Colour Cosmetics in Vietnam

After two years of double-digit current value decline due to the pandemic limiting the occasions to wear make-up, colour cosmetics recorded a rebound to growth in 2022, with increases seen across all categories. Sales increased as a large number of younger consumers invested in beauty products. Overall, rising income levels, evolving beauty standards, the higher penetration of social media, and Korean and Western make-up trends all contributed to growth in demand. The presence of beauty TikToks...

The Colour Cosmetics in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Colour Cosmetics market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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