers
WHAT’S NEXT?
  • Ai and sustainability reshapes consumer behaviour
  • Korean fashion influence drives sales and store expansions
  • Disposable income growth supports luxury spending
COMPETITIVE LANDSCAPE
  • Leading brands maintain dominance amid intense competition
  • Emerging players and trends reshape the competitive landscape
CHANNELS
  • Offline retail leads with omnichannel presence
  • E-commerce grows with personalised shopping experiences
  • Emerging trends and collaborations to watch
PRODUCTS
  • AI and sustainability drive innovation in fashion
  • Designer brands launch thin-soled and casual shoes and elevate the customer experience
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources