Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviours. It quantifies consumer behaviours, preferences and motivations, aligning them with broader trends.
The Consumer Lifestyles in Poland report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Consumer Lifestyles in Poland report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Overview market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
- Scope
- Consumer landscape in Poland 2025
- Personal traits and values
- Consumers in Poland look for ways to simplify their life
- Consumers in Poland say their identity is accepted by society
- Baby Boomers seek curated experiences that are tailored to their tastes
- Older generations anticipate an improvement in their financial situation
- Personal traits and values survey highlights
- Home life and leisure time
- Consumers like engaging in personal interactions with friends
- Consumers desire maximising the benefits while minimising the cost when travelling
- Home life and leisure time survey highlights
- Eating and dietary habits
- Younger generations are attempting to lose weight by dieting
- Younger generations claim they do not have time to cook at home
- Younger generations often snack during the day in between meals
- Millennials more likely to be vegetarian
- Consumers are ready to pay more for products with superior taste
- Eating and dietary habits survey highlights
- Working life
- Gen X want to work with people who share their qualities
- Poles seek to be employed in a location near their homes
- Gen X seek to receive a generous income
- Consumers expect to work from home in the future
- Working life survey highlights
- Health and wellness
- Poles participate in walking or hiking
- Older generations believe in herbal remedies as best for stress reduction
- Health and nutritional properties is the most influential product feature
- Younger generations use apps to track health or fitness
- Health and wellness survey highlights
- Shopping and spending
- Consumers like to find bargains
- Baby Boomers prefer spending on premium items, even if it means buying less
- Millennials pick their travel destinations based on the quality of shopping there
- Baby Boomers try to shop in locally-owned stores
- Consumers in Poland often buy used or second-hand items
- Gen Z regularly write reviews for a products or services
- Consumers in Poland highly trust friends and family recommendations
- Poles set to increase spending on health and wellness the most
- Gen Z say that their liabilities exceed assets
- Shopping and spending survey highlights
