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Home and Garden in Hong Kong, China

  • ID: 2316017
  • Report
  • Region: China, Hong Kong
  • 32 pages
  • Euromonitor International
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In 2018, Hong Kong property prices continued to soar with the property market seeing more small flats being built. Dubbed “nano” flats in the media, these housing units are less than 200sq ft, cost an average of HKD4 million to buy and are popular among young couples. The downsizing of flats have made it possible for young couples to own property in central areas in which soaring property prices have previously put these areas outside their financial reach.

The author's Home and Garden in Hong Kong, China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2023 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home and Garden market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Home and Garden in Hong Kong, China

List of Contents and Tables
Executive Summary
Nano Apartments Have A Significant Influence on the Home and Garden Market
Eco-friendliness and Health-consciousness Current Trends
Home and Garden Market Remains Highly Competitive and Fragmented in Hong Kong
Home and Garden Specialist Retailers Remains the Largest Distribution Channel
Home and Garden Products Set To Achieve Steady Value Growth Over the Forecast Period
Market Data
Table 1 Sales of Home and Garden by Category: Value 2013-2018
Table 2 Sales of Home and Garden by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Home and Garden: % Value 2014-2018
Table 4 LBN Brand Shares of Home and Garden: % Value 2015-2018
Table 5 Distribution of Home and Garden by Format: % Value 2013-2018
Table 6 Distribution of Home and Garden by Format and Category: % Value 2018
Table 7 Forecast Sales of Home and Garden by Category: Value 2018-2023
Table 8 Forecast Sales of Home and Garden by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Home Improvement Set To Experience A Sluggish Increase
Boom in Eco-friendly Decorative Paint
Wallpaper Is One of the Most Popular Products in Home Improvement
Competitive Landscape
Global Brands Spearhead the Country's Home Improvement Category
European Brands Characterise Floor Covering and Bathroom and Sanitaryware
Bosch and Aeg Steer Power Tools in 2018
Category Data
Table 9 Sales of Home Improvement by Category: Value 2013-2018
Table 10 Sales of Home Improvement by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Home Improvement: % Value 2014-2018
Table 12 LBN Brand Shares of Home Improvement: % Value 2015-2018
Table 13 Distribution of Home Improvement by Format: % Value 2013-2018
Table 14 Forecast Sales of Home Improvement by Category: Value 2018-2023
Table 15 Forecast Sales of Home Improvement by Category: % Value Growth 2018-2023
Headlines
Prospects
DIY Plant Kits Provide Décor Elements and Sense of Fulfilment
New Fertiliser Format Provides Greater Efficiency
Organic Soil Embraced for Its Purity
Competitive Landscape
Merlinder Retains Category Lead Thanks To Its Plantmate Brand
Brighten Floriculture Remains Popular
Despite Strength of Private Label, Premiumisation Is Also Taking Place
Category Data
Table 16 Sales of Gardening by Category: Value 2013-2018
Table 17 Sales of Gardening by Category: % Value Growth 2013-2018
Table 18 NBO Company Shares of Gardening: % Value 2014-2018
Table 19 LBN Brand Shares of Gardening: % Value 2015-2018
Table 20 Distribution of Gardening by Format: % Value 2013-2018
Table 21 Forecast Sales of Gardening by Category: Value 2018-2023
Table 22 Forecast Sales of Gardening by Category: % Value Growth 2018-2023
Headlines
Prospects
Removable Filter in Beverageware Takes Quality To the Next Level
Underrated Silicone Ovenware
Foldable Food Storage Is Trending
Competitive Landscape
Special Edition Homewares on the Rise Bought With Tokens
Increased Demand for Asian Stove-top Cookware
Strong Consumer Preference for Branded Products When Moving Home
Category Data
Table 23 Sales of Homewares by Category: Value 2013-2018
Table 24 Sales of Homewares by Category: % Value Growth 2013-2018
Table 25 Sales of Homewares by Material: % Value 2013-2018
Table 26 NBO Company Shares of Homewares: % Value 2014-2018
Table 27 LBN Brand Shares of Homewares: % Value 2015-2018
Table 28 Distribution of Homewares by Format: % Value 2013-2018
Table 29 Forecast Sales of Homewares by Category: Value 2018-2023
Table 30 Forecast Sales of Homewares by Category: % Value Growth 2018-2023
Headlines
Prospects
Steady Growth for Home Furnishings in 2018
Government Charter Ensures Growth of Led Lamps
Consumers Seek Eco-friendly Home Furnishings
Competitive Landscape
International and Local Players Present in Home Furnishings
Tailor-made, Multi-purpose and Convertible Furniture Is Popular in Hong Kong
Dairy Farm International Holdings Remains A Leading Light
Category Data
Table 31 Sales of Home Furnishings by Category: Value 2013-2018
Table 32 Sales of Home Furnishings by Category: % Value Growth 2013-2018
Table 33 NBO Company Shares of Home Furnishings: % Value 2014-2018
Table 34 LBN Brand Shares of Home Furnishings: % Value 2015-2018
Table 35 LBN Brand Shares of Light Sources: % Value 2015-2018
Table 36 Distribution of Home Furnishings by Format: % Value 2013-2018
Table 37 Forecast Sales of Home Furnishings by Category: Value 2018-2023
Table 38 Forecast Sales of Home Furnishings by Category: % Value Growth 2018-2023
Note: Product cover images may vary from those shown
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