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Surface Care in Canada

  • ID: 228612
  • Report
  • March 2020
  • Region: Canada
  • 5 pages
  • Euromonitor International
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In 2019, there was a rapid increase in urbanisation in Canada as the population of metropolitan areas grew by close to triple the rate, compared to the rest of the country. This increase towards urban areas and into smaller apartments benefits certain surface care products. This included floor cleaning systems, which continue to see positive growth in 2019, as it is more conducive to apartment living.

The Surface Care in Canada market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Surface Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Surface Care in Canada
About the Publisher
March 2020

List of Content and Tables

Headlines
Prospects
An Increase in Urbanisation Drives Sales of Surface Care, As Apartment Dwellers Purchase New Products to Clean their Homes
Convenience Drives Sales, with Multi-Purpose Cleaners and All-Purpose Wipes Driving Value Sales, As Mass Consumers Preference Convenience to Eco-Friendly Alternatives
Players Offer Innovative Scents to Encourage Growth and Differentiate Themselves from Other Players
Competitive Landscape
Procter & Gamble Co Retains Its Lead in the Landscape, Offering Popular Established Brands, and Evolving Its Presence in E-Commerce
Players Focus on their Eco-Friendly Goals, to Remain Competitive in the Landscape, and Increase their Value Shares
Private Label Remains an Ongoing Threat for Larger Players, Attracting Cost-Conscious Consumers with their Focus on Lower Price Points
Category Data
Table 1 Sales of Surface Care by Category: Value 2014-2019
Table 2 Sales of Surface Care by Category: % Value Growth 2014-2019
Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2014-2019
Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2014-2019
Table 5 Nbo Company Shares of Surface Care: % Value 2015-2019
Table 6 Lbn Brand Shares of Surface Care: % Value 2016-2019
Table 7 Nbo Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2015-2019
Table 8 Lbn Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2016-2019
Table 9 Forecast Sales of Surface Care by Category: Value 2019-2024
Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2019-2024
Executive Summary
Home Care Records Modest Growth As Canada Sees a Rise in Urbanisation, with Consumers Demanding Quick, Convenient Cleaning Solutions
Innovative Products, Eco-Friendly Demands and a Preference for Premium Items with Added-Value Shapes the Home Care Landscape in 2019
No Change at the Top, As Lead Competitors Focus on Bringing Eco-Friendly Innovations to the Landscape
Product Innovations Focus on Environmentally Friendly Packaging, New Scents and Pleasing Fragrances
The Forecast Period is Set to See a Growth in Natural Ingredients and Eco-Friendly Innovations, and a Rise in Convenient Products with Appealing Fragrances
Market Indicators
Table 11 Households 2014-2019
Market Data
Table 12 Sales of Home Care by Category: Value 2014-2019
Table 13 Sales of Home Care by Category: % Value Growth 2014-2019
Table 14 Nbo Company Shares of Home Care: % Value 2015-2019
Table 15 Lbn Brand Shares of Home Care: % Value 2016-2019
Table 16 Penetration of Private Label in Home Care by Category: % Value 2014-2019
Table 17 Distribution of Home Care by Format: % Value 2014-2019
Table 18 Distribution of Home Care by Format and Category: % Value 2019
Table 19 Forecast Sales of Home Care by Category: Value 2019-2024
Table 20 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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