Dietary Supplements in Greece - Research and Markets

Digestive health remains a key growth driver in supplements, with probiotics amongst the best performers in categories of dietary supplements in Greece. Demand was growing rapidly prior to the outbreak of the Coronavirus (COVID-19) crisis, yet the pandemic created pressure, resulting to a decline in retail volume and/or value sales in some categories in 2020. Pressure on sales was created by lockdowns and home seclusion, social distancing rules and the use of face masks, which saw a notable decl...

The Dietary Supplements in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Dietary Supplements market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

DIETARY SUPPLEMENTS IN GREECEKEY DATA FINDINGS

2022 DEVELOPMENTS

Probiotics and products for digestive health recover sales
Immune system positioning is losing retail value share
Minerals under the spotlight of new product development

PROSPECTS AND OPPORTUNITIES

Mood/relaxing set to drive sales growth in uncertain times
Zinc and magnesium to drive sales growth in minerals
Digestive positioning a key concern as stress and anxiety levels remain high

CATEGORY DATA

Table 1 Sales of Dietary Supplements by Category: Value 2017-2022
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2017-2022
Table 3 Sales of Dietary Supplements by Positioning: % Value 2017-2022
Table 4 NBO Company Shares of Dietary Supplements: % Value 2018-2022
Table 5 LBN Brand Shares of Dietary Supplements: % Value 2019-2022
Table 6 Forecast Sales of Dietary Supplements by Category: Value 2022-2027
Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2022-2027

CONSUMER HEALTH IN GREECE

EXECUTIVE SUMMARY

Consumer health in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer health?

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
Table 9 Life Expectancy at Birth 2017-2022

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2017-2022
Table 11 Sales of Consumer Health by Category: % Value Growth 2017-2022
Table 12 NBO Company Shares of Consumer Health: % Value 2018-2022
Table 13 LBN Brand Shares of Consumer Health: % Value 2019-2022
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2017-2022
Table 15 Distribution of Consumer Health by Format: % Value 2017-2022
Table 16 Distribution of Consumer Health by Format and Category: % Value 2022
Table 17 Forecast Sales of Consumer Health by Category: Value 2022-2027
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027

APPENDIX